Management: A Very Short Introduction


Book Description

In this Very Short Introduction, John Hendry provides a lively introduction to the nature and principles of management. Tracing its development over the past century, Hendry looks not only at the jobs managers do today and their place in the culture of work, but also provides an insight into modern management theory.




Leadership: A Very Short Introduction


Book Description

Structured around a series of common, yet fundamental, questions about whatleadership is; includes case studies of leaders to illustrate the main themes.




Projects


Book Description

A project is a temporary coalition of people and resources brought together to achieve a one-off objective. Andrew Davies explains how and why the project approach is central to success in creating products and services, constructing major infrastructure, launching entrepreneurial ventures, implementing strategies, even landing a man on the moon.




Branding


Book Description

Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be.




Pain


Book Description

What is pain? Has the experience of pain always been the same? How is pain related to the emotions, to culture, and to pleasure? What happens to us when we feel pain? How does pain work in the body and in the brain? In this Very Short Introduction, Rob Boddice explores the history, culture, and medical science of pain. Charting the shifting meanings of pain across time and place, he focuses on how the experience and treatment of pain have changed. He describes historical hierarchies of pain experience that related pain to social class and race, and the privileging of human states of pain over that of other animals. From the pain concepts of classical antiquity to expressions of pain in contemporary art, and modern medical approaches to the understanding, treatment, and management of pain, Boddice weaves a multifaceted account of this central human experience. Ranging from neuroscientific innovations in experimental medicine to the constructionist arguments of social scientists, pain is shown to resist a timeless definition. Pain is physical and emotional, of body and mind, and is always experienced subjectively and contextually. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.




Risk: A Very Short Introduction


Book Description

Risk is everywhere - from genetically modified crops, dams, and stem-cell therapy to heartbreak, online predators, inflation, and robbery. This Very Short Introduction examines what science has learned about how people deal with risks, what we can learn through decision theory, and how we can evaluate risk in our own lives.




Governance: A Very Short Introduction


Book Description

Generally referring to all forms of social coordination and patterns of rule, the term 'governance' is used in many different contexts. In this Very Short Introduction, Mark Bevir explores the main theories of governance and considers their impact on ideas of governance in the corporate, public, and global arenas.




Work: A Very Short Introduction


Book Description

This book examines the social and cultural factors that affect work, the ethical consequences of some types of work, and the relationship between work and the broader issues of globalization, feminism, and technology.




Organizations: A Very Short Introduction


Book Description

Organization happens in the act of working with others to accomplish a desired future state. It can happen through intentionally designed activity, spontaneous improvisation, or some combination of the two, but it always requires coordinated effort. This Very Short Introduction provides a lively and thought provoking introduction to the topic.




The Very Short Introductions Blog Book


Book Description

In this free Very Short Introductions Blog Book we’ve gathered 30 of our VSI authors’ very best blog posts on topics including history, politics, science, and more. We hope you enjoy this glimpse into the passion, insight, and great writing that characterizes these authors and the Very Short Introductions series.