Market entry strategy for the telecommunications sector
Author :
Publisher :
Page : pages
File Size : 43,53 MB
Release : 2008
Category : Alba Graduate Business School
ISBN :
Author :
Publisher :
Page : pages
File Size : 43,53 MB
Release : 2008
Category : Alba Graduate Business School
ISBN :
Author : Kiruba J. B. Levi
Publisher : Springer Science & Business Media
Page : 308 pages
File Size : 26,57 MB
Release : 2007-11-17
Category : Business & Economics
ISBN : 383509453X
Kiruba Jeyaseeli Benjamin Levi highlights why the Indian telecom market is so attractive to foreign investors. She describes the rules and regulations for telecoms in India, and examines the reasons for success and failure of the foreign telecom companies in India. She identifies the prime sectors of the Indian telecom market for investment and provides recommendations to foreign companies intending to enter the Indian telecom market.
Author : John Jovith Maridadi
Publisher :
Page : pages
File Size : 38,44 MB
Release : 2004
Category :
ISBN :
Author : Ben Martin Irle
Publisher : Nomos Verlagsgesellschaft Mbh & Company
Page : 393 pages
File Size : 12,63 MB
Release : 2009
Category : Business & Economics
ISBN : 9783832936884
'Convergence of Communications' means the elimination of the traditionally existing separation of the telecommunications, broadcasting, and information technology sectors through the increasing use of digital technologies. The so-called convergence phenomenon has remarkable implications for technologies, markets, and the way consumers make use of communications applications. At the same time, convergence urges communications regulation to adapt to the new communications reality. This book analyzes the implications of convergence for the process of regulating communications, paying particular regard to the issue of market entry regulation. Taking a comparative approach to the regulatory concepts formerly applied to telecommunications and electronic media in Germany and the UK, and examining the respective regulatory reforms adopted in these two countries as a result of convergence and in the light of European law, the analysis identifies the implications of different governmental systems for the implementation of regulatory reforms. The analysis is based upon the exploration of a vast number of resources and therefore serves as a comprehensive and instructive overview of the development of convergence in the communications sectors in general, and of the implications for market entry regulations in particular.
Author : Karen G. Strouse
Publisher : Artech House Publishers
Page : 368 pages
File Size : 34,31 MB
Release : 1999
Category : Business & Economics
ISBN :
Gain the leading-edge intelligence and insight needed to market telecommunications services successfully amidst greater competition from local exchange companies, deregulation of long-distance services, and the proliferation of wireless technology with this first-of-its-kind resource. Whether you're a novice or veteran marketing professional, you find valuable guidance in developing the most effective marketing strategies, improving market readiness, and increasing profitability in this rapidly expanding marketplace. Specifically, you get comprehensive coverage of fundamental marketing concepts, competitive intelligence and insight on the marketing activities of telecommunications carriers, descriptions of the changes caused by deregulation, and implementation instructions for marketing strategies in channel selection, entry, market segmentation, pricing, and more.
Author : Anders Pehrsson
Publisher : Routledge
Page : 282 pages
File Size : 49,68 MB
Release : 2013-06-17
Category : Business & Economics
ISBN : 1134698259
Markets which have been previously out-of-reach for companies other than monopolies or other protected firms, are increasingly being opened up to new entrants. Greater competitive pressure implies that more sophisticated business strategies must be formulated by all companies cooperating in emerging markets. This book focuses on strategy in emerging telecommunications markets in a liberalized Europe, particularly in the UK and Sweden. The book provides: * a literature review and applications of strategy concepts and key correlations * applications of a market establishment model and the strategic states model * a description of competition amongst telecom operators in the UK and Sweden * detailed case-studies of strategies of telecom operators in Europe * the identification of patterns and processes valid for emerging markets in general. Whilst the industry focus in the book is telecommunications, the framework and the models explored and developed provide guides to strategy formulation irrespective of the market under consideration. Strategy in Emerging Markets will make valuable reading for strategy researchers, students and for corporate strategists. It will be of particular interest to those wishing to plot recent developments in the telecommunications industry.
Author : Roland Urban
Publisher : GRIN Verlag
Page : 20 pages
File Size : 22,73 MB
Release : 2005-07-05
Category : Business & Economics
ISBN : 3638393259
Seminar paper from the year 2005 in the subject Economics - International Economic Relations, grade: 1,7 (A), Leeds Metropolitan University, language: English, abstract: In times of globalisation it is so important for our MNE Deutsche Telekom to find early new markets in order to detect or expand the position in the hard global competitiveness. We are good positioned in West Europe and in the growing markets in Eastern Europe and with our division T-Mobile also very successful in the USA, but the potential growth rates are much higher in Asia. The growth motor in Asia is China with the biggest population worldwide. Nearly 80 % of the top 500 companies have invested in China and it is the fast-growing telecommunication market in the entire world1. This shows how important China for our MNE is. The continuous high growth in this telecommunication industry leads to the question how our mobile division T-Mobile belonging to the concern Deutsche Telekom should invest in the coming most powerful market China after the USA. First of all, I am going to present the concern Deutsche Telekom and will then focus in detail on the division T-Mobile. Additionally, I am going to give an overview about the mobile industry itself and how the distribution of their products proceeds. Before I am going to recommend a market servicing strategy for our MNE, I would like to analyse the environment in China in which we want to invest and weigh up the advantages and disadvantages for an investment abroad2. After this analysis has been presented a proposal for the best type of international business strategy in China will follow and finally a summary finishes this assignment. 1 The People’s Bank of China (2004) 2 Daniels, J., Radebaugh L., Sullivan, D. (2004)
Author : Jennifer A. Manner
Publisher : Artech House
Page : 267 pages
File Size : 50,81 MB
Release : 2002
Category : Business & Economics
ISBN : 158053306X
Global Telecommunications Market Access offers you a solid understanding of the regulatory, economic, business, public policy and other considerations associated with entry into global telecommunications markets from a commercial, governmental and legal perspective. The primary focus of this book is on the global telecommunications regulatory environment and how it impacts market access strategies and implementation of these strategies. You are presented with case studies and a global view of the progression of telecommunications to help you better see how global markets are evolving from being dominated by monopoly service providers to one where choice has become a reality for consumers.
Author : Brian J.W. Regli
Publisher : Routledge
Page : 304 pages
File Size : 19,42 MB
Release : 2020-07-24
Category : Language Arts & Disciplines
ISBN : 1000149269
The revolution of wireless communications has only just begun to transform the telecommunications industry worldwide. This book offers insight into the possible options for corporate strategists and government policymakers as they look to harness the expansion of wireless communications to meet the goals of sustainable telecommunications development. Using a multidisciplinary approach which combines policy research, legal analysis, business economics, and models of sustainability from the environmental sciences, the book compares the development of wireless communications in four countries: the United States, the United Kingdom, Russia, and Brazil. The comparative analysis points to common themes and opportunities, including: * breaking down the barriers between wireless and wireline access by changing the regulatory design which constrains service providers; * targeting the development potential of wireless access through the utilization of new technologies and service models; and * using wireless access as the basis for full facilities-based competition in both developing and developed world markets. No other book today offers this broad a context for a discussion of wireless communications and its potential impact on the evolution of the telecommunications industry.
Author : Jochen Wulf
Publisher : Univerlagtuberlin
Page : 224 pages
File Size : 35,27 MB
Release : 2012
Category :
ISBN : 3798324042