Operations Management


Book Description

Operations Management: An Integrated Approach, 8th edition, provides a solid foundation of the subject with clear, guided instructions and a balance between quantitative and qualitative concepts, thus providing both an applied and practical approach. In addition to leveraging customizable, tactile teaching and learning methods, the text covers emerging topics like artificial intelligence, robotics, data analytics, and sustainability. This international edition includes several revisions and additions to the content, including updated company examples across all chapters, updated discussions with regard to the latest technologies that impact operations and supply chain management, and revised problems in all chapters. In addition, the edition includes a new "Pandemic Effects" box that addresses how the chapter topic has evolved or changed during the COVID-19 pandemic and how it is evolving in a post-pandemic environment.




The Lawyer's Guide to Marketing Your Practice


Book Description

A well-developed, successfully executed marketing plan will attract new clients, increase referrals, and strengthen client loyalty. This resource will help you master the creative marketing solutions you need.




Pharmaceutical Marketing


Book Description

The purpose of this title is to address some of the complex and controversial issues posed by pharmaceutical marketing. Specifically, articles in this work will address the impact of direct-to-consumer advertising of drugs, the marketing of drugs over the Internet, pharmaceutical companies' marketing policies, and the marketing of herbal products, which are not regulated by the United States Food and Drug Administration (FDA). Hopefully, it will provide many new insights into the benefits and pitfalls of pharmaceutical marketing. Originally published as Journal of Consumer Marketing (2005, Vol.22, No.7)




Market Growers Journal


Book Description




Supplemental Appropriation Bill, 1974


Book Description