How to Design a Logo


Book Description

Logo design is a systematic and integrated work. Logo designers are obliged to learn about market positioning, to communicate effectively with client, and conceive an idea thoroughly before a quick and precise execu-tion is possible. Focusing on design thinking, the book showcases an array of distinguished logos, which fall into four categories: typogra-phy, plants, animals, and geometry. As a practical guide, it also introduces the step-by-step design process of each logo.




Designing Logos


Book Description

How to design great logos, step by step by step. * Lavishly illustrated with 750 color images * How-tos, case studies, and detailed analysis of well-known logos What makes a logo good? What makes it bad? What makes it great? The entire process of logo design is examined, from the initial client interview to brainstorming, from first presentation to delivery of the final standards manual. Through 750 color illustrations, classic logos are analyzed, and readers will learn a thirteen-point system for measuring the effectiveness of any logo. Learn about the uses of positive and negative space, balance, color, and typography; follow intriguing case studies; discover how to make effective presentations to clients. Designers, marketing and branding specialists, educators, and students everywhere need this definitive guide to creating great logos.




Masters of Design: Logos & Identity


Book Description

Masters of Design: Logos and Identity profiles twenty well known designers, who are recognized for the particular areas of design in which they’re profiled in the Masters series. The profiles are not only inspirational, but they provide real-world advice and support designers can use in their projects. Through real world examples and illustrations, the authors present the work of the 20 legends focusing on the subject of identity and logos. This ranges from simple mark-making to full scale programs applied to multiple mediums. The book also includes a gallery of marks, sidebars on heroes and inspirations, and diagrams to explain concepts or processes. The designers included will have a wide age range, type of work, in-house agencies, small business, large firm, domestic and international designers. Each profile is about 2,000 words and includes 10-15 projects with captions that detail the specifics. We include current projects as well as the projects that put these people on the map.




How To Design Logo, Poster, Leaflet using Affinity Designer


Book Description

In this book you are invited to create logo, poster and leaflet. With its vector and bitmap capabilities, creating designs consisting of text, vectors and photos are hassle-free because there's no need to go back and forth with software. Uniquely in this book, you are invited to think like a professional designer who works systematically and efficiently. Theory of design principles including the golden ratio is discussed practically so that your work is easier for many people to enjoy. Of course, after thoroughly following the discussion in this book, you will automatically know the various tools and features of Affinity Designer, including its Pixel Persona. This book is suitable for those of you who are Graphic Design, Architecture, Interior, Product, Automotive and even gamers. Links to teaching materials (*.jpg, *.png etc.) are informed on the last page of the book.




999 Logo Design Elements


Book Description

Each logo element in 999 Logo Design Elements is a distinct and standalone piece that offers designers the capability to develop hundreds of thousands of logo variations on themes. The elements include banners, arrows, ovals, swooshes, geometric shapes, and hundreds of creative parts that can be pulled together to create original logo designs. Featured throughout the book are examples of logos and identities built with elements from the book.also includes links to all of the resources included in the book for easy access to books, tutorials, and websites focused on logo design. Graphic editing software, such as Adobe Photoshop(R) and Illustrator(R), are required.




Design: Logo


Book Description

DIVThis inspirational resource features over 300 exemplary logo designs chosen by two leading identity designers, along with design “dissections,� of the authors’ top logo picks./div




How to Start a Business Offering Custom Digital Logos


Book Description

How to Start a Business About the Book: Unlock the essential steps to launching and managing a successful business with How to Start a Business books. Part of the acclaimed How to Start a Business series, this volume provides tailored insights and expert advice specific to the industry, helping you navigate the unique challenges and seize the opportunities within this field. What You'll Learn Industry Insights: Understand the market, including key trends, consumer demands, and competitive dynamics. Learn how to conduct market research, analyze data, and identify emerging opportunities for growth that can set your business apart from the competition. Startup Essentials: Develop a comprehensive business plan that outlines your vision, mission, and strategic goals. Learn how to secure the necessary financing through loans, investors, or crowdfunding, and discover best practices for effectively setting up your operation, including choosing the right location, procuring equipment, and hiring a skilled team. Operational Strategies: Master the day-to-day management of your business by implementing efficient processes and systems. Learn techniques for inventory management, staff training, and customer service excellence. Discover effective marketing strategies to attract and retain customers, including digital marketing, social media engagement, and local advertising. Gain insights into financial management, including budgeting, cost control, and pricing strategies to optimize profitability and ensure long-term sustainability. Legal and Compliance: Navigate regulatory requirements and ensure compliance with industry laws through the ideas presented. Why Choose How to Start a Business books? Whether you're wondering how to start a business in the industry or looking to enhance your current operations, How to Start a Business books is your ultimate resource. This book equips you with the knowledge and tools to overcome challenges and achieve long-term success, making it an invaluable part of the How to Start a Business collection. Who Should Read This Book? Aspiring Entrepreneurs: Individuals looking to start their own business. This book offers step-by-step guidance from idea conception to the grand opening, providing the confidence and know-how to get started. Current Business Owners: Entrepreneurs seeking to refine their strategies and expand their presence in the sector. Gain new insights and innovative approaches to enhance your current operations and drive growth. Industry Professionals: Professionals wanting to deepen their understanding of trends and best practices in the business field. Stay ahead in your career by mastering the latest industry developments and operational techniques. Side Income Seekers: Individuals looking for the knowledge to make extra income through a business venture. Learn how to efficiently manage a part-time business that complements your primary source of income and leverages your skills and interests. Start Your Journey Today! Empower yourself with the insights and strategies needed to build and sustain a thriving business. Whether driven by passion or opportunity, How to Start a Business offers the roadmap to turning your entrepreneurial dreams into reality. Download your copy now and take the first step towards becoming a successful entrepreneur! Discover more titles in the How to Start a Business series: Explore our other volumes, each focusing on different fields, to gain comprehensive knowledge and succeed in your chosen industry.




How To Design Trademarks & Logos (Graphic Designers Library)


Book Description

The only truly comprehensive guide to designing trademarks and logos -- from the initial idea to the final design.




Advances in Creativity, Innovation, Entrepreneurship and Communication of Design


Book Description

This book brings together experts from different areas to show how creativity drives design and innovation in different kind of businesses. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach entrepreneurial competencies and support business developments, including aspects such as corporate social responsibility and sustainability. Moreover, the book discusses the role of human factors in understanding, communicating with and engaging users, reporting on innovative approaches for product design, development, and branding. It also discusses applications in education and well-being. Based on the AHFE 2021 Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, held virtually on July 25–29 July, 2021, from USA, the book addresses a broad audience of business innovators, entrepreneurs, designers, and marketing and communication experts alike.




Ultimate Guide to Shopify


Book Description

Building your business doesn’t have to be hard. Shopify lays the foundation so you can drop the 9-5 and form an empire of your own. Ready to jump in headfirst? Shopify’s low-cost, low-risk solutions means there’s no barrier to entry, no matter the size of the venture. Everything you need to get started is detailed in the Ultimate Guide to Shopify. From hand-selecting the best product, targeting your unique audience, or breaking down the backend, the Ultimate Guide is here for you. Jason R. Rich and his handpicked team of Shopify experts take you through the ins and outs of opening an Ecommerce business, from the seeds of an idea to launch day. Using nontechnical language and digestible business strategies, this handbook is accessible to the absolute beginner or seasoned business mogul, no frustration required. You’ll discover how to: Build a profitable, e-commerce website using the Shopify platform, following step-by-step outlines for proven success Convert website visitors into loyal customers using Conversion Rate Optimization tactics and multifaceted advertising techniques Manage and market your inventory for maximum profitability Harness the power of social media, including direct purchasing options through multiple platforms. Apply themes and apps to differentiate your website and optimize functionality Stuffed with tried-and-true techniques to catapult your business to new heights, the Ultimate Guide to Shopify will take you there.