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Eco-Innovación. Integrando el medio ambiente en la empresa del futuro

Author : CLAUDE FUSSLER

Publisher : Mundi-Prensa Libros

Page : 390 pages

File Size : 31,35 MB

Release : 1999

Category : Education

ISBN : 9788471147905

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Book Description

Esta obra explica por qué las empresas están perdiendo su capacidad innovadora y cómo esto puede convertirse en una clara desventaja comparativa a largo plazo. Se presentan los elementos internos del enfoque de la eco-innovación para que el lector pueda llevar a cabo sus propios experimentos y, en último término, ofrecer buenos servicios que sean eficientes ambientalmente y, a la vez, rentables económicamente; en otras palabras, eco-eficientes. Desde una visión panorámica de las cuestiones y tendencias que configuran los mercados para productos y procesos eco-eficientes, Eco-innovación incluye: El análisis de los socios y agentes externos e internos a la empresa y del valor de asociarse con ellos. Un modelo de desarrollo y adopción tecnológica a largo plazo. La eco-brújula: una detallada explicación de las seis dimensiones de la eco-eficiencia y cómo evaluar y puntuar cada una. Información esencial sobre las tres fuerzas impulsoras que regirán el futuro: demografía, impacto ambiental y creación de valor. Cómo llevar a cabo e introducir la contabilidad ambiental en la empresa. Informes sobre el Programa de Naciones Unidas para la producción limpia y el concepto de eco-eficiencia del Consejo Mundial Empresarial para el Desarrollo Sostenible. Estudio de casos concretos de empresas que lograron la eco-eficiencia e importantes avances innovadores. Algunas opiniones acerca de este libro: "Fussler muestra la dirección que probablemente tomará la innovación industrial. Si no lee este libro puede perder el tren". Ernst Ulrich vo Weizsacher, Presidente del Instituto Wuppertal para el Clima, el Medio Ambiente y la Energía. "Estoy convencido de que las empresas del futuro serán aquellas que comprendan y practiquen el concepto de eco-eficiencia. Este libro explica de forma clara y concisa cómo la eco-eficiencia impulsará las operaciones empresariales, contribuirá al medio ambiente y mejorará la calidad de vida" L.D. DeSimone, Presidente y Director Ejecutivo de 3M; Presidente del Consejo Mundial Empresarial para el Desarrollo Sostenible. "Una guía para aquellos que ejercen la práctica ambiental. Claude Fussler se basa en su experiencia profesional en una empresa líder a nivel internacional para inspirar a otras personas a incorporar los aspectos ambientales en sus empresas". Pieter Winsemius, Director de McKinsey & Company y ex-Ministro holandés de Vivienda, Urbanismo y Medio Ambiente.



La ecoinnovación com clave para el éxito empresarial

Author : Jordi Oliver-Solà

Publisher : Libros de Cabecera

Page : 125 pages

File Size : 33,95 MB

Release : 2017-10-13

Category : Business & Economics

ISBN : 849460628X

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Book Description

La ecoinnovación trata sobre el cambio de patrones de consumo y producción, y la aceptación en el mercado de tecnologías, productos y servicios pensados para reducir el impacto sobre el medio ambiente. El reto de avanzar por este camino es tan complejo como grandes son las oportunidades de negocio que alberga.Si ocupa una posición directiva en una empresa, es profesional de la sostenibilidad, del marketing, de la innovación, o quiere emprender un nuevo negocio, debe saber que las ideas preconcebidas sobre medio ambiente y empresa ponen en peligro el futuro de su empresa.La ecoinnovación es una aproximación que aspira a dar respuesta a los retos ambientales y a aprovechar las oportunidades de negocio, incorporando cambios en toda la empresa, desde el modelo de negocio y la estrategia empresarial, hasta el diseño de los productos, los servicios y los procesos productivos considerando toda la cadena de valor. Si ocupa una posición directiva en una empresa, es profesional de la sostenibilidad, del marketing, de la innovación, o quiere emprender un nuevo negocio, debe saber que las ideas preconcebidas sobre medio ambiente y empresa ponen en peligro el futuro de su empresa. La ecoinnovación es una aproximación que aspira a dar respuesta a los retos ambientales y a aprovechar las oportunidades de negocio, incorporando cambios en toda la empresa, desde el modelo de negocio y la estrategia empresarial, hasta el diseño de los productos, los servicios y los procesos productivos considerando toda la cadena de valor.



The North American Mosaic

Author : Commission for Environmental Cooperation (Montréal, Québec). Secretariat

Publisher :

Page : 240 pages

File Size : 15,71 MB

Release : 2001

Category : Agriculture

ISBN :

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Book Description

The North American Mosaic has four overarching features. First, it is, to the extent feasible, based on comparable information on the status and trends of major indicators of the state of the environment in Canada,Mexico, and the United States. Second, the report confirms that these three countries together make up an incredibly complex, dynamic, and interconnected ecosystem in which humans play a dominant and decisive role. Third, the report raises important and sometimes disquieting questions concerning the sustainability of some current trends. Finally, the report is a reminder that our economic, social, and physical well-being are utterly dependent on the life-sustaining services provided by nature. This report emphasizes the importance of developing mutually compatible economic, social, and environmental goals and policies across the three-country region.





Driving Eco-innovation

Author : Claude Fussler

Publisher : Financial Times/Prentice Hall

Page : 388 pages

File Size : 30,89 MB

Release : 1996

Category : Business & Economics

ISBN : 9780273622079

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Book Description

This is the tool for gaining and maintaining innovation capacity.



Hijacking Environmentalism

Author : Richard Welford

Publisher : Routledge

Page : 268 pages

File Size : 21,50 MB

Release : 2013-11-05

Category : Political Science

ISBN : 1134176708

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Book Description

This text demonstrates how businesses and institutions continue to operate outside the ecological carrying capacity of the environment, and highlights the need for participation and social innovation on their part. It asserts that senior executives and middle management in large corporations have often sought, deliberately or unconsciously, to block the advancement of environmentalism. Industry has reconstructed the more radical environmental agenda to suit its own purposes, in effect hijacking it, by taking it out of its traditional discourse and placing it in a liberal-productivist framework. The book concludes by examining the way forward for more sustainable business, presenting new models that place greater emphasis on issues such as equity and ethics.



Innovation Contested

Author : Benoît Godin

Publisher : Routledge

Page : 370 pages

File Size : 43,13 MB

Release : 2015-01-09

Category : Political Science

ISBN : 1317928199

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Book Description

Innovation is everywhere. In the world of goods (technology), but also in the world of words: innovation is discussed in the scientific and technical literature, but also in the social sciences and humanities. Innovation is also a central idea in the popular imaginary, in the media and in public policy. Innovation has become the emblem of the modern society and a panacea for resolving many problems. Today, innovation is spontaneously understood as technological innovation because of its contribution to economic "progress". Yet for 2,500 years, innovation had nothing to do with economics in a positive sense. Innovation was pejorative and political. It was a contested idea in philosophy, religion, politics and social affairs. Innovation only got de-contested in the last century. This occurred gradually beginning after the French revolution. Innovation shifted from a vice to a virtue. Innovation became an instrument for achieving political and social goals. In this book, Benoît Godin lucidly examines the representations and meaning(s) of innovation over time, its diverse uses, and the contexts in which the concept emerged and changed. This history is organized around three periods or episteme: the prohibition episteme, the instrument episteme, and the value episteme.



Engaging People in Sustainability

Author : Daniella Tilbury

Publisher : IUCN

Page : 152 pages

File Size : 37,44 MB

Release : 2004

Category : Business & Economics

ISBN : 9782831708232

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Book Description

The book is based on the exchange of professional experiences which featured in an IUCN CEC workshop in August 2002. Practitioners from around the world shared their models of good practice and explored the challenges involved in engaging people in sustainability. The difficulties facing practitioners vary between country and context but some challenges are universal: A lack of clarity in communicating what is meant by sustainable development; An ambition to educate everyone to bring about a global citizenship; Social, organisational or institutional factors constrain change to sustainable development, yet there is an emphasis on formal education, and community educators do not receive the same support; A lack of balance in addressing the integration of environmental, social and economic dimensions leading to an interpretation that ESD is mainly about environment and conservation issues; New learning (rather than teaching) approaches are called for to promote more debate in society. Yet, few are trained or experienced in these new approaches. Practitioners need support to explore new ways of promoting learning. [Foreword, ed].



Making Parks Work

Author : John Terborgh

Publisher :

Page : 544 pages

File Size : 18,14 MB

Release : 2002-03

Category : Business & Economics

ISBN :

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Book Description

Most scientists and researchers working in tropical areas are convinced that parks and protected areas are the only real hope for saving land and biodiversity in those regions. Rather than giving up on parks that are foundering, ways must be found to strengthen them, and Making Parks Work offers a vital contribution to that effort. Focusing on the "good news" -- success stories from the front lines and what lessons can be taken from those stories -- the book gathers experiences and information from thirty leading conservationists into a guidebook of principles for effective management of protected areas. The book: offers a general overview of the status of protected areas worldwide presents case studies from Africa, Latin America, and Asia written by field researchers with long experience working in those areas analyzes a variety of problems that parks face and suggests policies and practices for coping with those problems explores the broad philosophical questions of conservation and how protected areas can -- and must -- resist the mounting pressures of an overcrowded world Contributors include Mario Boza, Katrina Brandon, K. Ullas Karanth, Randall Kramer, Jeff Langholz, John F. Oates, Carlos A. Peres, Herman Rijksen, Nick Salafsky, Thomas T. Struhsaker, Patricia C. Wright, and others.



Redefining the Corporation

Author : James E. Post

Publisher : Stanford University Press

Page : 340 pages

File Size : 12,57 MB

Release : 2002

Category : Business & Economics

ISBN : 9780804743105

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Book Description

This book shows how the modern corporation must meet the expectations of diverse constiutents who contribute to its existence and success, the stakeholders: resource providers, customers, suppliers, alliance partners, and social and political actors. It argues that the corporation must be seen as an institution engaged in mobilizing resources to create wealth and benefits for all its stakeholders.