Author : Josh Linkner
Publisher : Fastpencil Publishing
Page : pages
File Size : 48,7 MB
Release : 2017-01-24
Category : Business & Economics
ISBN : 9781499902297
Hackers are a global fascination with cybercrime representing our single biggest threat to national security. But putting their sinister motives aside, the dark underworld of hackers contains some of the most creative minds on the planet.
Author : Tim Rayner
Publisher : Routledge
Page : 195 pages
File Size : 18,52 MB
Release : 2018-02-28
Category : Business & Economics
ISBN : 1351595741
Fifteen years ago, a company was considered innovative if the CEO and board mandated a steady flow of new product ideas through the company’s innovation pipeline. Innovation was a carefully planned process, driven from above and tied to key strategic goals. Nowadays, innovation means entrepreneurship, self-organizing teams, fast ideas and cheap, customer experiments. Innovation is driven by hacking, and the world’s most innovative companies proudly display their hacker credentials. Hacker culture grew up on the margins of the computer industry. It entered the business world in the twenty-first century through agile software development, design thinking and lean startup method, the pillars of the contemporary startup industry. Startup incubators today are filled with hacker entrepreneurs, running fast, cheap experiments to push against the limits of the unknown. As corporations, not-for-profits and government departments pick up on these practices, seeking to replicate the creative energy of the startup industry, hacker culture is changing how we think about leadership, work and innovation. This book is for business leaders, entrepreneurs and academics interested in how digital culture is reformatting our economies and societies. Shifting between a big picture view on how hacker culture is changing the digital economy and a detailed discussion of how to create and lead in-house teams of hacker entrepreneurs, it offers an essential introduction to the new rules of innovation and a practical guide to building the organizations of the future.
Author : Victoria Bradbury
Publisher : Routledge
Page : 258 pages
File Size : 50,33 MB
Release : 2019-10-29
Category : Art
ISBN : 1351241192
Bridging art and innovation, this book invites readers into the processes of artists, curators, cultural producers and historians who are working within new contexts that run parallel to or against the phenomenon of ‘maker culture’. The book is a fascinating and compelling resource for those interested in critical and interdisciplinary modes of practice that combine arts, technology and making. It presents international case studies that interrogate perceived distinctions between sites of artistic and economic production by brokering new ways of working between them. It also discusses the synergies and dissonances between art and maker culture, analyses the social and collaborative impact of maker spaces and reflects upon the ethos of the hackathon within the fabric of a media lab’s working practices. Art Hack Practice: Critical Intersections of Art, Innovation and the Maker Movement is essential reading for courses in art, design, new media, computer science, media studies and mass communications as well as those working to bring new forms of programming to museums, cultural venues, commercial venture and interdisciplinary academic research centres.
Author : Tim Rayner
Publisher : Routledge
Page : 0 pages
File Size : 39,18 MB
Release : 2018
Category : Creative ability in business
ISBN : 9781138102095
Hacker culture -- The hacker generation -- Hacker leadership -- The agile organization -- Culture hacking -- The hack and the gift -- Making space for innovation -- Happy hacker teams -- Hacking whole systems
Author : Scott Burnham
Publisher : VRMNTR
Page : 38 pages
File Size : 23,37 MB
Release : 2019-12-16
Category : Design
ISBN : 1945971037
"Exceedingly well written and comprehensive." – Core77 "Hacking is really just today's name for the personal creative spirit that has always underpinned human ingenuity," writes Scott Burnham. Throughout this essay he traces hacking's evolution from the digital to the analogue world and shows how the resourceful spirit behind hacking is improving everything from design products to cities and public space. The essay features insight Burnham gained from years spent researching and working with design and urban hacking projects around the world. From this observation he details the benefits a hacking ethos can bring to products, services and cities: Hacking creates new engagements between the product and the consumer. Hacking mandates relevance and necessity in design. Hacking is resourceful. Hacking creates abundance from limited resources.Hacking finds the truth in systems. The text closes with "14 Ways to Get Hacked", showing how product makers or service providers can build in ways to encourage a more playful and resourceful relationship with your offering.
Author : Scott Brinker
Publisher : John Wiley & Sons
Page : 290 pages
File Size : 11,2 MB
Release : 2016-03-02
Category : Business & Economics
ISBN : 1119183235
Apply software-inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as that may sound, it's the natural result of the world going digital. Marketing must move faster, adapt more quickly to market feedback, and manage an increasingly complex set of customer experience touchpoints. All of these challenges are shaped by the dynamics of software—from the growing number of technologies in our own organizations to the global forces of the Internet at large. But you can turn that to your advantage. And you don't need to be technical to do it. Hacking Marketing will show you how to conquer those challenges by adapting successful management frameworks from the software industry to the practice of marketing for any business in a digital world. You'll learn about agile and lean management methodologies, innovation techniques used by high-growth technology companies that any organization can apply, pragmatic approaches for scaling up marketing in a fragmented and constantly shifting environment, and strategies to unleash the full potential of talent in a digital age. Marketing responsibilities and tactics have changed dramatically over the past decade. This book now updates marketing management to better serve this rapidly evolving discipline. Increase the tempo of marketing's responsiveness without chaos or burnout Design "continuous" marketing programs and campaigns that constantly evolve Drive growth with more marketing experiments while actually reducing risk Architect marketing capabilities in layers to better scale and adapt to change Balance strategic focus with the ability to harness emergent opportunities As a marketer and a manager, Hacking Marketing will expand your mental models for how to lead marketing in a digital world where everything—including marketing—flows with the speed and adaptability of software.
Author : Navi Radjou
Publisher : John Wiley & Sons
Page : 293 pages
File Size : 12,16 MB
Release : 2012-04-10
Category : Business & Economics
ISBN : 1118249747
"Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]." —The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades—expensive R&D projects and highly-structured innovation processes. Jugaad Innovation argues the West must look to places like India, Brazil, and China for a new approach to frugal and flexible innovation. The authors show how in these emerging markets, jugaad (a Hindi word meaning an improvised solution born from ingenuity and cleverness) is leading to dramatic growth and how Western companies can adopt jugaad innovation to succeed in our hypercompetitive world. Outlines the six principles of jugaad innovation: Seek opportunity in adversity, do more with less, think and act flexibly, keep it simple, include the margin, and follow your heart Features twenty case studies on large corporations from around the world—Google, Facebook, 3M, Apple, Best Buy, GE, IBM, Nokia, Procter & Gamble, PepsiCo, Tata Group, and more—that are actively practicing jugaad innovation The authors blog regularly at Harvard Business Review; their work has been profiled in BusinessWeek, MIT Sloan Management Review, The Financial Times, The Economist, and more Filled with previously untold and engaging stories of resourceful jugaad innovators and entrepreneurs in emerging markets and the United States This groundbreaking book shows leaders everywhere why the time is right for jugaad to emerge as a powerful business tool in the West—and how to bring jugaad practices to their organizations.
Author : Sean Ellis
Publisher : Crown Currency
Page : 322 pages
File Size : 26,10 MB
Release : 2017-04-25
Category : Business & Economics
ISBN : 0451497228
The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Goliath that was New York City Yellow Cabs. So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn’t explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies’ extraordinary rise. That methodology is called Growth Hacking, and it’s practitioners include not just today’s hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of Growth Hackers. Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more. An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks readers through the process of creating and executing their own custom-made growth hacking strategy. It is a must read for any marketer, entrepreneur, innovator or manger looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.
Author : Victor Assad
Publisher : Archway Publishing
Page : 373 pages
File Size : 36,58 MB
Release : 2019-07-23
Category : Business & Economics
ISBN : 1480876690
Praise for Hack Recruiting "It is a brilliant piece of work. A must-read for those of us in global corporations, or companies of any size really, that seek to act NOW." --Julia Martensen, Head of HR Strategy and Innovation at DB Schenker. "Victor Assad uncovers longstanding empirical research from I/O psychologists on how to best match job candidates to jobs and the best of today's digital technology. He sees a world (that is emerging today) in which AI ontologies (which are identifying information and relationships about today's global and diverse workforces) will make significant improvements for matching candidates to jobs while reducing recruiting cycle times, costs and selection biases. Victor points out that HR now has the digital tools it needs to dramatically transform recruiting and the role of the recruiter. HR can now build strategic talent pools, improve the employee experience, and digitally collect insightful analytics that will open up a new era of understanding on what truly drives employee performance and innovation." --Angela Hood, Founder and CEO of ThisWay Global. "Must read book if you are a recruiter or talent acquisition head. It goes over best practices and hacks each step of recruiting." --Sandeep Purwar, Founder/CEO, Bevov
Author : Michael Anthony C. Dizon
Publisher : Routledge
Page : 268 pages
File Size : 49,43 MB
Release : 2017-12-01
Category : Computers
ISBN : 1351360140
The relationship between hacking and the law has always been complex and conflict-ridden. This book examines the relations and interactions between hacking and the law with a view to understanding how hackers influence and are influenced by technology laws and policies. In our increasingly digital and connected world where hackers play a significant role in determining the structures, configurations and operations of the networked information society, this book delivers an interdisciplinary study of the practices, norms and values of hackers and how they conflict and correspond with the aims and aspirations of hacking-related laws. Describing and analyzing the legal and normative impact of hacking, as well as proposing new approaches to its regulation and governance, this book makes an essential contribution to understanding the socio-technical changes, and consequent legal challenges, faced by our contemporary connected society.
