Disney Theme Parks and America’s National Narratives


Book Description

Disney Theme Parks and America’s National Narratives takes a public history approach to situating the physical spaces of the Disney brand within memory and identity studies. For over 65 years, Disney’s theme parks have been important locations for the formation and negotiation of the collective memory of the American narrative. Disney’s success as one of America’s most prolific storytellers, its rise as a symbol of America itself, and its creation of theme parks that immerse visitors in three-dimensional versions of certain "American" values and historic myths have both echoed and shaped the way the American people see themselves. Like all versions of the American narrative, Disney’s vision serves to reassure us, affirm our shared values, and unite a diverse group of people under a distinctly American identity—or at least, it did. The book shows how the status Disney obtained led the public to use them both as touchstones of identity and as spaces to influence the American identity writ large. This volume also examines the following: • how Disney’s original cartoons and live-action entertainment offerings drew from American folk history and ideals • how their work during World War II cemented them as an American symbol at home and abroad • how the materialization of the American themes already espoused by the brand at their theme parks created a place where collective memory lives • how legitimization by presidents and other national figures gave the theme parks standing no other entertainment space has • how Disney has changed alongside the American people and continues to do so today. This book will be of interest to students and scholars of history, media, cultural studies, American studies and tourism.




The Disney theme parks: home to the mouse, hyperreality and consumerism


Book Description

Seminar paper from the year 2002 in the subject Sociology - Media, Art, Music, grade: 1 (A), University of Leeds (Culural Studies department), course: Media Theory, language: English, abstract: In many parts of our world today people dream a dream of magic and illusion, prosperity and happiness, which is essentially an American dream, exported by the wizards of branding, by companies like McDonald′s, Nike, Coca-Cola and especially The Walt Disney Company (WDC). Known for being `the inventor of modern branding′ and `modern synergy′, the Disney company `has managed to insinuate its characters, stories, and image as good, clean, fun enterprise into the consciousness of millions around the earth′. The WDC today boasts revenue of more than $25 billion from its operations in media networks, consumer products, studio entertainment, Internet, and parks and resorts, and employs 120,000 people worldwide. Furthermore, it can be seen as `the single most powerful and influential force in the globalization of Western culture'. Having themed parks in California (Disneyland, Anaheim), Florida (Walt Disney World, Orlando), France (Disneyland and Disney Studios Paris), Japan (Tokyo Disney Resort), China (Hong Kong Disneyland), and as rumours suggest having plans for parks in Shanghai and Delhi, Disney spreads its `value-laden environments′ across the world. Thereby, it is `extending and expanding Classic Disney - `the Disney universe′ or `Disney vision′ - into a material and physical existence, as well as ′providing a strong dose of All-American ideology′. Since the theme parks `contribute significantly to Disney′s overall corporate goals, providing ongoing revenues and promotion for other parts of the corporate empire′ it is worthwhile to closer examine the parks which are viewed by many observers as `showcases for postmodernism′ and `panegyrics to capitalism′.




Walt's Apprentice


Book Description

Walt's Apprentice: Keeping the Disney Dream Alive is the memoir of Disney Legend Dick Nunis. It is a warm personal reminiscence of learning directly from Walt Disney for 12 years, followed by more than 30 years devoted to championing his vision and standards as the Disney empire grew. The story covers Disney's highlights, including the 1960 Winter Olympics, 1964-1965 New York World's Fair, and the development and opening of Disneyland, Walt Disney World, Epcot, Tokyo Disneyland and Disneyland Paris. Unlike other Disney books, this story is told from the perspective of operations rather than Imagineering. It touches on decisions that defined the guest experience and Disney's reputation for quality in areas ranging from capacity and people-moving, training, delivering a consistent "good show," food service, and more.This first-person narrative is presented as a series of wide-ranging vignettes. Some vignettes focus on personal, character-shaping events, such as the injury that ended his collegiate football career. Other stories touch on national events, such as Nikita Khrushchev's derailed visit to Disneyland, the decision to close the park following the assassination of John F. Kennedy, and Ronald Reagan's assistance in expediting the visa process for cast members staffing the Epcot World Showcase. Few people have enjoyed a life so immersed in Disney magic. These stories share that magic through the memories of one of the original doers and dreamers. Searching for that perfect gift for the #1 Disney fan in your life? Explore more behind-the-scenes stories from Disney Editions: One Little Spark! Mickey's Ten Commandments and The Road to Imagineering (By Disney Legend Marty Sklar) Magic Journey: My Fantastical Walt Disney Imagineering Career (By Kevin Rafferty) Travels with Walt Disney: A Photographic Voyage Around the World (By Jeff Kurtti) Eat Like Walt: The Wonderful World of Disney Food (By Marcy Carriker Smothers) Walt Disney: An American Original (By Bob Thomas)




The Disney Story


Book Description

Attention, all Disney Fans! Do you enjoy reading about the Disney theme parks? Perhaps you're enamored with the man who was Walt Disney? Maybe you're just plain crazy for Mickey Mouse and the Disney big-screen features? No need to order your serving of Disney history and knowledge a la carte anymore.Welcome to The Disney Story, a decade-by-decade look back on the man, the mouse, and the theme parks. From Mickey Mouse's debut at the Colony Theatre in November 1928 to the opening of Shanghai Disneyland in 2016--and everything in between--finally, the world's greatest storyteller has their story told!In addition to reliving Disney's most memorable moments, there are numerous interesting and lesser-known stories that will expand your Disney knowledge and give you a fresh perspective on your favorite Disney topic. The Disney Story is more than just a timeline of Disney events and a collection of interesting stories. It's a vehicle and guidebook that can be used to travel back in time and read about your favorite Disney subjects via an interactive bibliography on the book's companion website.Disney's ninety-year journey is all here in one volume, complete with informative stories and tidbits about the theme parks, movies, and Walt himself. Revel in the remarkable innovations and legendary Disney magic that make the company the premiere name in entertainment today.




Disney Parks and the Construction of American Identity


Book Description

Writing in a time of heightened political anxiety–and when accusations of nationalism, authoritarianism, and proto-fascism have increasingly divided Americans into factions– the authors use their influential performance studies-based ‘tourist as actor’ framework to unpack the ways that Disney parks and their guests co-create performance of implicit Americanness in the 21st century. This book argues that the roles that guests choose to perform-- accepting, declining, negotiating, or overwriting scripts offered to them by the Disney theme park experience-- ultimately reveals much about the nature of the contemporary United States. Focusing primarily on Walt Disney World in Florida, and using case studies on music, geography and ecology, sports, families, and politics, these chapters illuminate the always complicated and often contradictory presentations and performances of America within Disney parks in the deeply contested twenty-first century.




Performance and the Disney Theme Park Experience


Book Description

This book addresses Disney parks using performance theory. Few to no scholars have done this to date—an enormous oversight given the Disney parks’ similarities to immersive theatre, interpolation of guests, and dramaturgical construction of attractions. Most scholars and critics deny agency to the tourist in their engagement with the Disney theme park experience. The vast body of research and journalism on the Disney “Imagineers”—the designers and storytellers who construct the park experience—leads to the misconception that these exceptional artists puppeteer every aspect of the guest’s experience. Contrary to this assumption, Disney park guests find a range of possible reading strategies when they enter the space. Certainly Disney presents a primary reading, but generations of critical theory have established the variety of reading strategies that interpreters can employ to read against the text. This volume of twelve essays re-centers the park experience around its protagonist: the tourist.




Disney and His Worlds


Book Description

This overview of the Disney organization, in particular the theme parks and their significance for contemporary culture, examines issues such as: whether the parks are harbringers of postmodernism; the significance of consumption at the parks; and business considerations in the Disney organization.




The Cultural Legacy of Disney


Book Description

This book critically engages with the Walt Disney Company as a global media conglomerate as they mark their 100th year of business. It reflects on and looks forward to the past, present and future of the company and the scholarly engagement surrounding it through three key areas: Disney as a Company, Disney’s Representations, and Relating to Disney. ‘Disney as a Company’ identifies the corporate and management cultural changes over Disney’s 100-year history, with contributors examining Disney’s transnational media influence, changes in management strategy, and Disney’s recent transmedia venture: Disney+. ‘Disney’s Representations’ features chapters critically engaging with gender, disability, and iconic characters that imply cultural change. ‘Relating to Disney’ embodies the crucial work examining how audiences engage with Disney, with contributors exploring fashion, Disney Fandom and identity, and how people engage with the space of the Parks. This edited collection explores the newer additions to the company, but also reflects on the company’s past over its 100 years. The chapters provide a diverse examination of the many facets of one of the most successful global media conglomerates, providing scholars, students, and interested audiences a global and interdisciplinary snapshot of the Walt Disney Company at 100 years.




Mickey Mouse History and Other Essays on American Memory


Book Description

This is a book about why history matters. It shows how popularized historical images and narratives deeply influence Americans' understanding of their collective past. A leading public historian, Mike Wallace observes that we are a people who think of ourselves as having shed the past but also avid tourists who are on a "heritage binge," flocking by the thousands to Ellis Island, Colonial Williamsburg, or the Vietnam Memorial.Wallace probes into the trivialization of history that pervades American culture as well as the struggles over public memory that provoke stormy controversy. The recent imbroglio surrounding the National Air and Space Museum's proposed Enola Gay exhibit was reported as centering on why the U.S. government decided to use the A-Bomb against Japan. Wallace scrutinizes the actual plans for the exhibit and investigates the ways in which the controversy drew in historians, veterans, the media, and the general public.Whether his subject is multimillion dollar theme parks owned by powerful corporations, urban museums, or television docudramas, Mike Wallace shows how their depictions of history are shaped by assumptions about which pasts are worth saving, whose stories are worth telling, what gets left out, and who is authorized to make the decisions. Author note: Mike Wallace is Professor of History at John Jay College, City University of New York. He is the co-author, with Edwin G. Burrows, of Gotham: A History of New York City to 1898, winner of the 1999 Pulitzer Prize for History.




Disneyland and Culture


Book Description

The success of Disneyland as the world's first permanent, commercially viable theme park sparked the creation of a number of other parks throughout the world, from Florida to Japan, France, and Hong Kong. But the impact of Disneyland is not confined to the theme park arena. These essays explore a far-reaching ideology. Among the topics are Disney's role in the creation of children's architecture; Frontierland as an allegorical map of the American West; the "cultural invasion of France" in Disneyland Paris; the politics of nostalgia; and "hyperurbanity" in the town of Celebration, Florida. Instructors considering this book for use in a course may request an examination copy here.