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Building a StoryBrand

Author : Donald Miller

Publisher : HarperCollins Leadership

Page : 241 pages

File Size : 30,87 MB

Release : 2017-10-10

Category : Business & Economics

ISBN : 0718033337

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Book Description

More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.



Social ECommerce

Author : Stephan Spencer

Publisher : "O'Reilly Media, Inc."

Page : 311 pages

File Size : 49,42 MB

Release : 2014-08

Category : Business & Economics

ISBN : 1449366988

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Book Description

Want to make money online? If done well, guerrilla social media marketing can help you persuade, command attention, establish dialogue, differentiate yourself, capture new markets, and outmaneuver the competition--all on a shoestring budget. Whether you're selling digital goods and services, physical goods, or local services, this book has the answers.



Dropshipping Made Simple

Author : Adidas Wilson

Publisher : Adidas Wilson

Page : 90 pages

File Size : 29,60 MB

Release :

Category : Business & Economics

ISBN :

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Book Description

Dropshipping is a method of retail fulfillment where stores do not actually stock their products. When someone buys a product, the store buys it from another party and then ships it to the customer directly. The merchant neither handles nor sees the product. Dropshipping is different from the conventional retail model in that, in dropshipping the seller does not own an inventory. He or she purchases an order from a third party. The dropshipping model, like everything else, has drawbacks and benefits. You need less capital: this is arguably the biggest advantage. You do not need thousands of dollars to start an ecommerce store. Conventional retailers need to have a huge amount of capital to build their inventory. In dropshipping, you only purchase a product once a customer has placed an order and made the payment. An initial inventory investment is not needed. Easy to start: an ecommerce business becomes much easier to run when you do not handle physical products. You will not worry about a warehouse, packing and shipping, tracking inventory, handling returns, and much more. Low overhead: since you will not be dealing with a warehouse or purchasing inventory, expect low overhead expenses. A lot of people run a dropshipping businesses from their home office with their laptop and only use about $100 per month. The expenses may increase as your business grows but they will still be low. Flexible location: if you have an internet connection, you can manage your dropshipping business from anywhere.



Business Made Simple

Author : Donald Miller

Publisher : HarperCollins Leadership

Page : 240 pages

File Size : 24,18 MB

Release : 2021-01-19

Category : Business & Economics

ISBN : 1400203821

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Book Description

Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing. It’s hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level. New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable – it’s a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge—knowledge that creates tangible value. Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals. Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable. These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren’t customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do? Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages. Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.



Hero on a Mission

Author : Donald Miller

Publisher : HarperCollins Leadership

Page : 225 pages

File Size : 32,37 MB

Release : 2022-01-11

Category : Business & Economics

ISBN : 1400228026

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Book Description

New York Times bestselling author Donald Miller shares the plan that led him to turn his life around. This actionable guide will teach you how to do the same through journaling prompts and goal-planning exercises. There are four characters in every story: The victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, bestselling author Donald Miller uses his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning. He breaks down the transformational, yet practical, plan that took him from slowly giving up to rapidly gaining a new perspective of his own life’s beauty and meaning, igniting his motivation, passion, and productivity, so you can do the same. In Hero on a Mission, Donald’s lessons will teach you how to: Discover when you are playing the victim and villain. Create a simple life plan that will bring clarity and meaning to your goals ahead. Take control of your life by choosing to be the hero in your story. Cultivate a sense of creativity about what your life can be. Move beyond just being productive to experiencing a deep sense of meaning. Donald will help you identify the many chances you have of being the hero in your life, and the times when you are falling into the trap of becoming the victim. Hero on a Mission will guide you in developing a unique plan that will speak to the challenges you currently face so you can find the fulfillment you have been searching for in your life and work.



How to Grow Your Small Business

Author : Donald Miller

Publisher : HarperCollins Leadership

Page : 273 pages

File Size : 39,68 MB

Release : 2023-03-14

Category : Business & Economics

ISBN : 1400228050

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Book Description

The Wall Street Journal Bestseller For so many entrepreneurs, running a small business ended up looking different than they imagined. They’re stressed, discouraged, and not confident in their plan for growth. In How to Grow Your Small Business, Donald Miller gives entrepreneurs a 6-step plan to grow their businesses so they produce dependable, predictable results. Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them- your Flight Plan. When you have a completed Flight Plan in hand, you can stop drowning in the details and spend more time doing the things you truly love- in your business and your life. In How to Grow Your Small Business, you’ll learn how to: Cast a vision for your company that includes three economic priorities Clarify your marketing message Install a sales framework that makes your customers the hero Optimize your product offering Run a management and productivity playbook that aligns your entire team. Use 5 checking accounts to manage your cash flow If you’re ready to experience freedom, flexibility, and growth for your business, How to Grow Your Small Business is the book you’ve been waiting for.



E-Commerce

Author : Rafal Col Publishing

Publisher : Rafal Col

Page : 121 pages

File Size : 29,21 MB

Release :

Category : Business & Economics

ISBN :

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Book Description

Selling on the internet is a billion dollar industry. People who know how to do it, can make a living working only a few hours a day. I have been selling online for almost 10 years, I have been able to stay home and raise both of my kids, something so many people wish for, made enough money to take my kids and show them and teach them things I always wanted without worrying about where the money will come from. Like any business, what you put into it is what you'll get out of it. If you want to be successful, this is your guide. This will explain everything you need and the knowledge to make a living selling online. Included in this book is a list of 100's of business and suppliers to get you going and will do all the work for you!



Shopify Made Easy [2021]

Author : Veronica Jeans

Publisher : Independently Published

Page : 342 pages

File Size : 50,60 MB

Release : 2021-02-23

Category :

ISBN :

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Book Description

Here's the truth 👀 -- many people dream of starting a business, but few take action and make it happen. Do you want to start your online business? You can start your online business NOW.❗❗❗ 👊 SHOPIFY MADE EASY has ALL the steps and information you need to get your OWN online Ecommerce store up and running FAST!⏰⏰ 👊 Shopify is the perfect solution for businesses in the e-commerce age, the e-commerce platform SHOPIFY, helps business owners to bring their business online, hosting websites that "find customers, drive sales, and manage your day-to-day." It makes sense then that the company has reported that more businesses have signed up to use the e-commerce platform since the pandemic began, with revenue nearly doubling in the last financial quarter. 👊 SHOPIFY MADE EASY gives you easy-to-follow guidance to set up your store correctly. With Veronica's TIPS and lots of images and screenshots of your Shopify store, this book will help you get your products online, creating your online legal documents, set up your business for success, and make sure your store looks professional and trustworthy. Your store will STAND OUT from your competition and generate more traffic, more customers and more conversions. 😎 Drawing on years of experience as an Ecommerce business consultant and Shopify expert, Veronica Jeans, provides a step-by-step blueprint that shows you how to set up your online store correctly so it runs efficiently and successfully without having to rely on experts or technical knowledge. ➡️ Giving you a step-by-step blueprint, you learn: 🔥 How to visually brand your store 🔥 How to add products 🔥 How to get paid 🔥 How to set up shipping ...AND MUCH MORE!👏 ❤️THERE'S NEVER BEEN A BETTER TIME TO START AN ONLINE BUSINESS...MAYBE you are thinking... ... I am not technical enough. ... I have not had an online business before. ... I have no idea where to start. ❤️❤️ LET'S SEE....... if you're reading this, then you're on a computer or a phone... that's technical enough because I'll show you where to click and what to do.... Most people haven't had an online business before, ❤️ ❤️ NOW IS YOUR TIME.... Every good business has to start somewhere, doesn't it? Why not start here and start today? WHO SHOULD BUY THIS BOOK? ✅ If you don't have a functioning online store, but you want one. ✅ If you have an online store but it's not where you want it to be and you aren't generating sales. ✅ If you're ready to get away from Amazon and Etsy to have your own store. 🎉 🎁🎁 🎉 With SHOPIFY MADE EASY you get access to 30 videos 'How To Launch Your Shopify Store' and MARKETING & OPTIMIZING workshops to get more sales, more customers, and selling your products faster. Buy the book to get the details. 💥This book has been UPDATED to the latest version of Shopify as of February 2021! Shopify has updated its platform in 2020 and 2021, and this book is current to any changes to Shopify.💥



Starting an Online Business For Dummies®

Author : Greg Holden

Publisher : John Wiley & Sons

Page : 553 pages

File Size : 35,49 MB

Release : 2010-06-15

Category : Computers

ISBN : 0470640995

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Book Description

The nuts-and-bolts for building your own online business and making it succeed Is there a fortune in your future? Start your own online business and see what happens. Whether you're adding an online component to your current bricks-and-mortar or hoping to strike it rich with your own online startup, the sixth edition of this popular and practical guide can help. Find out how to identify a market need, handle promotion, choose Web hosting services, set up strong security, pop up prominently in search engine rankings, and more. The book explores the hottest business phenomenon today—social media marketing—with full coverage of Twitter, Facebook, blogs, and other technologies that are now firmly part of the online business landscape. Dives into all aspects of starting and establishing an online business, including the very latest big trends Highlights business issues that are of particular concern to online businesses Reveals how to identify a market need, handle promotion, choose Web hosting services, set up strong security, pop up prominently in search engine rankings, and more Covers the hottest social media marketing opportunities, including Twitter, Facebook, YouTube, and blogs Shows you specific types and examples of successful online businesses Provides the latest on B2B Web site suppliers, such as AliBaba.com Build a better online business from the ground up, starting with Starting an Online Business For Dummies, 6th Edition!



Retail Math-Made Simple 5th Edition

Author : DMSRetail

Publisher : DMSRetail Inc.

Page : 205 pages

File Size : 26,54 MB

Release : 2003

Category : Business & Economics

ISBN : 0973914114

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Book Description

This book will give you all of the information you need to start using retail math with confidence. You will understand how to make the calculations and what to do with the answers you get. There is a lot more content like Open-to-Buy, Sell-Through and Web Analytics as well as Big Data considerations are included with this 5th Edition. Table of Contents: 1. Introduction .....................................................................3 2. Glossary of Terms Used in Retail Math Made Simple ..5 3. Key Performance Indicators .........................................12 4. Commonly Used Formulas ............................................24 5. Open to Buy (Definitions, Formulas) .............................45 6. Sell Thru ..........................................................................48 7. Typical Profit/Loss Statement (Operating Statement) .50 8. Test Your Knowledge (Retail Math Quiz) and Answers 54 9. Retail Math Presentation & Presentation Notes ...........63 10. Website Metrics & Measurements ............................174 11. Utilization of Big Data and Analytics in Retail............187