Faith Customers


Book Description

If the stewards of religion would allow people to communicate with whatever they believe in, humanity would be a lot better off. That’s the bold assertion from Quincy Jones, who examines everything from terrorism, Islamophobia, Armageddon, Judaism, Hinduism, Buddhism, and metaphysics in this book. Jones argues that humanity has moved away from spirituality in recent years and that there’s too much emphasis on material wealth. This answers questions such as: • What is the role of the media in how we view various religions? • How do individuals embrace religious beliefs? • Why do people leave their faith? • What are the origins of religion? Good and evil exist in every human soul, but there are factors that determine which path a person takes. Discover what makes a person believe what they believe and why members of different faiths are so often at odds with each other with the wisdom in this book.




Faith-based Marketing


Book Description




Faith-Based Marketing


Book Description

Most businesses don’t have a good understanding of the faith community and how to market to this huge audience in effective, culturally sensitive ways. Many attempts to market to Christians have backfired, because the marketers had little understanding of Christians’ values, taboos, and "hot buttons". Yet the size of the opportunity is enormous. Faith-Based Marketing provides everything business leaders need to understand 140 million Christian consumers and effectively reach them. It explains who Christians are, what they want, and provides traditional, new media, and word-of-mouth strategies to communicate with and engage them and their churches. The book also includes a valuable directory of top Christian organizations, churches, and events, to help marketers and business leaders find out whom to contact and how. The book includes a free subscription to a companion website with bonus content.




Consuming Religion


Book Description

Contemporary theology, argues Miller, is silent on what is unquestionably one of the most important cultural issues it faces: consumerism or "consumer culture." While there is no shortage of expressions of concern about the corrosive effects of consumerism from the standpoint of economic justice or environmental ethics, there is a surprising paucity of theoretically sophisticated works on the topic, for consumerism, argues Miller, is not just about behavioral "excesses"; rather, it is a pervasive worldview that affects our construction as persons-what motivates us, how we relate to others, to culture, and to religion. Consuming Religion surveys almost a century of scholarly literature on consumerism and the commodification of culture and charts the ways in which religious belief and practice have been transformed by the dominant consumer culture of the West. It demonstrates the significance of this seismic cultural shift for theological method, doctrine, belief, community, and theological anthropology. Like more popular texts, the book takes a critical stand against the deleterious effects of consumerism. However, its analytical complexity provides the basis for developing more sophisticated tactics for addressing these problems.




Faith


Book Description

This book is divided into three sections: the nature of faith, which defines and characterizes it; the look of faith, which gives examples of faith seen in the lives of people, from Abraham to Peter; and the walk of faith, which outlines how to live in and by faith.




Faith-Based ACT for Christian Clients


Book Description

Faith-Based ACT for Christian Clients balances empirical evidence with theology to give clinicians a deep understanding of not just the "why" but also the "how" of Acceptance and Commitment Therapy for Christian clients. Chapters include a detailed exploration of the overlap between ACT and the Christian faith, case studies, and techniques that are explicitly designed to be accessible to non-Christian as well as Christian (including evangelical Christian) counselors and therapists. Chapters present the established research on mindfulness and ACT, including a nuanced, non-dichotomous view of complex issues such as medication, and lay a firm theological foundation through the use of engaging biblical stories and metaphors.




Business through the Eyes of Faith


Book Description

Is capitalism Christian? Is there a Christian perspective on business? How should a Christian use power in the workplace? In addressing such difficult questions as these, Business Through the Eyes of Faith demonstrates how God can dwell at the center of one's life even in the secular marketplace. Here is pragmatic affirmation of the role that committed Christians can play in the business world. The authors stress the connections between Christian principles and good management and provide biblical passages that support their principles and relate them to the practical issues faced by Christian managers. Issues such as employee motivation, workplace communication, business leadership, the role of profit, and social responsibility are all addressed in concrete terms and reinforced by short vignettes, suggested biblical passages to explore, and commentaries from contemporary theorists and practitioners. Business Through the Eyes of Faith shows that business can and should be a reflection of God's kingdom. It is an invaluable resource for Christian business students, managers, and those who wish to understand the concerns and motives of Christians in the business world.




Faith in Real Life


Book Description

An effective new voice in the contemporary church movement shares important lessons from his failures and successes in building a community that reaches out with maximum impact within an emerging culture. Over the past decade Mike Tatlock has been on a journey to examine the life of Jesus with a view to developing a church that truly makes a difference. His hard-won lessons have shaped a ministry philosophy that is connecting people in community to engage the world around them—from the living room to the coffee shop and beyond. His clear strategy intentionally connects people and provokes them to be about something bigger than themselves. It generates momentum in a culture where people long to be part of a cause that is bigger than being a member of a church. And it creates a network of lives bonded together through authentic relationships.Faith in Real Life is not a collection of theoretical how-tos but an inspiring flight of discovery designed to help church leaders and their members take the risk to live fully, effectively, and engagingly as the body of Christ in this world.




Branded Faith


Book Description

Christianity may be the greatest story ever told, but in Western culture it is losing ground against the powerful forces of secularization. In examining the root causes of this cultural shift, does the church have anything to learn from secular society and the business sector? For decades the church has resisted the idea of using business methodologies in the religious sphere. Yet a closer look reveals that most church hierarchies have borrowed much of their organizational structure from the business sector. But the church is not alone in its borrowing. Today the lines between the church and the business sector are blurred, as both entities influence each other interchangeably. In Branded Faith, Rajkumar Dixit enters an engaging and intellectually stimulating analysis of what the church can learn from the business practices of marketing, branding, and contextualization. Using examples drawn from widely recognized companies such as Nike, Starbucks, Coca-Cola, and Subway, Dixit systematically builds a case for the power of a story, and emphasizes the importance of seeking culturally relevant ways to spread it. Those who care deeply about sharing Christianity powerfully and effectively will find in Branded Faith a thoughtful presentation of ideas on how to maintain the integrity of the gospel, while exploring fresh methods of communicating the good news to a postmodern society.




Tastes of Faith


Book Description

"Tell me what you eat, and I will tell you what you are," wrote the 18th Century French politician and musician Jean Brillat-Savarin, giving expression to long held assumptions about the role of food, taste, and eating in the construction of cultural identities. Foodways—the cultural, religious, social, economic, and political practices related to food consumption and production—unpack and reveal the meaning of what we eat, our tastes. They explain not just our flavor profiles, but our senses of refinement and judgment. They also reveal quite a bit about the history and culture of how food operates and performs in society. More specifically, Jewish food practices and products expose and explain how different groups within American society think about what it means to be Jewish and the values (as well as the prejudices) people have about what "Jewish" means. Food—what one eats, how one eats it, when one eats it—is a fascinating entryway into identity; for Jews, it is at once a source of great nostalgia and pride, and the central means by which acculturation and adaptation takes place. In chapters that trace the importance and influence of the triad of bagels, lox, and cream cheese, southern kosher hot barbecue, Jewish vegetarianism, American recipes in Jewish advice columns, the draw of eating treyf (nonkosher), and the geography of Jewish food identities, this volume explores American Jewish foodways, predilections, desires, and presumptions.