Book Description
Nine contributions from participants in the Japan-Europe Symposium 1996 (held in Paris on 7-8 October) address the question of how regionalism may have affected the global business operations and strategies of Asian and European firms investing in and/or exporting to the other region. Papers examine a variety of topics such as how Asian countries are shying away from a European- style institutionalization of regionalism; foreign direct investment in the Chinese economic era and the ASEAN multinationals; the effects of Japanese multinationals on East Asian regional integration; US and Japanese decisions regarding the location of industry in the European Union (EU); and the impacts on competition in the EU of such processes as services liberalization and growing cross-border mergers and acquisitions. Distributed by ISBS. Annotation copyrighted by Book News, Inc., Portland, OR