Book Description
South America is an emerging market, and this book tells you all you need to know for business success in this part of the world, from etiquette to trends. Written by a business and international relations professor, this practical guide helps you understand the business culture, establish productive relationships, and achieve success in one of the world's most exciting business environments. Step-by-step instructions, tips, checklists, and "Ask yourself" features show you how to manage negotiations, follow etiquette, and overcome cultural boundaries. Tables, illustrations, "In focus" panels and real-life case studies help you to import and export goods, navigate regulations, and deal with infrastructure. Keep a step ahead of the curve with Essential Managers: Doing Business in South America. The DK Essential Managers series covers a range of business and management topics and has sold more than two million copies worldwide. Each guide is clearly presented for ease of reference, with visual pointers, tips, and graphics.