Madison Avenue in Asia


Book Description

Dependency theory is used to analyze the significance of the rapidly expanding transnational advertising agencies as they operate in Singapore, China, Indonesia, and Malaysia. The American hegemony over international advertising is discussed, as is the general question of the effectiveness of foreign-influenced advertising.




Contemporary Black Thought


Book Description

This volume presents a collection of essays grounded in a uniquely Black understanding of the social sciences -- the disciplines of communication, psychology, sociology and social problems, history, political science and education are examined. Together they help to counteract the prevalent and erroneous model of world development that depicts Europe as teacher and the African world as pupil.







Subject Catalog


Book Description







Center for Cultural and Technical Interchange Between East and West (East-West Center)


Book Description

Examines programs of the Center for Cultural and Technical Interchange Between East and West established in 1960 at the University of Hawaii with a State Dept grant-in-aid. Includes memo on East-West Center team visit during Oct.-Dec. 1960 to 19 countries in Asia and the Pacific to help plan programs, William Wachter et al. (p. 249-309). Dec. 13-14 hearings were held in Honolulu, Hawaii.




Yearbook of International Organizations 2014-2015 (Volume 4)


Book Description

The Yearbook of International Organizations provides the most extensive coverage of non-profit international organizations currently available. Detailed profiles of international non-governmental and intergovernmental organizations (IGO), collected and documented by the Union of International Associations, can be found here. In addition to the history, aims and acitvities of international organizations, with their events, publications and contact details, the volumes of the Yearbook include networks between associations, biographies of key people involved and extensive statistical data. Providing both an international organizations and research bibliography, Volume 4 cites over 46,000 publications and information resources supplied by international organizations, and provides nearly 18,000 research citations under 40 subject headings. This volume also includes a research bibliography on international organizations and transnational associations.