Fundamentals of Entrepreneurship For B.Com. Sem.-4 (According to NEP-2020)


Book Description

Table of Content:- 1. Entrepreneurship : Meaning, Concept, Characteristics, Need, Functions 2. Theories of Entrepreneurship 3. Entrepreneur : Meaning, Characteristics, Qualities, Functions and Types 4. Entrepreneurship Development Programmes 5. Women Entrepreneur 6. Promotion of a Venture (Business) 7. Project : Concept, Classification And Identification 8. Project Formulation and Report 9. Project Appraisal/Resource Assessment (Financial and Non-Financial) 10. Raising of Funds 11. Venture Capital and Documentation Requirements 12. Plant Layout 13. Selection of Product 14. Location of an Enterprise 15. Choice of Organisation 16. Facilities and Technologies For Starting Enterprise 17. Small Scale Industries in India 18. Institutional Finance to Entrepreneurs 19. Legal Requirements For Establishment of a New Unit 20. Institutions For Entrepreneurial Development. More Information:- The author of this book is Dr. O.P. Gupta. Dr. O.P. Gupta is the ex-reader of Deptt. of Commerce in PGDAV College, University of Delhi, Delhi.




Fundamentals of Marketing For B.Com. Sem.-4 (According to NEP-2020)


Book Description

Table of Content:- 1. Marketing : Meaning (Micro and Macro Meaning), Nature, Scope and Importance 2. Marketing Concept 3. The Concept of Marketing Mix 4. Marketing Environment 5. Consumer Behaviour 6. Market Segmentation and Positioning 7. Product 8. Product Identification–Brand, Trademark, Packaging and Labelling 9. Product Life-Cycle 10. New Product Development 11. Pricing Decisions 12. Promotion Decisions 13. Personal Selling 14. Advertisement Management 15. Sales Promotion 16. Channels of Distribution 17. Wholesaler or Wholesale Distribution Management 18. Retail Distribution Management 19. Physical Distribution Management 20. Recent Development in Marketing. More Information:- The authors of this book are R.C. Agarwal & Dr. N. S. Kothari.




Accounting For Managers For B.Com. Sem.-6 (According to NEP-2020)


Book Description

Table of Content : 1. Management Accounting : Introduction 2. Analysis and Interpretation of Financial Statements 3. Ratio Analysis 4. Funds-Flow Statement 5. Cash-Flow Statement (As Per Accounting Standard-3) 6. Business Budgeting 7. Fixed and Flexible Budgeting 8. Zero Base Budgeting 9. Decision Accounting and Marginal Costing System 10. Break-Even-Point or Cost-Volume Profit Analysis 11. Standard Costing and Cost Variance Analysis 12. Management Information System and Reporting to Management. More Information:- The author of this book is Dr. B.K.Mehta, Dean and Head, Department of Commerce and Co-ordinator Banking, Jamshedpur Women’s College, Jamshedpur..




Digital Marketing For B.Com. Sem.-4 (According to NEP-2020)


Book Description

Table of Content:- 1. Basics of Marketing 2. An Introduction to Digital Marketing 3. An Introduction to Websites 4. Search Engine Optimisation 5. Google Ads 6. Customer Relationship Management 7. Introduction To Web Analytics 8. Social Media Marketing 9. Introduction to Youtube 10. E-Mail Marketing 11. Budgeting in Digital Marketing. Frequently Asked Questions ● Digital Marketing Glossary More Information:- The authors of this book is Riya Bansal.




NEP Fundamentals Of Human Resource Management [B. Com. Ist Sem (Group-C (Minor))]


Book Description

1. Introduction to Human Resource Management, 2. Human Resource Policies, Procedure, 3. Human Resource Planning, 4. Job Analysis, Description and Specification, 5. Recruitment, 6. Selection, 7. Placement and Placement Introduction, 8. Job Changes : Transfers and Promotions, 9. Training, 10. Executive Development Programme, 11. Performance Appraisal, 12. Job Evaluation, 13. Remuneration.




National Education Policy (NEP-2020) Issues, Challenges And Implementation


Book Description

The glory of our ancient and oldest learning centres at Taxashila and Nalanda Universities flourished between Fifth Century BC and Twelfth Century AD. The first three modern Universities were established in 1857 as Calcutta, Bombay and Madras Universities under the aegis of the British Rule. The new National Education Policy (NEP) is the continium of our education policies of the post Independence India measuring upto educational standards of the developed countries. The Bangalore University has been in the forefront of implementing the NEP program during this last four years. It has been the FIRST university in the country to introduce the four years undergraduate program BA (Honours), B.Sc (Honours) from the academic year 2021-2022. The University took up the implementation of NEP earnestly training its teachers from awareness to policy, concepts, curriculum and syllabus framing both at the university departments as well as its constituent and affiliated colleges in addition to mentoring private and deemed universities in Bangalore. The University in coordination with UGC, AICTE, National Assessment and Accreditation Council (NAAC) and Government of Karnataka conducted hundred of programmes in effective Implementation of the NEP 2020. The Bangalore University participated as lead organisation in the conference graced by the President of India and the Governors of the states in August 2021. A workshop of south Indian Vice Chancellors was Organised in Bangalore at NAAC during December 2021. The Government of Karnataka under Higher Education Council were able to prepare curriculum and syllabus in a record time. Online teaching-learning process, digitalisation of examination system, admissions and administrative systems in the rapidly changing world of digital revolution of Anytime, Anywhere, Anyone, AnyMedia, AnyLanguage, Anydevice, AnySubject, AnyCourse, AnyDiscipline, AnyAmount, AnySpeed took the world by storm in the times of the onslaught of COVID-19 between 2020-2021. This book is useful to all those who have been involved in implementing NEP-2020 in the last two years, viz, Vice-Chancellors, educationists, private universities, autonomous colleges, deemed universities, professors and NGOs, across the country.







Business Statistics


Book Description

Purchase the e-book on 'Business Statistics' tailored for the B.Com 2nd Semester curriculum at the University of Rajasthan, Jaipur, compliant with the National Education Policy (NEP) of 2020, authored by Thakur Publications.




Business Economics


Book Description

Buy Business Economics (Major/Minor) e-Book for B.Com 1st Sem/BBA 2nd Sem University of Rajasthan, Jaipur Syllabus as Per (NEP-2020) By Thakur Publication.




Financial Accounting


Book Description

e-Book for Revised Curriculum and Credit Framework of Undergraduate Programme, Haryana According to KUK/CRSU University Syllabus as Per NEP-2020. Published by Thakur Publishers, Rohtak.