Craft Inc. Business Planner


Book Description

This action-oriented planner is packed with advice and worksheets that guide creative entrepreneurs in their hot pursuit of profit. From big picture goals (writing a mission statement, developing marketing campaigns, launching a new line) to immediate to-dos (getting a business license, pricing products, packing for trade shows), this essential guide brims with how-to tips from industry experts.




Craft, Inc.


Book Description

Craft, Inc. is the hipster business primer for entrepreneurial crafters to turn what they do for fun into what they do for money. Pro crafter Meg Mateo Ilasco offers a step-by-step guide to everything from developing products and naming the company to writing a business plan, applying for licenses, and paying taxes. Chapters on sales, marketing, trade shows, and publicity round out the mix. Plus, in-depth interviews with such craft luminaries as Jonathan Adler, Lotta Jansdotter, Denyse Schmidt, and Jill Bliss provide inspiration and practical advice. Accessible, informative, and more than a little spunky, Craft, Inc. paves the way for today's creative minds to become tomorrow's trendsetters.




Craft, Inc.


Book Description

This revised and expanded edition of the definitive crafter’s business book covers everything from product development to social media marketing. Crafters looking to turn their hobby into a profession can rely on the tried and true advice in Craft, Inc. An author, entrepreneur, and multidisciplinary creative, Meg Mateo Ilasco offers guidance on everything from developing products and sourcing materials to writing a business plan and paying taxes. With all-new sections on opening an online shop, using social media strategically, and more—along with updated interviews from such craft luminaries as Jonathan Adler and Jill Bliss—this comprehensive primer features the most current information on starting and running a successful creative business.




The Right-Brain Business Plan


Book Description

Millions of artists, entrepreneurs, crafters, and solopreneurs dream of making a living doing what they love. But turning their vision into a viable business plan can feel like trying to fit a square peg into a round hole. Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is showing creative types how to use — rather than stifle — the imagination and intuition that make them creative in the first place. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, enabling readers to get down to the essential business of defining their vision and nailing down plans for funding, marketing, networking, and long-term strategy. Both budding and seasoned business owners will benefit from Lee’s wonderfully original approach. Discover how to: • Develop a financial plan with fun and flair • Select your circle of support to get the work done • Clarify your business values and goals • Paint a picture of your business landscape • Understand your competition and what makes you stand out from the crowd • Identify your perfect customers and create a marketing plan to reach them • Map out concrete action steps to bring your Right-Brain Business Plan to life




Mom, Inc.


Book Description

Two entrepreneurial moms share the secrets to having a happy home life while running a successful business. So many women dream of having it all: being kickass mothers and running their own successful businesses. This book helps them take the leap with confidence. Authors Meg Mateo Ilasco and Cat Seto—both serial entrepreneurs and devoted moms—draw on their own successes and missteps to reveal exactly how to choose the right business, find clients, write a business plan, launch a blog and Web site, and more . . . all while staying focused at home. Insightful Q&As with enterprising mothers like fashion designer Cynthia Rowley and Style Me Pretty blogger Abby Larson demystify the many nuances of balancing work life with family time. It’s not easy. But this practical and inspiring guide helps make it possible.




Crafting a Meaningful Home


Book Description

Twenty-seven projects to personalize your living space: “This heartwarming craft book reminds me why I love decorating my own home so much.” —Lena Corwin, author of Printing by Hand Home is our refuge and a part of our identity. These DIY projects let us craft a space that celebrates who we are and where we’ve been. In Crafting a Meaningful Home, Meg Mateo Ilasco shares twenty-seven projects that tell personal stories and celebrate heritage, all easily created on a budget. Learn how to decoupage a plate with photos of a best friend; silkscreen upholstery with folk motifs; artfully display love notes; sew a teepee from a vintage quilt top; create family silhouettes for a festive banner; and much more. Contributed by a cast of well-known designers from across the country, the projects are, at once, nostalgic, sentimental, and modern. Clear instructions are easy to follow, even for beginning crafters.




Craft Business Power


Book Description

This volume provides step-by-step directions for starting a craft business. Topics include: building the brand, price principles, auctions, taking photos, different marketplaces, promotion, and product launching. The authors present an in-depth case study of a crafts business that has achieved financial success in just five years.




Creative, Inc.


Book Description

As the hipster classic Craft, Inc. did for crafters, this book will teach all types of creatives illustrators, photographers, graphic designers, animators, and more how to build a successful business doing what they love. Freelancing pros Meg Mateo Ilasco and Joy Deangdeelert Cho explain everything from creating a standout portfolio to navigating the legal issues of starting a business. Accessible, spunky, and packed with practical advice, Creative, Inc. is an essential for anyone ready to strike out on their own.




Craft, Inc. Revised Edition


Book Description

The growing legions of crafters looking to turn their hobby into a profession can rely on the tried and true advice in Craft, Inc. In this completely revised edition of the definitive crafter's business book, entrepreneur Meg Mateo Ilasco offers expanded and authoritative guidance on everything from developing products and sourcing materials to writing a business plan and paying taxes. With all-new sections on opening an online shop, using social media strategically, and more along with updated interviews from such craft luminaries as Jonathan Adler and Jill Bliss this comprehensive primer features the most current information on starting and running a successful creative business.




Crafters Journal


Book Description

This Crafters Journal has been designed to help crafters with their hobby or business. Keeping track of components and their costs can be the most challenging aspect of any craft and this journal will help you do just that. With pages to track and record designs & their costs, project planner, templates for new ideas, and an inventory to keep track the cost of components, you will be able to price your items with confidence & ease. Design Portfolio Plenty of space to record your items name, a photo or sketch, & notes on each design. Each pages includes an area to record components used, their quantity and cost - work out the total cost & your selling price to ensure you have accounted for everything and as a reference for repeating the design later. Projects & Ideas Project planner with space to note projects & their source along with materials needed, time & cost estimates, & start & finish dates. Dot grid pages to easily sketch out new ideas. Inventory Track each item in your inventory and record it's colour & size along with where purchased, total cost, quantity received and the cost per item. Shopping Lists & Notes Handy blank checklists included - 3 lists per page with space to name your list. Create shopping lists, project lists, inventory lists etc.. Plenty of notes pages to add your own details or to quickly jot down ideas. The perfect gift for any crafter in your life whatever their level of expertise. Great for beginners and experienced crafters alike to organise the more challenging aspects of any hobby such as keeping track of supplies and costs as well as keeping on top of projects and works in progress. Suitable for a wide range of crafts including card making, paper crafts, knitting or crochet, sewing & quilting, jewellery making & beading, cross stitch, embroidery and many more.