Book Description

Winning Entrants: Logo Platinum Award Winners: Capital Imaging, Jaque - Business Consultants, El Paso, Galeria de Comunicacion, Riise Marketing, Selman Design, jones knowles ritchie, COL- LINS, Bailey Lauerman, SML Design, San Francisco Museum of Modern Art Design Studio, Studio International, Level Design Group, Roger Archbold, and Ventress Design Works, among others. Letterhead Platinum Award Winners: A3 Design, Kevin Cantrell Studio, RBMM, Designer and Gen- tleman, Design Ranch, and House of Current, among others. Contents: This year, Graphis awarded over 400 winners. Platinum and Gold Award Winners each receive full-page presentations of their work, Silver winners are also presented, and Merits are list- ed. Also presented are the evolutions of the Apple and Mercedes-Benz logos, along with the work of legendary Logo Designer, Paul Rand. Credits & Commentary: This section gives the audience insight into the process behind the work: the assignment, the approach to the problem, and the results of the work. Selling Points: This book contains full-page images of award-winning Logo & Letterhead designs. Audience: Designers, Corporate Branding Executives, Students starting their careers, Design en- thusiasts, and anyone who seeks inspiration or information on the demanding process of designing a logo or letterhead.