GRASPED Outsourcing - Sales and Marketing Services


Book Description

Welcome to a transformative journey tailored for solopreneurs aiming to amplify their business through strategic outsourcing of sales and marketing services. This guide offers a structured approach to identifying, planning, and managing outsourcing projects specifically within the realm of sales and marketing. By embracing the strategies outlined within, solopreneurs can confidently navigate the complexities of outsourcing, ultimately unlocking new levels of reach, engagement, and business growth. This guidebook is meticulously designed to unveil the intricacies of sales and marketing projects, emphasizing the crucial role of skilled professionals in these domains. Featuring 10 distinguished projects, each accompanied by its own project planning and management guide, this resource is invaluable for those seeking to elevate their proficiency in managing and executing sales and marketing projects successfully through outsourcing. Each sales and marketing project is dissected with precision, offering readers detailed guides that cover every aspect of project planning and management specific to outsourcing sales and marketing services. This methodical approach provides a deep understanding of the tasks and responsibilities pivotal to successful sales and marketing projects, highlighting the diverse and dynamic nature of these roles within outsourcing. The book delves into the unique challenges and tasks faced in sales and marketing projects, illuminating the vital role of professionals in these fields in outsourcing arrangements. It showcases the broad spectrum of responsibilities these experts undertake, demonstrating their essential contribution to the successful delivery and execution of outsourced projects. Acknowledging the practical needs of its audience, the guidebook incorporates custom planning sheets designed to facilitate the organization and management of sales and marketing projects within outsourcing contexts. Informed by the strategies and examples within, these tools enable solopreneurs to effectively apply their newly acquired knowledge to their own sales and marketing projects. For solopreneurs, this guidebook is a treasure trove of knowledge. With its thorough project examples and adaptable planning tools, it empowers professionals to achieve excellence in outsourcing sales and marketing projects. This not only aids in their personal development and efficiency but also enhances their contribution to the success and growth of their businesses in the dynamic world of sales and marketing.




MARKETING 3E P


Book Description

Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.







Marketing Accountability


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Plunkett's Consulting Industry Almanac 2007: Consulting Industry Market Research, Statistics, Trends & Leading Companies


Book Description

Covers trends in consulting in such fields as marketing, information technology, management, logistics, supply chain, manufacturing and health care. This guide contains contacts for business and industry leaders, industry associations, Internet sites and other resources. It also includes statistical tables, an industry glossary and indexes.




SERVICES MARKETING


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Commerce Business Daily


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Knowledge Management in Organisations


Book Description

This book contains the refereed proceedings of the 16th International Conference on Knowledge Management in Organizations, KMO 2022, held in Hagen, Germany, in July 2022. The 24 full papers and 5 short papers accepted for KMO 2022 were selected from 61 submissions and are organized in topical sections on: ​knowledge transfer and sharing; knowledge and organization; knowledge and service innovation; industry 4.0; information and knowledge systems; intelligent science; AI and new trends in KM.