Does the Name Pavlov Ring a Bell?


Book Description

Everyone loves wordplay! This collection of more than eight hundred quips and pun-filled anecdotes will have your friends in stitches! Classics and new inventions fill these pages with humor and wit. Divided into chapters according to theme—animals, celebrities, careers, food, and so on—there’s a pun for every occasion! Author Gary Blake dares you not to snicker at his contrivances: Two silk worms had a race. They ended up in a tie. Davy Crockett had three ears. A left ear, a right ear, and a wild frontier. A backwards poet writes inverse. Santa’s helpers are subordinate Clauses. Like tavern owners, ballet dancers make most of their money at the barre. Horses in the movies only have bit parts. Why does the Pope travel so much? Because he’s a roamin’ Catholic. Absinthe makes the heart grow fonder. A Freudian slip is when you say one thing and mean your mother. Eve was the first person to eat herself out of house and home. I used to work in a blanket factory, but the company folded. The calendar thief only got twelve months. A great gift or coffee table book, there’s no time like the present to order a copy of Does the Name Pavlov Ring a Bell? for the word-twisting, pun-loving humorist in your life.




Principles of Behavior


Book Description

This book serves as a general, liberal-arts introduction to behavior analysis, as well as a first step in becoming a professional behavior analyst at the BA, MA, or the PhD/EdD level. It presents various case studies and examples that help readers to apply principles of behavior to real life.




Understanding Applied Behavior Analysis, Second Edition


Book Description

This introductory guide to ABA demystifies the often complex terminology, the underlying principles, and commonly-used procedures of ABA using accessible, everyday language. This revised and updated edition reflects recent developments and introduces new key terms. Albert J. Kearney explains the kinds of learning and reinforcement processes that form the basis of ABA programs. Having covered these essential principles, he describes how the science of behavior analysis can be effectively applied to real life behavior problems. He looks at how behavior is assessed and various intervention techniques that are often employed with children who have autism and other special needs. Having laid these essential foundations, Kearney touches on more advanced topics: the applications of ABA in behavioral education, such as precision teaching and programmed instruction.




The ABCs of Human Behavior


Book Description

When cognitive behavior therapy emerged in the 1950s, driven by the work of Albert Ellis and Aaron Beck, basic behavior principles were largely sidelined in clinical psychology curricula. Issues in cognition became the focus of case conceptualization and intervention planning for most therapists. But as the new third-wave behavior therapies begin to address weaknesses in the traditional cognitive behavioral models-principally the modest effectiveness of thought stopping and cognitive restructuring techniques-basic behavior principles are once again attracting the interest of front-line clinicians. Many of today's clinicians, though, received their training during the years in which classical behaviorism was not a major part of clinical education. In order to make the best use of the new contextual behaviorism, they need to revisit basic behavioral principles from a practical angle. This book addresses this need. The ABCs of Human Behavior offers practicing clinicians a pithy and practical introduction to the basics of modern behavioral psychology. The book focuses both on the classical principles of learning as well as more recent developments that explain language and cognition in behavioral and contextual terms. These principles are not just discussed in the abstract-rather the book shows how the principles of learning apply in the clinical context. Practical and easy to read, the book walks clinicians through both common sense and clinical examples that help them learn to use behavioral principles to observe, explain, and influence behavior in a therapeutic setting.




A Freudian Slip Is When You Say One Thing but Mean Your Mother


Book Description

Everyone delights in wordplay! When there’s a sale on tennis balls, it’s first come, first serve. Condoms should be used on every conceivable occasion. Why does the Pope travel so much? Because he’s a roamin’ Catholic. What is purple and 5,000 miles long? The Grape Wall of China! O-pun the door to 1,001 goodies that will have you howling or groaning, but certainly—like the surgery patient—in stitches.




The World of Clean Family Jokes


Book Description

A blonde walks into a bank in New York City and asks for the loan officer. She says she's going to Europe on a business trip for two weeks and needs to borrow $5,000. The bank officer says the bank will need some kind of security for the loan, so the blonde hands over the keys to a new Rolls Royce. The car is parked on the street in front of the bank. She has the title and everything checks out. The bank agrees to accept the car as collateral for the loan. The bank's president and its officers all enjoy a good laugh at the blonde for using a $250,000 Rolls as collateral against a $5,000 loan. An employee of the bank then proceeds to drive the Rolls into the bank's underground garage and parks it there. Two weeks later, the blonde returns, repays the $5,000 and the interest which is $15.41. The loan officer says, "Miss, we are very happy to have had your business, and this transaction has worked out very nicely, but we are a little puzzled. While you were away, we checked you out and found that you are a multimillionaire. What puzzles us is, why would you bother to borrow $5,000?" The blonde replies, "Where else in New York City can I park my car for two weeks for only $15.41 and expect it to be there when I return?"




HUMOR WHAT'S FUNNY?


Book Description

A delightful romp through the world of humor with hundreds of examples. Includes theories of humor and ways to enrich your own sense of humor.




The Complete Idiot's Guide to Psychology, 4th Edition


Book Description

Mind over matter. Interest in psychology extends well beyond the walls of academia. Sigmund Freud, Carl Jung, and William James are just a few examples of the many people in psychology whose works remain popular sellers, demonstrating an ongoing vast interest in this field. From students looking for a comprehensive resource to those looking for a self-help book, The Complete Idiot's Guide® to Psychology, Fourth Edition provides an easy-to-understand look at both the history and modern practice of psychology. *Comprehensive, but pays extra attention to contemporary issues such as: fear/anxiety, child psychology, healthpsychology, mood altering drugs, and forensics *Author is an award-winning, practicing clinical psychologist *The Princeton Review identifies psychology as the ninth most popular college degree in the United States Download a sample chapter.




Managing the New Customer Relationship


Book Description

Praise for MANAGING THE NEW CUSTOMER RELATIONSHIP “Gordon delivers an impressive synthesis of the newest methods for engaging customers in relationships that last. No organization today can succeed without the mastery of customer relationship management strategy fundamentals. But to win in the decades ahead, you must also understand and capitalize on the rapidly evolving social computing, mobility and customer analytics technologies described in this book. Checklists, self-assessments and graphical frameworks deliver pragmatic value for the practicing manager.” — William Band, Vice-President, Principal Analyst, Forrester Research Inc., Cambridge, MA




Phillips' Treasury of Humorous Quotations


Book Description

Phillips' Treasury of Humorous Quotations is a catalog of more than 1,700 famous (and not so famous) sayings on life. This book is designed to be a ready reference for seminar and sermon preparation, and it's just plain entertaining. Inside you'll find entirely new material. Bob draws from a variety of resources throughout history that are sure to give writers, educators, ministers, and public speakers the perfect quote for their speech or paper.