International Corporate Design
Author : Yasaburo Kuwayama
Publisher :
Page : 352 pages
File Size : 23,11 MB
Release : 1993-01-01
Category : Design
ISBN : 9784760108794
Author : Yasaburo Kuwayama
Publisher :
Page : 352 pages
File Size : 23,11 MB
Release : 1993-01-01
Category : Design
ISBN : 9784760108794
Author : Yasaburō Kuwayama
Publisher : Rockport Publishers
Page : 504 pages
File Size : 44,89 MB
Release : 1987
Category : Law
ISBN :
Includes 5,800 trademarks, service marks, symbols etc. by 1,300 designers from 38 countries.
Author : Yasaburo Kuwayama
Publisher :
Page : 341 pages
File Size : 35,15 MB
Release : 1993
Category :
ISBN : 9784906443031
Author : Barbara Baer Capitman
Publisher : Courier Corporation
Page : 176 pages
File Size : 28,71 MB
Release : 2012-06-14
Category : Design
ISBN : 0486157458
Arranged by category, these 732 black-and-white American trademarks and symbols represent a variety of fields, including entertainment, education, real estate, insurance, food and beverages, retail, transportation, utilities, and industry. Captions.
Author : Yasaburo Kuwayama
Publisher : New York ; Toronto : Van Nostrand Reinhold
Page : 200 pages
File Size : 10,57 MB
Release : 1973
Category : Business & Economics
ISBN :
A comprehensive, profusely illustrated guide to more than 1,500 trademark from all over the world. The trademark designs in this volume are based on letter forms and arranged alphabetically. To make the book easy to use it has three indexes: 1. Index of names of companies represented. 2. Index of type of industry, business, product or service. 3. Index of designers.
Author : Sudarshan Dheer
Publisher : University of Washington Press
Page : 216 pages
File Size : 45,49 MB
Release : 1991
Category : Architecture
ISBN :
This is a collection of 1500 symbols, logos and trademarks, which reflects design in a world where the use of alphabets must necessarily be limited. To effectively communicate with all sections of the Indian audience, they must speak a language that transcends every written language ever created.
Author : Gregory Thomas
Publisher : Adams Media
Page : 136 pages
File Size : 48,18 MB
Release : 2003-04-01
Category : Art
ISBN : 9781581804560
This book steps into the studios of top designers as their ideas happen. Case studies trace the evolution of great logos, symbols and icons, illustrating the process with initial roughs and intermediary sketches that lead up to the final designs for companies including Nike and IBM. In addition, this book expands its boundaries to include symbols and icons, two rarely covered yet increasingly vital areas of design. Gregory Thomas is the owner and principal of Gregory Thomas Associates, a Santa Monica-based design consultancy. the award-winning company boosts an international client list that includes CBS, IBM, Levi Strauss & Company, Yale University, and MCA/Universal Pictures.
Author : David Airey
Publisher : New Riders
Page : 218 pages
File Size : 39,85 MB
Release : 2009-12-20
Category : Computers
ISBN : 0321702727
There are a lot of books out there that show collections of logos. But David Airey’s “Logo Design Love” is something different: it’s a guide for designers (and clients) who want to understand what this mysterious business is all about. Written in reader-friendly, concise language, with a minimum of designer jargon, Airey gives a surprisingly clear explanation of the process, using a wide assortment of real-life examples to support his points. Anyone involved in creating visual identities, or wanting to learn how to go about it, will find this book invaluable. - Tom Geismar, Chermayeff & Geismar In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last. David not only shares his experiences working with clients, including sketches and final results of his successful designs, but uses the work of many well-known designers to explain why well-crafted brand identity systems are important, how to create iconic logos, and how to best work with clients to achieve success as a designer. Contributors include Gerard Huerta, who designed the logos for Time magazine and Waldenbooks; Lindon Leader, who created the current FedEx brand identity system as well as the CIGNA logo; and many more. Readers will learn: Why one logo is more effective than another How to create their own iconic designs What sets some designers above the rest Best practices for working with clients 25 practical design tips for creating logos that last
Author : Yasaboro Kuwayama
Publisher :
Page : 352 pages
File Size : 48,27 MB
Release : 1993-04-01
Category :
ISBN : 9783910052277
Author : John Mendenhall
Publisher : Chronicle Books
Page : 140 pages
File Size : 28,73 MB
Release : 1990-10
Category : Design
ISBN : 9780877017523
With the growing awareness of the value of character trademark symbols in product design, marketing, and promotion has come a resurgence of interest in these extraordinary icons. The popularity of the California Raisins and other recent examples attest to the appeal of character trademarks in popular culture. From Reddy Kilowatt to Colonel Sanders, there is humor and nostalgia in the humble, often "kitschy" images which have become classics of commercial folk art that every consumer can relate to. This engaging volume contains approximately one thousand trademarks from the past ninety years, as well as a "Hall of Fame" section profiling some of the classic characters with the history of their development. Chronicle Books is pleased to include this remarkable volume in its series of design books, including Trademarks of the 20's and 30's and Trademarks of the 40's and 50's.