Introducción a la economía y administración de empresas


Book Description

Esta obra responde a la necesidad de disponer de un instrumento de apoyo para la docencia de las asignaturas introductorias de Economía de la Empresa en las que se estudian los conceptos fundamentales para facilitar, posteriormente, el aprendizaje de las disciplinas de gestión empresarial. Con un planteamiento claro e innovador, la obra proporciona una visión sistémica de la empresa haciendo hincapié en la interrelación entre sus diferentes áreas funcionales. Consta de trece capítulos dedicados a la explicación de los fundamentos de la disciplina —conceptos de empresa, empresario, economía y administración de empresas—, así como a la introducción de las nociones básicas sobre los diferentes subsistemas empresariales —producción, logística, comercialización, finanzas e inversión, recursos humanos y administración—, finalizando con un capítulo dedicado a la creación de empresas. El desarrollo de los contenidos de la obra se ha realizado teniendo siempre presente la naturaleza y características de las decisiones propias de cada área de gestión, destacando su imbricación en el plan general de la empresa. Los autores han abordado todos los temas referentes a la Economía y Administración de Empresas con rigor científico, y aunque, dado su carácter, no se trata de una obra propiamente original en sus contenidos, sí lo es en la ordenación de las materias y en su actualización, siendo un libro de interés y utilidad tanto en el ámbito de la docencia universitaria como en el mundo de la empresa.





Book Description




Production & Operations Management


Book Description

This book takes a pedagogical approach that is participative and interactive, involving the case study method of learning. Chapters start with an Indian case study of a well known company. This is used as a capstone case for the chapter. The student will find this an easy learning experience as data and additional information for these enterprises is readily available. The selection of such cases makes classroom learning truly suited to the Indian business environment.The value driven approach to Operations Management is used in structuring the text into three modules. The first module discusses the infrastructure function of Operations Management. Infrastructure function is considered to be product, process, capacity and location. Module Two describes the structure of the operations function. This includes quality and other product transformation processes. Module Three focuses on the organization, people and processes i.e. the job, the work, and the workplace. In addition, most of the mathematical techniques have been separated into supplements attached to the relevant chapters. Software solutions for the techniques have been explained in the text. Every mathematical technique is exemplified with a number of solved problems. Unlike many Production and Operations Management texts, this book covers E-commerce, Industrial Safety, Maintenance, Environmental Management (Green Productivity) and new technological trends in the discipline. These sections should add to the significance of exploring how firms can gain competitive advantage and promote sustainable development at the same time. The last section of the book comprises of a selection of cases from The Indian Institute of Management at Ahmedabad. The cases encompass the entire spectrum of Indian Industry the private and the public sectors, professional and family managed business organizations, service and manufacturing industries, single industry and conglomerates. The cases relate to Operations Strategy, Supply Chain Management, Capacity Planning, New Products, Manufacturing Technologies, etc. The Case Studies are of world class. Prof. Tirupati, one of the authors of the case studies, according to Management Science, has penned one of the top 100 management articles in the 50 years.The book is comprehensive, lucid and easy to read and understand. It should be of great value both to students and faculty.













Achieving Competitive Advantage through Quality Management


Book Description

This book examines the ways in which quality management methods, tools, and practices help improve an organization’s performance and achieve sustainable competitive advantages. This volume includes quality techniques and tools such as the EFQM Model, SERVPERF model, E-S-Qual scale and the ISO 9001 certification and provide a wide variety of empirical studies in different economic sectors. In the current economic environment, characterized by economic turmoil and fierce competition, quality management has become a key strategy for organizations to overcome today’s challenges. Organizations benefits from implementing quality management systems by following two approaches. First, they implement quality practices aimed at ensuring customer satisfaction by considering consumer expectations and establishing strategies accordingly. Second, organizations improve processes by establishing efficient and effective process management systems that improve productivity, lower costs, reduce unnecessary expenses, eliminate all non-value added activities, and ultimately maximize excellence and customer satisfaction. Quality management thereby provides tools, techniques, and methods for continuous process improvement in both the professional and academic worlds, which, when implemented by organizations in times of crisis, enable more effective administration of activities undertaken by managers. Containing contributions from various academics and scholars, this new book provides cutting edge research, methods and techniques providing a reference manual for academics, scholars, practitioners and policy-makers.







Managing in Uncertainty: Theory and Practice


Book Description

This book provides a new point of view on the subject of the management of uncertainty. It covers a wide variety of both theoretical and practical issues involving the analysis and management of uncertainty in the fields of finance, management and marketing. Audience: Researchers and professionals from operations research, management science and economics.




Applied Mathematics and Computational Intelligence


Book Description

This book gathers selected papers presented at the conference of the Forum for Interdisciplinary Mathematics (FIM), held at Palau Macaya, Barcelona, on 18 to 20 November, 2015. The event was co-organized by the University of Barcelona (Spain), the Spanish Royal Academy of Economic and Financial Sciences (Spain) and the Forum for Interdisciplinary Mathematics (India). This instalment of the conference was presented with the title “Applied Mathematics and Computational Intelligence” and particularly focused on the use of Mathematics and Computational Intelligence techniques in a diverse range of scientific disciplines, as well as their applications in real-world problems. The book presents thirty peer-reviewed research papers, organised into four topical sections: on Mathematical Foundations; Computational Intelligence and Optimization Techniques; Modelling and Simulation Techniques; and Applications in Business and Engineering. This book will be of great interest to anyone working in the area of applied mathematics and computational intelligence and will be especially useful for scientists and graduate students pursuing research in these fields.