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Digital Transformation and Human Behavior

Author : Concetta Metallo

Publisher : Springer Nature

Page : 361 pages

File Size : 49,78 MB

Release : 2020-11-02

Category : Computers

ISBN : 3030475395

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Book Description

The digital transformation is impacting various aspects of how we live and work. Due to the pervasive effects of the digital revolution on firms and societies, both scholars and practitioners are interested in better understanding the key mechanisms behind the related challenges. This book presents a collection of research papers focusing on the relationships between technologies (e.g. artificial intelligence, social media, and the Internet of Things) and behaviours (e.g. social learning, knowledge sharing, and decision-making). Moreover, it provides insights into how the digital transformation may improve quality of personal life and work life within public and private organisations. The plurality of views offered makes this book particularly relevant for practitioners, companies, scientists, and governments. It gathers a selection of the best papers - original double-blind peer-reviewed contributions - presented at the annual conference of the Italian chapter of the AIS which was held in Naples, Italy, in September 2019.



Digital Transformation: A Human-Centric Approach

Author : Yashar Salamzadeh

Publisher : Efe Akademi Yayınları

Page : 198 pages

File Size : 15,1 MB

Release : 2022-02-19

Category : Juvenile Fiction

ISBN : 6258065988

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Book Description

In this book, you can read about the link between digital transformation and topics like organizational communications, social media, digital applications, innovation, human-machine interaction, design thinking, culture, future of jobs, digital leadership, brand management and organizational structure



Digital Business Transformation

Author : Nigel Vaz

Publisher : John Wiley & Sons

Page : 224 pages

File Size : 47,6 MB

Release : 2021-01-05

Category : Business & Economics

ISBN : 1119758688

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Book Description

Fuel your business' transition into the digital age with this insightful and comprehensive resource Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation. Written by Nigel Vaz, the acclaimed CEO of Publicis Sapient, a global digital business transformation company, Digital Business Transformation delivers practical advice and approachable strategies to help businesses realize their digital potential. Digital Business Transformation provides readers with examples of the challenges faced by global organizations and the strategies they used to overcome them. The book also includes discussions of: How to decide whether to defend, differentiate, or disrupt your organization to meet digital challenges How to deconstruct decision-making throughout all levels of your organization How to combine strategy, product, experience, engineering, and data to produce digital results Perfect for anyone in a leadership position in a modern organization, particularly those who find themselves responsible for transformation-related decisions, Digital Business Transformation delivers a message that begs to be heard by everyone who hopes to help their organization meet the challenges of a changing world.



Human + Machine

Author : Paul R. Daugherty

Publisher : Harvard Business Press

Page : 264 pages

File Size : 36,99 MB

Release : 2018-03-20

Category : Computers

ISBN : 1633693872

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Book Description

AI is radically transforming business. Are you ready? Look around you. Artificial intelligence is no longer just a futuristic notion. It's here right now--in software that senses what we need, supply chains that "think" in real time, and robots that respond to changes in their environment. Twenty-first-century pioneer companies are already using AI to innovate and grow fast. The bottom line is this: Businesses that understand how to harness AI can surge ahead. Those that neglect it will fall behind. Which side are you on? In Human + Machine, Accenture leaders Paul R. Daugherty and H. James (Jim) Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization--whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly--or to completely reimagine them. AI is changing all the rules of how companies operate. Based on the authors' experience and research with 1,500 organizations, the book reveals how companies are using the new rules of AI to leap ahead on innovation and profitability, as well as what you can do to achieve similar results. It describes six entirely new types of hybrid human + machine roles that every company must develop, and it includes a "leader’s guide" with the five crucial principles required to become an AI-fueled business. Human + Machine provides the missing and much-needed management playbook for success in our new age of AI. BOOK PROCEEDS FOR THE AI GENERATION The authors' goal in publishing Human + Machine is to help executives, workers, students and others navigate the changes that AI is making to business and the economy. They believe AI will bring innovations that truly improve the way the world works and lives. However, AI will cause disruption, and many people will need education, training and support to prepare for the newly created jobs. To support this need, the authors are donating the royalties received from the sale of this book to fund education and retraining programs focused on developing fusion skills for the age of artificial intelligence.



Strategy and Behaviors in the Digital Economy

Author : Beatrice Orlando

Publisher : BoD – Books on Demand

Page : 212 pages

File Size : 24,24 MB

Release : 2020-03-04

Category : Business & Economics

ISBN : 178984181X

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Book Description

Strategy and Behaviors in the Digital Economy is a collection of reviewed and relevant research chapters, offering a comprehensive overview of recent developments in the field of Business, Management and Economics. The book comprises single chapters authored by various researchers and edited by an expert active in this research area. All chapters are complete in itself but united under a common research study topic. This publication aims at providing a thorough overview of the latest research efforts by international authors on this field of study, and open new possible research paths for further novel developments.



Digitalization in Organizations

Author : Mehmed Zahid Çögenli

Publisher : Cambridge Scholars Publishing

Page : 381 pages

File Size : 42,5 MB

Release : 2021-06-30

Category : Business & Economics

ISBN : 1527571734

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Book Description

This volume carries out an evaluation of the digital transformation process for organizations, which has accelerated further with the influence of COVID-19. It provides an up-to-date perspective by addressing organizational aspects and activities of different fields in the social sciences. The contributions gathered here discuss the digital transformation of social and organizational studies related to disciplines such as public practices, human resource management, finance, education, occupational health and safety, organizational behavior, health management, management strategies, entrepreneurship, and marketing. In this way, it will be possible to see and evaluate digitalization in various aspects of organizations.



Digital Transformation in Business and Society

Author : Babu George

Publisher : Springer Nature

Page : 306 pages

File Size : 18,44 MB

Release : 2019-10-04

Category : Business & Economics

ISBN : 3030082776

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Book Description

The digital traces that people leave behind as they conduct their daily lives provide a powerful resource for businesses to better understand the dynamics of an otherwise chaotic society. Digital technologies have become omnipresent in our lives and we still do not fully know how to make the best use of the data these technologies could harness. Businesses leveraging big data appropriately could definitely gain a sustainable competitive advantage. With a balanced mix of texts and cases, this book discusses a variety of digital technologies and how they transform people and organizations. It offers a debate on the societal consequences of the yet unfolding technological revolution and proposes alternatives for harnessing disruptive technologies for the greater benefit of all. This book will have wide appeal to academics in technology management, strategy, marketing, and human resource management.



How Technology Is Changing Human Behavior

Author : C.G. Prado

Publisher : Bloomsbury Publishing USA

Page : 135 pages

File Size : 37,54 MB

Release : 2019-04-18

Category : Technology & Engineering

ISBN :

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Book Description

Explains some of the ways in which technological advances are altering, for better or worse, large-scale human behavior, thought processes, and critical thinking skills. Recent technological advances—from dating apps to artificial insemination, from "smart" phones to portable computers that can instantly search the World Wide Web for information, and from robots performing surgery to cars driving themselves—once remarkable, have become an unremarkable part of our lives. The team of authors of this book asks, "How are they changing us?" We all recognize that these innovations have altered our lives, often making them easier, but it is also important to ask if we have lost anything while we have gained from them. The authors of How Technology Is Changing Human Behavior: Issues and Benefits show that human behaviors and thinking skills are rapidly being reprogrammed by technology, with even more developments on the horizon sure to further alter our future and shape our identity.



Consumer Behaviour and Digital Transformation

Author : Ayantunji Gbadamosi

Publisher : Taylor & Francis

Page : 297 pages

File Size : 45,59 MB

Release : 2024-03-11

Category : Business & Economics

ISBN : 1003836453

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Book Description

This comprehensive textbook explores how technological developments and emerging technologies impact on, and engage with, consumer behaviour and decision making globally. The book will enable readers to develop a coherent understanding of the basic underpinnings of consumer behaviour as they relate to individual and group-oriented consumption decisions, offering insight into how consumer behaviour, contemporary real-life situations, and digital technology are inextricably linked. Key learning objectives, exercises and activities, boxed examples and analytical frameworks facilitate and enrich students’ learning. Each chapter includes ‘pause, plan, and practice (PPP)’ activities, as well as real-life case studies exploring digital consumption, digital consumer experiences, and digital trends across industries, from global companies such as Nike and McDonald’s to the digital transformation of SMEs. Combining a thorough examination of traditional theory with a fresh approach to the impact of digital transformation on consumer behaviour, this textbook should be core reading for advanced undergraduate and postgraduate students studying Consumer Behaviour, Consumer Psychology, Customer Experience Management, and Digital Marketing. This book will be accompanied by online resources for the use of instructors, including PowerPoint slides and a test bank.



Radically Human

Author : Paul Daugherty

Publisher : Harvard Business Press

Page : 152 pages

File Size : 10,46 MB

Release : 2022-04-26

Category : Business & Economics

ISBN : 1647821096

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Book Description

Technology advances are making tech more . . . human. This changes everything you thought you knew about innovation and strategy. In their groundbreaking book, Human + Machine, Accenture technology leaders Paul R. Daugherty and H. James Wilson showed how leading organizations use the power of human-machine collaboration to transform their processes and their bottom lines. Now, as new AI powered technologies like the metaverse, natural language processing, and digital twins begin to rapidly impact both life and work, those companies and other pioneers across industries are tipping the balance even more strikingly toward the human side with technology-led strategy that is reshaping the very nature of innovation. In Radically Human, Daugherty and Wilson show this profound shift, fast-forwarded by the pandemic, toward more human—and more humane—technology. Artificial intelligence is becoming less artificial and more intelligent. Instead of data-hungry approaches to AI, innovators are pursuing data-efficient approaches that enable machines to learn as humans do. Instead of replacing workers with machines, they're unleashing human expertise to create human-centered AI. In place of lumbering legacy IT systems, they're building cloud-first IT architectures able to continuously adapt to a world of billions of connected devices. And they're pursuing strategies that will take their place alongside classic, winning business formulas like disruptive innovation. These against-the-grain approaches to the basic building blocks of business—Intelligence, Data, Expertise, Architecture, and Strategy (IDEAS)—are transforming competition. Industrial giants and startups alike are drawing on this radically human IDEAS framework to create new business models, optimize post-pandemic approaches to work and talent, rebuild trust with their stakeholders, and show the way toward a sustainable future. With compelling insights and fresh examples from a variety of industries, Radically Human will forever change the way you think about, practice, and win with innovation.