Book Description

'LinkedIn for me and my career or business' is ideal for people wanting to: • work from home more often • work close to home if possible • negotiate a pay increase • attract aligned and meaningful work • attract aligned career and business opportunities • build their online brand and reputation • appear in Google search results • understand how they can use LinkedIn effectively • clarify their values, strengths and context • effectively engage online • curate and create relevant content • source the right leads, sales and results • ethically achieve your values, purpose, goals and outcomes • create and maintain a network of opportunities and referrals • make the right choices for you Now is the time to find out how to update your LinkedIn Profile or LinkedIn Page and achieve your career or business goals. Setup, Shine, Surprise Methodology Setup Steps 1. Backup Your Profile and Collect your Statistics 2. Change your Settings 3. Complete your LinkedIn Profile Shine Steps 4. Engage 5. Curate and/or Create 6. Collaborate Surprise Steps 7. Review 8. Revise 9. Implement new features It includes information for: • students, job seekers, career changers, semi-retirees • freelancers, gigsters, entrepreneurs and business owners • tradespeople and specialist practitioners • advisors, consultants and thought leaders • community groups and professional associations • not-for-profit collectives, groups and enterprizes • schools, colleges and universities • career specialists and social media professionals Reviews ‘If you are ready to get serious about LinkedIn this book is your step by step guide. Sue has given so many expert tips to ensure you are set up for success. Whether it’s reviewing your existing LinkedIn Profile set up or looking for guidance to get started this book is for you. Sue has done a brilliant job in not just explaining what to do, but why you should do it.’ Michelle J Raymond LinkedIn B2B Trainer, Australia ‘Complete, to-the-point, extremely pragmatic and packed with valuable insights to boost your career. Whether you are actively searching or just a latent job seeker, this is a MUST read.’ Richard van der Blom, Netherlands ‘Extremely comprehensive. Congratulations on your dedication to writing this, and pouring your knowledge into it. I hope people will read it and TAKE ACTION.’ Mark Stonham, UK Book Details ISBN: 978-0-6484775-0-1 RRP $34.99 Pages: 238 Paperback by 120 Ways Publishing eBook and PDF also available https://120wayspublishing.com Sue Ellson BBus MPC CDAA ASA WV SPN is an Author, Educator, Career Development Practitioner, Consultant, Founder, Gigster, Trainer and Poet. She joined LinkedIn in 2003 and has been an Independent LinkedIn Specialist since 2008. She is the author of ‘120 Ways To Achieve Your Purpose With LinkedIn,’ ‘120 Ways To Attract The Right Career Or Business,’ ‘120 Ways To Market Your Business Hyper Locally’ and ‘Gigsters – Any Age Or Ability Employees, Experts And Entrepreneurs,’ a Finalist in the Australian Career Book Award. More details and a media kit online at https://sueellson.com