The Facebook Marketing Book


Book Description

How can Facebook help you promote your brand, products, and services? This book provides proven tactics that you can use right away to build your brand and engage prospective customers. With 500 million active users worldwide, Facebook offers a much larger audience than traditional media, but it's a new landscape loaded with unfamiliar challenges. The Facebook Marketing Book shows you how to make the most of the service while skirting not-so-obvious pitfalls along the way. Whether you're a marketing and PR professional, an entrepreneur, or a small business owner, you'll learn about the tools and features that will help you reach specific Facebook audiences. You'll also get an in-depth overview, with colorful and easy-to-understand introductions to Profiles, Groups, Pages, Applications, Ads, Events, and Facebook etiquette. Approach Facebook's complex environment with clear, actionable items Make sense of the social networking world Be familiar with the technologies you need for social network marketing Explore tactics for using Facebook features, functionality, and protocols Learn how to set specific campaign goals Determine which Facebook features are relevant to your campaigns Plan and execute Facebook marketing strategies Measure the results of your campaigns with key performance indicators




The Cars of The Fast and the Furious


Book Description

Behind-the-scenes photographs profile the cars featured in the movie "The Fast and the Furious" and describe how the stunts were performed.




The Fast and the Furious


Book Description

Offers a close-up, detailed look at the cars in "The Fast and the Furious" series and includes descriptions of the stunts, insights into how each car was built and modified for filming, and interviews with directors and stunt coordinators.







Little Book of Big Promotions


Book Description

Brimming with ideas for promotional campaigns Designers are always looking to give their work the creative edge required to get noticed in a sea of marketing and promotion. To achieve this, they must be market savvy, innovative, and possess up-to-date production know-how. The Little Book of Big Promotions is packed with content that offers creative inspiration. It offers hundreds of design ideas, insight into the creative process and execution, and the tools and information needed to make the right production decisions. Project details are highlighted and descriptive text dissects the essential design elements that make each promotion unique and effective. This book will enable seasoned professionals and less-experienced designers to choose the right options for their job, budget, ability, and the market they are trying to reach.




A Practical Guide to Event Promotion


Book Description

This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its target market; how to effectively use and implement these; useful tips on things to avoid; as well as suggested time frames to use before, during and after the event. Examples of best practice and insights from events marketers are integrated throughout. Although full of practical information, a strong theoretical base underpins the advice included on how event managers can apply communication and persuasion theory to key audiences. This book will be a useful resource for Events Management students putting on an event as part of their course and for assessments, and those wanting to convert general theory into practical skills they will use in the workplace.




Publishing E-Books For Dummies


Book Description

Publish, market, and sell your own e-book Although creating an e-book seems fairly straightforward, it is not. You need to select and create a variety of formats that will be read on a variety of e-reader devices--and market and sell your book in a variety of ways. Before you take the plunge, get this practical guide. With clear instruction and sensible advice, it will help you navigate the often confusing, time-consuming, and costly world of self-publishing an e-book. The book gives you solid marketing tips for selling your e-book, including using blogging and social media and how to build an online platform. It also discusses key technologies you'll encounter, including Smashwords, iBooks Author, Amazon, Microsoft Word, Open Office, Calibre, WordPress, E-junkie, and others. Helps readers navigate the confusing, time-consuming, and often costly world of self-publishing an e-book Provides both technical how-tos as well solid marketing advice on how to sell your e-book using Facebook, Twitter, Goodreads, and other social media sites Covers essential technologies, such as Smashwords, iBooks Author, Amazon, Microsoft Word, Open Office, Calibre, WordPress, and E-junkie Explores e-book devices, including Kindle, Kobo, Sony Reader, Nook, iPad, and other tablets Delves into the nitty-gritty of e-book formats Before you self-publish your e-book, start first with Publishing eBooks For Dummies.




Igniting Furious Love


Book Description

Worldwide Fury! Up close and personal—these stories bring God’s supernatural love and protection closer to “real life” than you may have thought possible. Igniting Furious Love is an eclectic spiritual partnering of nine on-fire-for-God believers who “turn everything upside down in the church to be as unlike the world as absolutely possible.” Spanning the globe from Kosovo to Thailand, Russia, Mozambique, and inner-city USA, each writer has a unique story of their furious love for God as manifested in their lives. Through humorous stories, intelligent commentary, and real-life miracles and healings, the culmination of distinct voices and callings of these men and women range from witnessing a blood-drinking witch, confronting Buddhists with machetes, prostitution and gay bars—to lecturing at Cambridge University, experiencing victorious spiritual warfare, planting underground churches, and seeing people being raised from the dead. Exciting chapters and authors include: It’s All in the Delivery by Matteus Van Der Steen Called to Feed the Hungry by Heidi Baker Worldview Shakedown by Greg Boyd Raising the Dead by Rolland Baker I Will Get Him by Philip Mantofa Simply Love by Shampa Rice Witches, Babies, and Soldiers by Will Hart Stepping Stones by Angela Greenig Cradle to Coffin by Robby Dawkins Igniting Furious Love reveals God’s wildly soul-stirring plans for any who wants to know Him inside out.




Furious Love


Book Description

A tough Welshman, he was softened by the affections of a breathtakingly beautiful woman: she was a modern-day Cleopatra madly in love with her own Mark Antony. For quarter of a century, Elizabeth Taylor and Richard Burton were the king and queen of Hollywood. Yet their two marriages to each other represented much more than outlandish romance. Together, Elizabeth and Richard were a fascinating embodiment of the mores and transgressions of their time and even luminaries like Jacqueline Kennedy looked to them as a barometer of the culture. The enduring glamour, grandeur, drama and bravado embodied in the couple gave rise to the type of rabid gossip and wide-eyed adoration that are the staples of todayÕ s media. Using brand-new research and interviews Ð including unique access to Taylor herself, the Burton family, and TaylorÕ s extensive personal correspondence Ð this ultimate celebrity biography is the gripping real-life story of a fairy-tale couple whose lives were even grander and more outrageous than the epic films they made.