Knowing Your Rival's Price


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Trust Legislation


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Entrepreneurs


Book Description

If you have an interest in things entrepreneurial and wonder if you have what it takes to be a successful entrepreneur, then this book is written for you. Authors Bill Bolton and John Thompson offer a unique focus, seeing everything through the eyes of the entrepreneur. This refreshed third edition is split into two fascinating parts. Part I builds an understanding of the entrepreneur as a person based on the key factors of talent and temperament - a unique framework for understanding and exploiting entrepreneurial opportunities. The process of starting and growing a business and the infrastructure and environment in which the entrepreneur has to operate, are described in detail. Part II tells the stories of famous entrepreneurs including classic figures such as Henry Ford, through to social entrepreneurs and even anti-social entrepreneurs such as Al Capone! This insightful, empirically based, original take on the entrepreneur, and thereby entrepreneurship, provides students with a new and challenging way into the subject.




The Power Game (Playbook of the Powerful)


Book Description

This is the most powerful book available in the market today. This book talks about the different forms of power which exist in our society. It acts as a guide for those who want to reach a higher level in their life. As we know power is distributed among the 1% of the human population that controls the rest of the99%. We see around ourselves how powerful some people are; just a word from the leader is enough to make others complete the work. One phone call and you are set for life. What is this power? who are these leaders? What makes them so influential? What makes them eligible to acquire that power? Every source of knowledge towards gaining power has been burnt, destroyed, or kept encrypted within some ancient scriptures. This book is the most practical manuscript which will help you to decide your next step in your life. This book is specially designed to sharpen your brain and help you to connect your mind with your heart. This book is clearly a mixture of processes to achieve different types of powers. It gives you a bigger picture and forces you to see it and feel it by yourself by adding value to your life. The author of this book has gathered all this information from powerful resources to empower the coming generation by sharing this secret of life. enjoy and make use of this treasure of knowledge wisely. By doing so we will make this world a better place. Welcome to THE POWER GAME!!!!




Selling with confidence


Book Description

The ...on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further information. Franchising is a popular option for many people who want to run their own businesses. It's a way of benefiting from the branding and reputation of an established enterprise and striking out on on your own at the same time. This book helps you to build a successful franchise, by: Working out if franchising would suit you (and your business) Investigating the pros and cons Working out the costs involved in a franchise Researching possible franchise options: what to look out for Finding a potential franchise Finding potential franchisees Vetting candidates if you're franchising your business Investigating non-traditional options: social enterprises, workers' co-operatives, employee-owned businesses and charities Understanding the importance of the franchise agreement Knowing what to do if things go wrong




Summary: Everything Is Negotiable


Book Description

The must-read summary of Gavin Kennedy's book: "Everything Is Negotiable: How To Negotiate and Win". This complete summary of the ideas from Gavin Kennedy's book "Everything Is Negotiable" shows that if you automatically assume that things are possible until circumstances prove otherwise, you will be amazed at the bargains you can strike – even in unexpected areas. When you assume that anything is unnegotiable, simply because the other party has not yet indicated a willingness to negotiate, you are missing huge opportunities to make better deals for yourself, for the company you work for and for the people you buy things from. Negotiation is the simple process of structuring a business transaction in such a way that everyone involved gains the most. There is always a better deal waiting in the wings. This summary is packed with funny anecdotes and useful tips. This summary makes you rethink your own negotiating abilities and make better deals. Added-value of this book: • Save time • Understand key concepts • Develop your business knowledge To learn more, read "Everything Is Negotiable" and your business affairs will flourish.




International Business in the 21st Century


Book Description

This comprehensive, three-volume set covers every aspect of international business operations and offers a detailed discussion of important issues looming on the horizon. Covering an array of topics critical to today's business leader, International Business in the 21st Century is comprised of three volumes. The first volume, Are You Ready? Preparing for International Operations, covers issues related to establishing an international business, including assessing your export readiness and finding financing. Volume two, Going Global: Implementing International Business Operations, is about actually getting your business up and running. Volume three, Staying on Top: Crucial Issues for International Business in the 21st Century, discusses the many things that impact anyone doing business in the international arena, from cultural differences to the challenges of international threats and terrorism. Bridging the gap between the business world and the academic world, the set provides a comprehensive breakdown of the specific topic areas associated with firm preparedness, improving efficiencies, and the often-overlooked areas of operational risk. With this set in hand, business leaders will better understand how to get involved and how to stay ahead of the curve in international markets.




Know Your Shoppers (Collection)


Book Description

In Inside the Mind of the Shopper , world-renowned retail consultant Dr. Herb Sorensen, Ph.D. uncovers the truth about the retail shopper and rips away the myths and mistakes that lead retailers to miss their greatest opportunities. Every year, says Sorensen, shoppers will spend a quadrillion seconds in supermarkets and they'll waste 80% of that time. Drawing on Sorensen's breakthrough second-by-second analysis of millions of shopping trips, this book reveals how consumers actually behave, move, and make buying decisions as they move through supermarkets and other retail stores. Sorensen presents powerful, tested strategies for designing more effective stores, improving merchandising, and driving double-digit sales increases. He identifies simple interventions that can have dramatic sales effects, and shows why many common strategies simply don't work. You'll learn how to appeal to the "quick trip" shopper, make the most of all three "moments of truth," understand consumers' powerful in-store migration patterns, improve collaboration between manufacturers and retailers, learn the lessons of Stew Leonard's and other innovators, and much more. Then, in Part II, Sorensen presents revealing interviews with several leading in-store retail experts, including crucial insights on using technology and retailing to multicultural communities. ¿ The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. Smart Retail incorporates several valuable chapters, including: Opportunities to learn from past retail pioneers: simple yet effective strategies your competitors have forgotten. How to use data to drive profit and growth. How to do more with less, and maximize the value each team member brings to the table. How to use new technology to develop highly productive, innovative "Remote Teams." Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated workers, this is the book that will equip managers, teamworkers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies.




Rivals for the Crown


Book Description

Award-winning author Givens brings to life the passion and political treachery of 14th-century Scotland, after a dynastic feud for the crown explodes into a war for Scottish independence.




Snipers, Shills, and Sharks


Book Description

Every day on eBay, millions of people buy and sell a vast array of goods, from rare collectibles and antiques to used cars and celebrity memorabilia. The internet auction site is remarkably easy to use, which accounts in part for its huge popularity. But how does eBay really work, and how does it compare to other kinds of auctions? These are questions that led Ken Steiglitz--computer scientist, collector of ancient coins, and a regular eBay user--to examine the site through the revealing lens of auction theory. The result is this book, in which Steiglitz shows us how human behaviors in open markets like eBay can be substantially more complex than those predicted by standard economic theory. In these pages we meet the sniper who outbids you in an auction's closing seconds, the early bidder who treats eBay as if it were an old-fashioned outcry auction, the shill who bids in league with the seller to artificially inflate the price--and other characters as well. Steiglitz guides readers through the fascinating history of auctions, how they functioned in the past and how they work today in online venues like eBay. Drawing on cutting-edge economics as well as his own stories from eBay, he reveals practical auction strategies and introduces readers to the fundamentals of auction theory and the mathematics behind eBay. Complete with exercises and a detailed appendix, this book is a must for sophisticated users of online auctions, and essential reading for students seeking an accessible introduction to the study of auction theory.