Macmillan Dictionary of Business and Management
Author : Richard Lamming
Publisher : Springer
Page : 230 pages
File Size : 15,43 MB
Release : 1987-11-26
Category : Business & Economics
ISBN : 1349189324
Author : Richard Lamming
Publisher : Springer
Page : 230 pages
File Size : 15,43 MB
Release : 1987-11-26
Category : Business & Economics
ISBN : 1349189324
Author : Richard Lamming
Publisher :
Page : 225 pages
File Size : 48,79 MB
Release : 1991
Category : Business
ISBN : 9787506211369
Author : Richard Lamming
Publisher : Macmillan Reference USA
Page : 225 pages
File Size : 19,48 MB
Release : 1988
Category : Affaires - Dictionnaires anglais
ISBN : 9780333390542
Author : Richard Lamming
Publisher : Macmillan Reference USA
Page : 225 pages
File Size : 38,91 MB
Release : 1988
Category : Affaires - Dictionnaires anglais
ISBN : 9780333449202
Author : David Statt
Publisher : Routledge
Page : 149 pages
File Size : 27,87 MB
Release : 2002-09-26
Category : Psychology
ISBN : 1134681909
From atavistic to folie a deux, from engram to Weltschmerz and Seashore test, this edition of The Concise Dictionary of Psychology contains more than 1,300 references to words, phrases and eminent pioneers in psychology. Updated to take account of recent developments, each definition is clear, instructive and concise. A lean and efficient source of information, written in a straightforward and readable manner, this book will be an indispensable reference tool for students of psychology, for professionals and for people in the health and caring professions.
Author : A. Furnham
Publisher : Springer
Page : 179 pages
File Size : 33,65 MB
Release : 2006-01-24
Category : Business & Economics
ISBN : 0230626599
Bestselling author and psychologist, Adrian Furnham, takes a critical view of the jargon and fads in management contained in manifestos and mission statements and shows how these often obscure and mystify. He considers atmospherics, compulsory training, fundamentalist gurus, integrity tests, personality of organizations and uncertainty avoidance.
Author : Michael J. Baker
Publisher : New York : Nichols Publishing Company
Page : 234 pages
File Size : 16,60 MB
Release : 1984
Category : Business & Economics
ISBN :
Revised and extended edition of the Macmillan dictionary of marketing and advertising (1984). The staff of the U. of Strathclyde (Scotland) provide extended explanations and diagrams for all the basic ideas and concepts which are the foundations of modern marketing practice, together with succinct definitions of terms in less common usage. Annotation copyrighted by Book News, Inc., Portland, OR
Author : Morgen Witzel
Publisher : A&C Black
Page : 161 pages
File Size : 46,24 MB
Release : 2014-03-13
Category : Business & Economics
ISBN : 1472904753
The belief that everything is changing led to the disasters of the dotcom era. This book reminds us that some fundamental rules do still apply by taking readers through 20 imperatives derived from the wisdom of great leaders and management theorists including Peter Drucker, Henry Fayol, Andrew Grove and bankers and financiers such as Thomas Gresham and Warren Buffet. This entertaining run down of the fundamental laws, rules and principles business professionals should break at their peril is complemented by case studies that document the consequences of ignoring these key laws. Management from the Masters is a book to be read and re-read to reinforce the fundamental rules of business for all successful managers.
Author : D. W. Pearce
Publisher : Springer
Page : 488 pages
File Size : 27,52 MB
Release : 1983-07-14
Category : Business & Economics
ISBN : 1349171255
Author : Interbrand
Publisher : Springer
Page : 142 pages
File Size : 32,35 MB
Release : 2006-09-19
Category : Business & Economics
ISBN : 0230626408
Branding is a vital management function, yet brand language is varied, misunderstood and often abused. With this book, Interbrand, the leading brand strategy and design consultancy, sets out to demystify, educate, inform and entertain. Much more than a glossary, this book is an invaluable companion for all those creating and managing brands.