Self-Publishing Made Simple
Author : April Cox
Publisher :
Page : pages
File Size : 14,72 MB
Release : 2021-09-15
Category :
ISBN : 9781737557012
Social Marketing to the Business Customer
Author : Paul Gillin
Publisher : John Wiley & Sons
Page : 253 pages
File Size : 31,93 MB
Release : 2010-12-15
Category : Business & Economics
ISBN : 0470939737
Book Description
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!
Facebook Marketing All-in-One For Dummies
Author : Amy Porterfield
Publisher : John Wiley & Sons
Page : 788 pages
File Size : 11,75 MB
Release : 2012-12-05
Category : Business & Economics
ISBN : 1118466802
Book Description
Great new edition covers what you need to know for successful Facebook marketing Facebook keeps evolving, and so does the social mediasphere. Even if you have a Facebook marketing strategy, have you taken into consideration Pinterest? Spotify? Foursquare? Facebook Marketing All-in-One For Dummies, 2nd Edition does. This detailed resource not only reveals how to create successful Facebook marketing strategies, it also shows you how to incorporate and use the entire social network to its full potential. Covers the tools, techniques, and apps you need to know to create successful Facebook marketing campaigns Nine minibooks cover the essentials: Joining the Facebook Marketing Revolution; Claiming Your Presence On Facebook; Adding the Basics; Building, Engaging, Retaining, and Selling; Understanding Facebook Applications; Making Facebook Come Alive; Advanced Facebook Marketing Tactics; Facebook Advertising; Measuring, Monitoring, and Analyzing Explores the new Timeline design for Pages, changes to Facebook Insights, new apps to incorporate into your strategy, and more Facebook Marketing All-in-One For Dummies, 2nd Edition is the perfect resource for any marketer who wants to build or refine a social media marketing presence that includes Facebook.
500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!
Author : Andrew Macarthy
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 15,91 MB
Release : 2018-01-13
Category : Internet marketing
ISBN : 9781983805912
Book Description
A guide to social media success for business, this book provides tips about how to establish a powerful presence on social media, attact and engage loyal customers, and increase web traffic and sales.
Facebook Ads Secrets
Author : Alexander Davinci
Publisher : BookSummaryGr
Page : pages
File Size : 42,52 MB
Release : 2021-09-04
Category : Business & Economics
ISBN :
Book Description
Are you interested in improving your Facebook ads skills? Look no further, this book is all you need! First, there were the multiple privacy violation scandals, then the Russian conspiracy scandal, and finally, the exposure of the fact that a good chunk of the marketing denominators like likes and comments were mostly fake and were utilized according to the money spent by different brands to bloat the numbers and value of major brands. Combine all these factors, and many would say that Facebook marketing is a thing of the past, but that’s only partially true. Even if we take Facebook’s unethical marketing practices into account, there is still a sizable chunk of the audience out there to whom your brand can reach out and engage with quality content. This reach out is crucial as each post that your brand shares on social media acts as the equivalent of a backlink to your website. Based on these facts alone, it’s safe to say that Facebook has become the third-largest search engine after Google and YouTube, essentially making it an integral part of SEO. Also, let's not forget the fact that paid advertising on Facebook is much, much cheaper than paid advertising on search engines, especially Google. This is why building your social media presence through Facebook is more important than ever in 2020. Here is a Preview of What You Will Get: ⁃ A Full Book Summary ⁃ An Analysis ⁃ Fun quizzes ⁃ Quiz Answers ⁃ Etc Get a copy of this summary and learn about the book.
The Growth Hacking Book
Author : Parul Agrawal
Publisher : Nirvana Wellness Publishing
Page : 320 pages
File Size : 26,22 MB
Release : 2019-08-15
Category :
ISBN : 9781733095556
Book Description
There are two ways to learn anything: 1) by experimenting with things on our own or 2) by reading the accounts of specialists who have accomplished the results you want to gain. #1 is arduous and takes time. #2 gives us shortcuts to help us get results in a short span of time. The book that you are holding in your hands right now is for people who want to sprint on the second path. The Growth Hacking Book is an almanac for growth in today's hyper-competitive business world! Curated by GrowthMedia.AI, this book features more than 35 marketing experts, trailblazing entrepreneurs, industry thought leaders and successful companies from all over the globe who share radical ideas on how you can grow your business using unconventional marketing strategies. Each chapter is a treasure trove of growth ideas that businesses in the "The Valley" try to shield from the public. But they are not secrets anymore. This book is for you if you want to learn about: The concept of Growth Hacking The best growth strategies from Growth Hackers for Growth Hackers The mindset, skillset and toolset for Growth Marketers Identifying and analyzing growth channels The future of Growth Marketing ...and more. The fact that you are examining to buy this book is proof that you are hungry to learn growth marketing tactics. It proves the maxim that says -- you don't choose a book; the book chooses you. Our Contributing Authors: Amit Kumar Arun K Sharma Badr Berrada Christian Fictoor Deep Kakkad Deepak V. Maddila Dennis Langlais Dillon Kivo Evita Ramparte Ishaan Shakunt Issac Thomas Kelisha Mills Lisa Robbins Manish Nepal Nitish Mathur Noam Kostucki Parul Agrawal Priya Kalra Rachit Khator Rahul Singh Rohan Chaubey Ruchi G. Kalra Saurabh Tiwari Shailendra Mishra S Shiva SriCharan Srish K. Agrawal Suneet Bhatt Tim Wasmundt Vivek Agrawal Yaagneshwaran Ganesh Our Contributing Companies: UpLead, StackBy, SocialAnimal, Venngage, SocialBee, Audiense
The Big Book Of Social Media Marketing Tips
Author : Mark Silboard
Publisher : Editora Bibliomundi
Page : 73 pages
File Size : 40,47 MB
Release : 2021
Category : Computers
ISBN : 1526042177
Book Description
Social media sites like Facebook and Twitter are the new trend of the internet. It opened new possibilities to communication and it improved the way people connect and share. Think of it as an online ground where people can meet and interact electronically. But as you know, business thrives where people thrives. And having realized the large number of people that login to social media sites on a daily basis, internet marketers found a new marketing channel for their online businesses. Today, social media sites are no longer just an ingenious way for people to meet, connect and share. It is now also one of the most powerful advertising tools which businessmen can use to connect to their targeted market niche. However, it is noteworthy that social media marketing is like a double-edged sword – it is something that needs to be wielded correctly. In the hands of a skilled marketer, it is an effective sales tool. But in the hands of an amateur, it can turn success into demise. So to help you avoid the pitfalls of social media marketing, we made a list of 200 tips that will guide you to the proper use of social media sites. So read on and learn how you can turn social media sites into an effective marketing tool.
ClickBank Marketing Secrets
Author : , empreender
Publisher : Editora Bibliomundi
Page : 63 pages
File Size : 22,76 MB
Release : 2021-12-16
Category : Business & Economics
ISBN : 1526038978
Book Description
ClickBank is one of the granddaddies of digital product affiliate marketing. Throughout the years, ClickBank has spawned a large number of competitors, but nothing can beat the original. If you are looking for an affiliate program that offers digital products across a very wide range of niches, you can't go wrong with ClickBank!If you want to succeed with affiliate marketing, you must first build your business.You have to build it on the right niche.
Internet Marketing Tips and Tricks for Beginners
Author : Mey Irtz
Publisher : Leonardo Lumbreras
Page : 62 pages
File Size : 31,30 MB
Release : 2021-05-06
Category : Business & Economics
ISBN : 3985514488
Book Description
To this day, it amazes me that more people aren't aware of the HUGE potential that the internet represents when it comes to earning money. This is not just an option for those lucky, tech-savvy entrepreneurs; this is something that anyone can start doing with amazing effects. If you know how to use a computer, then you could be earning money online. Not only that, but you could be earning passive income. That means you could be earning money while you sleep. And those passive income business models don't need to be complicated to set up by the way. This is something you can start doing in days if not hours. Some online business models are so shockingly simple that they literally involve doing little more than 'copying and pasting' an exciting business model to start making it work for you.
Managing Customer Relationships Using Customer Care Techniques
Author : Anna Brzozowska
Publisher : CRC Press
Page : 165 pages
File Size : 27,56 MB
Release : 2024-05-15
Category : Business & Economics
ISBN : 1040017614
Book Description
In today’s global business environment, Customer Relationship Management (CRM) has become key to the success of many international enterprises. Managing Customer Relationships Using Customer Care Techniques: Strategy Development of an International Enterprise offers a comprehensive analysis of this crucial business aspect, focusing on how companies can effectively manage their customer relationships in the context of global expansion. This book stands out with its unique approach to CRM, blending theory with practice and providing readers with a deep understanding of how CRM influences the strategies of international enterprises. The book is divided into four main parts, each focusing on a different aspect of customer relationship management. The first part focuses on creating strategies in the context of customer relationships in international enterprises, the second part discusses the essence of the CRM concept in companies, the third part delves into the strategy of a global enterprise from the customer relationship perspective, and the fourth part centers on the evaluation and optimization of customer care strategy in modern business. Key Features: • In-depth analysis of the CRM concept in the context of international business. • Discussion on the evolution of the CRM idea over the years. • Introduction to integrated customer relationship management systems in global enterprises. • Analysis of the impact of social media on CRM. • Practical insights on measuring the effectiveness of customer care activities. Managing Customer Relationships Using Customer Care Techniques: Strategy Development of an International Enterprise is a must-read for managers, business consultants, business students, and anyone wanting to understand how to effectively manage customer relationships in an international business environment.
