Gun to the Head Marketing


Book Description

How does a deadly event, a 9th-grade dropout, a disturbed night on a walk-in cooler, and a 1,066% sales increase collide into one of the most unlikely and uplifting marketing stories ever told? Truth is stranger than fiction... Yes, there are real life examples, case studies and exact word-for-word ads, scripts, and letters that drove a quick and spectacular sales increase... but more importantly - the single premise... the "aha" moment... the eye-opener that gives you instant control over your marketing and sales building efforts. You'll see... The "ad" that drove a 123% sales increase in 31 days The word-for-word scripts that double bottom line profits in up to 60% of your sales The strategy that generates $100 in customer spending for every $2.50 invested And that's just scratching the surface... So, if you're tired of struggling to grow sales, attract customers or increase your ticket average, look no further, Gun To The Head Marketing delivers you an unexpected shortcut to the top. Get ready for a forceful, fast paced, insightful and inspiring adventure...




Automobile Marketing Practices


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Principles of Marketing


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Principles of Marketing was written to introduce students to the various activities in the field of marketing and to provide the technical and theoretical knowledge necessary for employment for graduates and even those with work experience. Typical of the jobs at this level are middle management, executive assisting, or executive training. An overview of marketing is presented, which includes such vital areas as channels of distribution, transportation and warehousing, consumer and industrial goods, and pricing and product development. Much of the material included in the text reflects the actual practices of the leading marketers in the United States. Their procedures and recommendations have been incorporated to insure that the student entering the field will be able to apply what he has learned through formal study. - Preface.




Automobile Marketing Practices


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Marketing Executives' Series


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Wildey’s Here


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“Wildey’s Here” is the true story of Wildey Moore’s seven decades on the gun business. It charts how, without a college education, Moore became a great innovator, designing not only the first gas-operated pistol, the Survivor, but also the JAWS, Justice Pistol for the King of Jordan. The book further recounts, how, while, recovering from a stroke, international players including former CIA members attempted to seize Moore’s then multi-national business, but his faith in God gave him the strength to hold on to fight and wim back the company he had built over forty years. While “Wildey’s Here” is a story of survival, it’s also the story of how a man came to trust in the Lord during the most trying time of his life, and charts the changes Wildey witnessed in the United States as the country forsook morality and embraced immorality, starting down the road to decline. Make America great again, no, MAKE AMERICA GOOD AGAIN.







Disrupted


Book Description

An instant New York Times bestseller, Dan Lyons' "hysterical" (Recode) memoir, hailed by the Los Angeles Times as "the best book about Silicon Valley," takes readers inside the maddening world of fad-chasing venture capitalists, sales bros, social climbers, and sociopaths at today's tech startups. For twenty-five years Dan Lyons was a magazine writer at the top of his profession--until one Friday morning when he received a phone call: Poof. His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture capital. They offered Dan a pile of stock options for the vague role of "marketing fellow." What could go wrong? HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four thirty on Friday and lasted well into the night; "shower pods" became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the "content factory," Nerf gun fights raged. Groups went on "walking meetings," and Dan's absentee boss sent cryptic emails about employees who had "graduated" (read: been fired). In the middle of all this was Dan, exactly twice the age of the average HubSpot employee, and literally old enough to be the father of most of his co-workers, sitting at his desk on his bouncy-ball "chair."




Pizza Today


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