Death of a Real Estate Salesman


Book Description

Ever wonder what a realtor does to deserve a disproportionately expensive 4%-6% commission on the sale of your home? They claim to offer unlimited exposure and transaction expertise and to act as an irreplaceable mediator in the negotiation process. In reality, what they provide is little more than a concierge tour service to show your home, and is that really worth $20,000 on the sale of a $400,000 home? In Death of the Real Estate Salesman, Jarred Kessler describes how advances in technology have rendered the traditional role of the real estate agent meaningless. He describes how emerging Internet-based tools will enable homeowners and prospective buyers to find each other with zero commitment, zero uncertainty, and zero realtor involvement. Buyers will be able to find their dream home more readily with less distrust in the process, and sellers will reap the financial rewards of not losing tens of thousands of dollars to a realtor with a competing agenda. By learning his process, you will open your eyes to the new world of real estate, which is just around the corner in a desirable neighborhood near you.




Killer Listing


Book Description

Darby Farr investigates the murder of female Real Estate agent Kyle Cameron and discovers a shocking secret and a host of suspects, including Kyle's estranged suicidal husband, her billionaire-developer ex-lover and his politically ambitious wife.




Success as a Real Estate Agent For Dummies


Book Description

Make your fortune in the real estate business With home prices jumping nationwide, the real estate market is clearly starting to show stabilization. In the latest edition of Success as a Real Estate Agent For Dummies, expert author Dirk Zeller shows you how to become a top-performing agent. Whether it's lead generation via blogging or social media channels, you'll discover key ways to communicate and prospect in a new online world. Inside, you'll find the latest coverage on being successful selling high-value homes, how to sell short sales to buyers without scaring them off, dealing with residential and commercial real estate, how to use third parties to drive leads and create exposure like Trulia, Realtor.com, and Zillow, and much more. Features tips and tricks for working with buyers Includes must-haves for successful real estate agents Offers tried-and-true tactics and fresh ideas for finding more projects Gives you the skills to close more deals Whether you're looking to rev up your real estate business, deciding whether to specialize in commercial or residential real estate, or just interested in fine-tuning your skills, Success as a Real Estate Agent For Dummies has you covered.




Real Estate Agent's Field Guide


Book Description

The Real Estate Agent's Field Guide provides vital information for new and experienced real estate agents alike. Packed with real-life examples, the book gives you in-depth strategies for: Competing with cut-rate brokers, Working with buyers and sellers who want more for less, Using technology to become more efficient, Helping customers identify their needs, Defending yourself against litigation. Instantly accessible for quick and easy reference -- and featuring a helpful appendix of industry resources -- this is a lively how-to-manual you won't want to be without. Book jacket.




Real Estate Rescue


Book Description

An insider reveals how buyers and sellers can get the best price possible—by understanding how the housing market really works. The process of buying or selling a home elicits a lot of emotions, from excitement to anxiety. Often, this can blind us to the practical realities of how the housing market works—especially since most people only enter the real estate world once a decade or less. Top residential real estate agent Tracy McLaughlin is here to change our understanding of the home sale process. Whether you’re buying your first home or an experienced seller, this book is packed with essential advice. In nearly all real estate sales, buyers and sellers leave behind thousands—or even hundreds of thousands to millions of dollars—on the table. As shocking as this is, it continually happens because one simple decision, among the countless made during the entire process, can greatly impact the outcome of the transaction. By presenting an inside view on sales based on years of experience, McLaughlin provides a guide for maximizing the value of the sale and purchase of homes—including detailed advice as well as tips on finding the right real estate agent.




Door to Door Real Estate Prospecting


Book Description

Want More Real Estate Listings? Then go directly to the source...knock and ask home owners when they plan to move. Sounds simple, right? But of course the devil is in the details: what to say, how to dress, how to get them to talk, how to track results, how to get motivated, how to improve results, what to hand out, how to handle rejection, how to follow up, and most importantly, how to convert leads to appointments. This book was born of experience, not theory. The information comes from both successful and failed door-to-door real estate prospecting efforts. In these pages, you'll see how some agents make over half a million dollars a year from door knocking, and you'll see how others struggle -- giving you a chance to learn from their mistakes. You'll see how new agents got started, and how long it took them to get their first listing. You'll discover what's hard, and how to make it easy. Most importantly, you'll see that it is both possible and realistic to use door knocking as a real estate prospecting approach to generate 10 to 20 listings per year.




Simple and Sold


Book Description

The Internet has great tools available for homeowners that are selling. This book guides you through the process, whether you are using an agent or want to save the commission and do it yourself.--Publisher.







Zillow Talk


Book Description

How do you spot an area poised for gentrification? Is spring or winter the best time to put your house on the market? Will a house on Swamp Road sell for less than one on Gingerbread Lane? The fact is that the rules of real estate have changed drastically over the past five years. To understand real estate in our fast-paced, technology-driven world, we need to toss out all of the outdated truisms and embrace today's brand new information. But how? Enter Zillow, the nation's #1 real estate website and mobile app. Thanks to its treasure trove of proprietary data and army of statisticians and data scientists, led by chief economist Stan Humphries, Zillow has been able to spot the trends and truths of today's housing market while acknowledging that a home is more than an economic asset. In Zillow Talk, Humphries and CEO Spencer Rascoff explain the science behind where and how we live now and reveal practical, data-driven insights about buying, selling, renting and financing real estate. Read this book to find out why: It's better to remodel your bathroom than your kitchen Putting the word "cute" in your listing could cost you thousands of dollars You shouldn't buy the worst house in the best neighborhood You should never list your house for $444,000 You shouldn't list your house for sale before March Madness or after the Masters Densely packed with entertaining anecdotes and invaluable how-to advice, Zillow Talk is poised to be the real estate almanac for the next generation.




A House to Die for


Book Description

When a malicious local scuttles the sale of a Maine island estate by digging up an obscure deed restriction, and the back-up buyer is found hacked to death, realtor Darby Farr must salvage the deal, piece together this deadly puzzle, and somehow stay alive.