Intelligent business


Book Description







English for Business Communication


Book Description

English for Business Communication is a practical teaching and learning handbook for STIESIA students who take English Laboratory course in third semester.




UZRT 2014


Book Description




Intelligent Business


Book Description

"Intelligent Business: Navigating the AI Revolution for Competitive Edge" is an essential guide for business leaders, professionals, and students eager to understand and leverage the potential of artificial intelligence (AI) in the contemporary business environment. This book demystifies the complex world of AI, presenting a clear and concise overview of foundational technologies like machine learning, natural language processing, and robotics, and their pivotal applications across key business functions including marketing, finance, operations, and human resources. Through engaging case studies, it showcases real-world success stories of AI integration, offering valuable lessons and insights on overcoming challenges, ethical considerations, and strategic implementation. Furthermore, it explores cutting-edge trends and innovations, preparing readers for the future of AI in business. By highlighting the strategic importance of AI for gaining competitive advantage, improving efficiency, and driving innovation, "Intelligent Business" serves as a roadmap for businesses at the forefront of the AI revolution, emphasizing the need for ethical practices and continuous adaptation in the rapidly evolving digital landscape.







Issues in Teaching, Learning and Testing Speaking in a Second Language


Book Description

The volume constitutes a state-of-the-art account of issues related to teaching, learning and testing speaking in a second language. It brings together contributions by Polish and international scholars which seek to create links between theory, research and classroom practice, report the findings of studies investigating the impact of linguistic, cognitive and affective factors on the development and use of speaking skills, and provide concrete pedagogic proposals for instruction and assessment in this area. As such, the book will be of interest not only to second language acquisition theorists and researchers, but also to foreign language teachers willing to enhance the quality of speaking instruction in their classrooms.




Discourse Markers and Beyond


Book Description

This book explores the use of discourse markers - lexical items where drawing a distinction between propositional and non-propositional, syntactically-semantically integrated and discourse-pragmatic uses is especially relevant. Using a combination of qualitative and quantitative methodologies, descriptive and critical (CDA) perspectives, and manual annotation and automatized analyses, the author argues that Discourse Markers (DMs) cannot be effectively studied in isolation, but must instead be contextualised with reference to other discourse-pragmatic devices and their language and genre backgrounds. This book will be of interest to students and academics working in the fields of DM research and critical discourse studies, and will also appeal to scholars working in areas such as genre studies, second language acquisition (SLA), literary analysis, contemporary cinematography, Tolkien scholarship, and Bible studies.




Corpora in Applied Linguistics


Book Description

This volume brings together contributions from the Klagenfurt Conference of Corpus-Based Applied Linguistics (CALK14), in order to extend corpus linguistic research in different areas of applied linguistics. The studies gathered here explore the opportunities that both spoken and written corpora offer for answering questions in different domains of applied linguistics such as second language learning, language testing, comparative linguistics, learner pragmatics and specialised discourses. At the same time, the contributions also give insight into possible limitations and further challenges of corpus-based research in these areas.




Words for working


Book Description

Words for Working ofereix una revisió actualitzada de conceptes, competències, habilitats comunicatives i recursos essencials per a l'aprenentatge i ús efectiu de l'anglès professional i acadèmic a l'entorn de l'economia i l'empresa internacional. El volum facilita als lectors el coneixement i el domini de la variació lingüística existent dins del llenguatge especialitzat (variació intercultural, geogràfica, textual, etc.), així com del seu funcionament en àrees de comunicació professional fonamentals en aquest àmbit (anglès empresarial, econòmic, financer, jurídic, etc.). El seu contingut inclou estratègies comunicatives i activitats didàctiques pràctiques tant per a la llavor professional com per a l'estudi i la investigació en anglès dins d'aquestes disciplines en el nou Espai Europeu d'Educació Superior.