Hooked


Book Description

Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.




Do Less


Book Description

A practical and spiritual guide for working moms to learn how to have more by doing less. This is a book for working women and mothers who are ready to release the culturally inherited belief that their worth is equal to their productivity, and instead create a personal and professional life that's based on presence, meaning, and joy. As opposed to focusing on "fitting it all in," time management, and leaning in, as so many books geared at ambitious women do, this book embraces the notion that through doing less women can have--and be--more. The addiction to busyness and the obsession with always trying to do more leads women, especially working mothers, to feel like they're always failing their families, their careers, their spouses, and themselves. This book will give women the permission and tools to change the way they approach their lives and allow them to embrace living in tune with the cyclical nature of the feminine, cutting out the extraneous busyness from their lives so they have more satisfaction and joy, and letting themselves be more often instead of doing all the time. Do Less offers the reader a series of 14 experiments to try to see what would happen if she did less in one specific way. So, rather than approaching doing less as an entire life overhaul (which is overwhelming in and of itself), this book gives the reader bite-sized steps to try incorporating over 2 weeks!







Addicted in Blood


Book Description

A Council member murdered… Devon on the run… A vial of Magic Poppy left at the scene could spell Devon’s doom. Cressa was to leave for New Orleans with Devon. But now, her world has turned upside down. Through it all, she refuses to believe Devon has been readdicted to the Poppy, regardless of what the evidence suggests. House Trelane is in turmoil. The mission on hold. Lorenzo pushes his advantage at Council. And Cressa’s headed for New Orleans after all. But will it help Devon or waste precious time to find the real killer and put the Beast to rest? Addicted in Blood is the continuing story of Cressa and Devon and their search for the truth of their origins.




Sporting Magazine


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Management from A to Zweig


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A Dysfunctional Family Begins Between Your Legs


Book Description

Parents have fun entertaining the thought and going back in the days when you were dating, as you dive into this exciting book with your daughter. This book is sure to remind you of your days when boys started coming attracted to you. It's design for you to touch every subject about the birds and the bees with her. This book is written for teenage girls' ages 12 thru 17. It speaks about sex in a way that is not offensive, or abusive. The book Answers questions that teenage girls will like to know, but are too afraid or shame to ask their guardian. This book is design to be with your daughter throughout her high school years it includes, ● Pictures to color ● A two year event planner with diary ● A space to write her goals for the next 5 years ● Space to add photos of her as she grows from the 8th to 12th grade ● A space for her to add important class notes from school ● Worksheets ● A space to add boys photos ● 2 forms for her to fill out if she is being touch to give to someone she could trust This book also focus on your daughter setting standards for the type of people she hangs around with and will like to date. It tells her about the warnings she should look for at parties and speaks on domestic violence. You and your daughter is sure to love this book, as you both explore the birds and the bees about being a teenager. Have fun www.talesfromthehood.net Illustrated by Ronald Hodges




Country Sports


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Brooms, Brushes & Mops


Book Description