Book Description
The Multilateral Investment Guarantee Agency (MIGA; a member of the World Bank Group) is pleased to announce its latest initiative to empower investment promotion programs worldwide—the 'Investment Promotion Toolkit'. The toolkit is a comprehensive compilation of international best practices in investment promotion, and aims to assist national and local investment intermediaries to attract and retain foreign direct investment. The toolkit represents first-hand insights gained during MIGA's 12 years of investment experience in over 150 emerging economies and developing countries worldwide.This new resource forms the foundation for delivery of MIGA's technical assistance services and provides a valuable reference tool for sustaining investment initiatives after completion of MIGA's formal capacity-building work. Is is also available for purchase by any organization that wishes to promote foreign direct investment.The toolkit is designed for use by a broad range of investment intermediaries, including investment promotion agencies, consulting firms, sectoral ministries, international development agencies, and economic development agencies at the national, state, and local levels. It consists of nine discrete modules covering all basic functions of investment promotion:Module 1. Understanding foreign direct investment Module 2. Developing an investment promotion agency Module 3. Creating an investment promotion strategy Module 4. Building effective partnerships Module 5. Strengthening the location's image Module 6. Targeting and generating investment opportunities Module 7. Servicing investors Module 8. Monitoring and evaluating activities and results Module 9. Utilizing information technology