Black Enterprise Guide to Starting Your Own Business


Book Description

BLACK ENTERPRISE magazine is the premier business news source forAfrican Americans. With thirty years of experience, BlackEnterprise continues to chronicle the achievements of AfricanAmerican professionals while providing monthly reports onentrepreneurship, investing, personal finance, business news andtrends, and career management. Now, Black Enterprise brings to youthe Guide to Starting Your Own Business, the one-stop definitiveresource for everything today's entrepreneur needs to know tolaunch and run a solid business. Former Black Enterprise editor Wendy Beech knows that being asuccessful business owner takes more than capital and a solidbusiness plan. She offers essential, timely advice on all aspectsof entrepreneurship, including defining and protecting a businessidea, researching the industry and the competition, confrontinglegal issues, choosing a good location, financing, and advertising.You'll even learn how to make the most of the Internet byestablishing a Web presence. Plus, you'll hear from blackentrepreneurs who persevered in the face of seemingly unbeatableodds and have now joined the ranks of incredibly successful blackbusiness owners. This exceptional reference tool alsoincludes: * The ten qualities you must possess to be a successfulentrepreneur. * A list of helpful resources at the end of every chapter. If you've ever dreamed about going into business for yourself, ifyou feel you've hit the glass ceiling in corporate America, if youhave the drive and the desire to take control of your destiny, theBlack Enterprise Guide to Starting Your Own Business will motivateand inspire you--every step of the way. Special Bonus. To help you stay abreast of the latest entrepreneurial trends,Black Enterprise is pleased to offer: * A free issue of Black Enterprise magazine. * A free edition of The Exchange Newsletter forEntrepreneurs. * A discount coupon for savings off the registration fee at theannual Black Enterprise Entrepreneurs Conference.




The History of Black Business in America


Book Description

In this wide-ranging study Stephen Foster explores Puritanism in England and America from its roots in the Elizabethan era to the end of the seventeenth century. Focusing on Puritanism as a cultural and political phenomenon as well as a religious movement, Foster addresses parallel developments on both sides of the Atlantic and firmly embeds New England Puritanism within its English context. He provides not only an elaborate critque of current interpretations of Puritan ideology but also an original and insightful portrayal of its dynamism. According to Foster, Puritanism represented a loose and incomplete alliance of progressive Protestants, lay and clerical, aristocratic and humble, who never decided whether they were the vanguard or the remnant. Indeed, in Foster's analysis, changes in New England Puritanism after the first decades of settlement did not indicate secularization and decline but instead were part of a pattern of change, conflict, and accomodation that had begun in England. He views the Puritans' own claims of declension as partisan propositions in an internal controversy as old as the Puritan movement itself. The result of these stresses and adaptations, he argues, was continued vitality in American Puritanism during the second half of the seventeenth century. Foster draws insights from a broad range of souces in England and America, including sermons, diaries, spiritual autobiographies, and colony, town, and court records. Moreover, his presentation of the history of the English and American Puritan movements in tandem brings out the fatal flaws of the former as well as the modest but essential strengths of the latter.




Black Wealth


Book Description

History confirms that wealth equates to power. Author, entrepreneur, and management consultant, Robert Wallace contends that wealth is the one remaining ingredient still missing from the African-American power base. In Black Wealth: Your Road to Small Business Success, Wallace argues that the best way to create black wealth is through entrepreneurship-the establishment, growth, and institutionalization of black-owned businesses that keep money within the community. But where do you start? How do you create a business? How will you make it grow? How do you overcome such obstacles as racism and sexism? In this indispensable book, you will learn how to maximize your abilities and capacities, develop a plan for success, ensure that your plan conforms with the hard realities of the business world, and gain know-how from the successes and failures of those who have gone before you. Start your journey toward your dreams by reading Black Wealth.




African American Management History


Book Description

The most successful business leaders always have their own compelling philosophies, but all too often the thoughts and ideologies of high-profile African American leaders are forgotten or passed over. This exciting new study reflects on some of the leading black business pioneers of the late 19th and early 20th century.




Why Should White Guys Have All the Fun?


Book Description

The inspiring story of Reginald Lewis: lawyer, Wall Street wizard, philanthropist--and the wealthiest black man in American history. Based on Lewis's unfinished autobiography, along with scores of interviews with family, friends, and colleagues, this book cuts through the myth and hype to reveal the man behind the legend.




Black Business Success Model: Countering the Myths of Our Perceived Weaknesses


Book Description

There are more black entrepreneurs, athletes, lawyers, doctors, teachers, and politicians in the United States of America today than at any other point in history. Janneh K. Wright, an entrepreneur and advocate for black-owned businesses, explores the history of the entrepreneurial spirit in the black community-zeroing in on how blacks have been wronged and how desegregation did not live up to its promise. He urges black business owners and entrepreneurs to stop depending on governmental action to fix their problems or right the wrongs of the past. Instead, he urges black busnesspeople to look to themselves and to their own communities. By providing useful tools and examples for the business owner, the model provided in this guide will help you win business, invest in black communities, and overcome negative perceptions. You can also enhance entreprenuerial skills, boost profitability, and lift up yourself while lending others a hand with the lessons and strategies in Black Business Success Model.




Business in Black and White


Book Description

Business in Black and White provides a panoramic discussion of various initiatives that American presidents have supported to promote black business development in the United States. Many assume that U.S. government interest in promoting black entrepreneurship began with Richard Nixon's establishment of the Office of Minority Business Enterprise (OMBE) in 1969. Drawn from a variety of sources, Robert E. Weems, Jr.'s comprehensive work extends the chronology back to the Coolidge Administration with a compelling discussion of the Commerce Departmen's “Division of Negro Affairs.” Weems deftly illustrates how every administration since Coolidge has addressed the subject of black business development, from campaign promises to initiatives to downright roadblocks. Although the governmen's influence on black business dwindled during the Eisenhower Administration, Weems points out that the subject was reinvigorated during the Kennedy and Johnson Administrations and, in fact, during the early-to-mid 1960s, when “civil rights” included the right to own and operate commercial enterprises. After Nixon's resignation, support for black business development remained intact, though it met resistance and continues to do so even today. As a historical text with contemporary significance, Business in Black and White is an original contribution to the realms of African American history, the American presidency, and American business history.




Sister Ceo


Book Description

In this idea-packed, can-do handbook on entrepreneurship, successfully self-employed businesswoman Cheryl Broussard shows you how to take control of your destiny by taking control of your work. Sister CEO arms the would-be entrepreneur with all the basics—from finding the right niche and overcoming emotional barriers to raising start-up funds, handling publicity, and learning salesmanship. You'll find profiles of other African American women who've succeeded on their own terms, and scores of ideas for services and products that can be made or marketed out of the home. With your existing knowledge, a strategic plan, commitment, confidence, and above all, action, you can claim for yourself the job title "Sister CEO." Upscale magazine declared Broussard's bestselling first book, The Black Woman's Guide to Financial Independence, "A must-read for anyone who wants to develop an economic base and for anyone who understands that knowledge in action is the ultimate form of power." Sister CEO is an equally essential guide.




Black Business Secrets


Book Description

"Should I lower my price point? Give my new product away for free online? How do I compete when my goods, services, or business model might be duplicated?" In this candid, 21st-century-savvy guide, Dante Lee illustrates how passion can become profit by addressing the questions that every businessperson needs to ask. Black Business Secrets discusses the entrepreneurial skills that African-American business owners must master in order to compete in a world where most new companies fail within three years.Whether you’re a weekend entrepreneur or a career-changing professional, Lee’s motto—"don’t be a worrier, be a warrior"—applies. From personal branding to best practices, this empowering blueprint offers surefire tips and strategies designed to ensure business survival and success.




The Negro Motorist Green Book


Book Description

The Negro Motorist Green Book was a groundbreaking guide that provided African American travelers with crucial information on safe places to stay, eat, and visit during the era of segregation in the United States. This essential resource, originally published from 1936 to 1966, offered a lifeline to black motorists navigating a deeply divided nation, helping them avoid the dangers and indignities of racism on the road. More than just a travel guide, The Negro Motorist Green Book stands as a powerful symbol of resilience and resistance in the face of oppression, offering a poignant glimpse into the challenges and triumphs of the African American experience in the 20th century.