Innovations and Implications of Persuasive Narrative


Book Description

This interdisciplinary volume explores the range of applications and implications of using persuasive narrative and storytelling. Persuasive strategies include the use of influencers, celebrities, virtual reality, interactive games, and content marketing (among others).




The Palgrave Handbook of Digital and Public Humanities


Book Description

This handbook brings together recent international scholarship and developments in the interdisciplinary fields of digital and public humanities. Exploring key concepts, theories, practices and debates within both the digital and public humanities, the handbook also assesses how these two areas are increasingly intertwined. Key questions of access, ownership, authorship and representation link the individual sections and contributions. The handbook includes perspectives from the Global South and presents scholarship and practice that engage with a multiplicity of underrepresented ‘publics’, including LGBTQ+ communities, ethnic and linguistic minorities, the incarcerated and those affected by personal or collective trauma. Chapter “The Role of Digital and Public Humanities in Confronting the Past: Survivors’ of Ireland’s Magdalene Laundries Truth Telling’” is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.




Narrative Innovation and Incoherence


Book Description

When the impulse toward innovation arises late in a writer's career, it is often accompanied by a sense of urgency, and the result, as Narrative Innovation and Incoherence demonstrates, raises important questions for literary theory. Michael M. Boardman considers this pressing struggle to find a new form as it appears in the later works of Defoe, Goldsmith, Austen, Eliot, and Hemingway. He analyzes how these authors react to new and compelling beliefs for which a previous way of writing is no longer adequate. Urgent innovations, in this account, can only be understood as unique, individual responses to crises in belief. Taking as a point of departure French theorist Althusser's conviction that ideology is intelligible only through structure, Boardman searches for an explanation of both form and ideology not in Marxist concepts of base and superstructure but in the particular structure of an individual artist's writing career. Narrative ideology here becomes more complex than is generally assumed. Theoretically informed yet avoiding essentializing explanations of narrative invention, Narrative Innovation and Incoherence offers unexpected insights into the multifaceted relations between form and belief. It will encourage serious students of the novel to reexamine the importance of poetics as a mediating factor in the means of production.




The Handbook of Religion and Communication


Book Description

Provides a contemporary view of the intertwined relationship of communication and religion The Handbook of Religion and Communication presents a detailed investigation of the complex interaction between media and religion, offering diverse perspectives on how both traditional and new media sources continue to impact religious belief and practice across multiple faiths around the globe. Contributions from leading international scholars address key themes such as the changing role of religious authority in the digital age, the role of media in cultural shifts away from religious institutions, and the ways modern technologies have transformed how religion is communicated and portrayed. Divided into five parts, the Handbook opens with a state-of-the-art overview of the subject’s intellectual landscape, introducing the historical background, theoretical foundations, and major academic approaches to communication, media, and religion. Subsequent sections focus on institutional and functional perspectives, theological and cultural approaches, and new approaches in digital technologies. The essays provide insight into a wide range of topics, including religious use of media, religious identity, audience gratification, religious broadcasting, religious content in entertainment, films and religion, news reporting about religion, race and gender, the sex-religion matrix, religious crisis communication, public relations and advertising, televangelism, pastoral ministry, death and the media, online religion, future directions in religious communication, and more. Explores the increasing role of media in creating religious identity and communicating religious experience Discusses the development and evolution of the communication practices of various religious bodies Covers all major media sources including radio, television, film, press, digital online content, and social media platforms Presents key empirical research, real-world case studies, and illustrative examples throughout Encompasses a variety of perspectives, including individual and institutional actors, academic and theoretical areas, and different forms of communication media Explores media and religion in Judeo-Christian traditions, Islam, Buddhism, Hinduism, religions of Africa, Atheism, and others The Handbook of Religion and Communication is an essential resource for scholars, academic researchers, practical theologians, seminarians, mass communication researchers, and undergraduate and graduate students taking courses on media and religion.




US Media and Diversity


Book Description

This volume fully illuminates the role of diversity in media representation, dissemination, and effects across various platforms, including social media. Against a backdrop of shifting demographics and increasing diversity, the book highlights the implications for media consumption patterns and explores the simultaneous rise in online hate. Organized into three thematic sections, the book first centers people of color in the discussion of media stereotypes and identity, considering the impact of technology on such identities. This volume then moves to analyze the news media, and how stereotypes are presented and perpetuated, before focusing on paradigm shifts brought on by critical media effects and counter-stereotyping research. The empirical studies and theoretical analyses push readers to imagine better how Communication scholars can advance this essential work at a precarious time in history. Budding and senior scholars interested in understanding stereotypical media representations and effects will gain insights from this critical and timely book, and it will interest those working in the areas of media and communication, media representation, social justice, diversity and inclusion, media sociology, social media, and journalism.




Narrative Innovation and Cultural Rewriting in the Cold War Era and After


Book Description

Narrative Innovation and Cultural Rewriting undertakes a systematic study of postmodernism's responses to the polarized ideologies of the postwar period that have held cultures hostage to a confrontation between rival ideologies abroad and a clash between champions of uniformity and disruptive others at home. Considering a broad range of narrative projects and approaches (from polysystemic fiction to surfiction, postmodern feminism, and multicultural/postcolonial fiction), this book highlights their solutions to ontological division (real vs. imaginary, wordly and other-worldly), sociocultural oppositions (of race, class, gender) and narratological dualities (imitation vs. invention, realism vs. formalism). A thorough rereading of the best experimental work published in the US since the mid-1960s reveals the fact that innovative fiction has been from the beginning concerned with redefining the relationship between history and fiction, narrative and cultural articulation. Stepping back from traditional polarizations, innovative novelists have tried to envision an alternative history of irreducible particularities, excluded middles, and creative intercrossings.




Regional Innovation Impact of Universities


Book Description

Driven by European Union policy challenges, this cutting-edge book focuses upon the Regional Innovation Impact (RII) of universities, to analyse the socioeconomic impact that universities in Europe have on their hometowns, metropolitan areas and regions.




Narratives in Megaprojects


Book Description

This book is a novel contribution to a field dominated by conventional approaches to project management; it is about narratives in megaprojects. Among the questions examined in this original new book are: What are narratives? Why are they important in megaprojects? How are they formed and used in megaprojects? How do promotors of and protestors against megaprojects craft narratives to their advantage? What strategies can project managers employ to effectively use narratives in megaprojects? Built from longitudinal research studies in combination with internationally recognised teaching materials, this book will provide readers with a theoretical understanding of narratives and projects, as well as practical international case studies, including HS2, the Dakota Access Pipeline, the Eden Project and Thames Tideway, to support their understanding. The authors explain the different types of narrative, and how and why they are important in general and in relation to a megaproject and its lifecycle, but also explore how to craft narratives in different situations, and how they are changed and maintained over a project's lifecycle. Narratives in Megaprojects doubles as a text supporting more advanced courses on project management or aspects thereof, and as a reflection of the state of the art in this particular perspective on megaprojects. It is essential reading for all students and professionals in project management, construction and infrastructure as well as executive leaders involved in megaprojects and infrastructure delivery.




Create Competitive Advantage with Innovation (Collection)


Book Description

Four books bring together breakthrough insights and strategies for maximizing the business value of innovation – now, and for years to come Four remarkable books help executive decision-makers and strategists overcome the stubborn obstacles to business innovation, and implement innovation strategies that really work. In Innovation that Fits: Moving Beyond the Fads to Choose the RIGHT Innovation Strategy for Your Business, three leading experts on commercializing innovation systematically teach the lessons of 250+ corporate innovation programs, defining a focused, integrated model for innovation that’s more well-grounded, more durable, and far more effective. Drawing on the failures of many innovation initiatives, they reveal the right time to use each approach, how to account for contingencies and risks, and how to focus on the core innovation challenges that matter most. In Doing Both: Capturing Today's Profit and Driving Tomorrow's Growth, Cisco Senior VP Inder Sidhu presents the “doing both” strategy that has helped Cisco double revenue, triple profits, and quadruple EPS through the most unstable global business environment in generations. Sidhu shows how to focus on innovation and core businesses; discipline and flexibility; customers and partners. You’ll learn how to avoid false choices, reduced expectations, and weak compromises—and find ways to make each option mutually reinforce the other. In The Open Innovation Marketplace, Alpheus Bingham and Dwayne Spradlin introduce groundbreaking strategies for leveraging a world of innovators to develop breakthrough products faster, with lower cost and risk. Drawing on their experience pioneering the InnoCentive open innovation platform, they show how to dramatically increase the flow of high-value innovations you can discover—and deliver. Disrupt introduces a complete five-step program for identifying disruptive business opportunities—and successfully executing on them! frog design’s Luke Williams combines the design industry’s most powerful creativity techniques with true business implementation discipline. Using case studies, you’ll walk through defining and brainstorming ideas, crafting coherent solutions, getting buy-in, and more. From world-renowned leaders in business-focused innovation, including Michael Lord, Donald deBethizy, Jeffrey Wager, Inder Sidhu, Alpheus Bingham, Dwayne Spradlin, and Luke Williams




Innovative Instruments for Community Development in Communication and Education


Book Description

The multiple facets of this volume belong to five large themes. The first theme, that of persuasion and manipulation, is studied here through electoral campaigns (i.e., mental filters used in voting manipulation, the mechanisms of vote mobilisation, manipulation and storytelling models). The institutionalization of education represents the second theme, approached here through specific interdisciplinary instruments: the intersection of higher education with public learning, the answers of the knowledge society to the issues of contemporary work problems, the institutional relationships used to solve educational problems specific to childhood and adolescence, as well as the role of media competencies in professional development. The third theme is related to the inheritance and transmission of cultural identity, instrumentalized through issues such as: the duty of intergenerational justice with regard to cultural heritage, education and vocational training in library science, the social inclusion role of public and digital libraries. The collective and cultural identity of communities represents the fourth large theme, being approached through a triple perspective: the philosophical background of restoring the political dignity of communities, the communication space as a point of a needle towards the community space, and the communicational issue of the European capital of culture programmes. Lastly, the fifth theme belongs to practical and applied philosophy, specifically philosophical counselling, debating issues such as: the identification of the communicational background for this type of counselling, the secular approach to the problem of evil from a philosophical counselling perspective, the discussion of Platon's attitude towards suicide and of frank speech in the Epicurean school, the socio-anthropological perspective of immortality, as well as the formal approach of the relationship between real and imaginary.