Mass Communication Education


Book Description

Mass Communication Education presents a definitive national overview of how mass communication and journalism are currently being taught in colleges and universities across America. Editors Murray and Moore and distinguished contributors offer comparative views on course content in various areas of mass media. This insightful book presents the design of courses and strategies employed, discusses what different instructors do with the same course, emphasizes new technology, and includes essays on the impact of well-known senior mentors in the field. With its emphasis on Internet and web-based material, this one-of-a-kind reference highlights important inroads and directions in each specialty. Whether they are developing new courses or reviving existing programs, instructors and administrators alike will find Mass Communication Education to be an invaluable, state-of-the-art resource




Mass Media & Education


Book Description




Enriching Teaching and Learning Environments With Contemporary Technologies


Book Description

Educational technologies have revolutionized the learning and teaching environments. Offline/online applications and social media have changed the conventional learning and teaching habits and competencies. In terms of learners, it has been empirically proven that the use of educational technologies in the classroom make learning easier and more enjoyable. On the other hand, it also poses threats to students such as cyberbullying and online addiction. While exploiting the opportunities of technological use in the classroom, educators must also remain vigilant and formulate ways to overcome the challenges and risks brought by technology. Enriching Teaching and Learning Environments With Contemporary Technologies is an essential research publication that aims to present exemplary practices of technology use and their management in pedagogical purposes in learning and teaching environments. The book also analyzes problems that may arise and develops policies on educational technologies and the exploitation of technology with pedagogical purposes as part of the discussion to solve these challenges. Featuring a wide range of topics such as augmented reality, mass media, and religious education, this book is ideal for educators who want to use technology in class, educational administrators who have responsibilities for developing policies on educational technologies and managing the use of them, and researchers who want to carry out a deep investigation into the subject. Additionally, educational software developers, academicians, instructional designers, curriculum developers, education professionals, and students will also benefit from the research contained within the book.




Mass Media Education in Transition


Book Description

Media educators have long been debating the nature and purpose of media education. Issues relating to new technologies and the changing state of the media industry are ongoing concerns, but some of the most difficult questions go to the actual structure of media education itself: Is it best represented as an integrated field? Should it merge with other communication subfields, or potentially split into several separate fields? Media practitioners complicate matters further by questioning the necessity for media education at all. The continued consideration of and reaction to these issues will have a significant effect on media-related education and its associated practices. In Mass Media Education in Transition, Thomas Dickson gives careful consideration to the state of media education and its future directions. He provides a history of mass media-related education as well as an overview of the major issues affecting media education at the end of the 20th century. He incorporates the visions of media education leaders as to the possible directions the field may take in the next century and includes in his discussion information that has been previously unknown or not readily available to media educators. This volume provides a broad view of the major issues affecting all aspects of media education: print and broadcast journalism, advertising, public relations, and media studies. It also offers detailed insights as to the possibilities that lie ahead as the field continues to develop--a new professionalism, or a return to a prior vision of media-related education, or possibly something quite different.










Media Education Goes to School


Book Description

Media Education Goes to School examines the struggles involved in integrating media education across the curriculum at a small urban school. Based on quasi-ethnographic research - specifically semi-formal individual and group interviews with twenty-one participants and participant-observation - the text focuses on how students understand and make meaning of media education in their schools, and what they know about urban education and urban school reform. The book argues against the neoliberal ethos that continuously harms urban youth and the rhetoric of new school reform that replicates, not heals, subjected social positions. Media education is a necessity in secondary schooling, but it cannot be thoroughly integrated into schools until significant structural changes are made in education: this book positions the site of change through the struggles students express with their own experience of education.




The Use of the Media at School to Prepare Youngsters for Life


Book Description

This paper discusses the value and role of mass media education, defined as teaching about or by means of: (1) the press in all its forms, including daily papers, magazines, reviews, and strip cartoons for the young; (2) radio and television; (3) tape recordings; and (4) photographs (prints and slides), films, and records. It is noted that mass media education is necessary because mass communication methods are an essential feature of the child's world. The role of mass media in society and in school is outlined, with information on the place of mass media in the curriculum; teacher training problems; the role of teachers, parents, persons from outside the school, and the pupils themselves in teaching with or about mass media; the grade levels at which mass media education should be offered; and methods of providing and evaluating mass media education. Examples from France, Switzerland, West Germany, Belgium, the Netherlands, England, Denmark, Finland, Sweden, and other European countries are provided. Finally, there is a discussion of the development of critical attitudes among the young as a preparation for life, including the need for and the effect of teaching children to critically evaluate information provided by the mass media. Also presented are a 131-item bibliography and a paper describing one teacher's experience of television's impact on school age children. (ESR)




On Media Education


Book Description

This monograph analyzes the theory and practice of media education and media literacy. The book also includes the list of Russian media education literature and addresses of websites of the associations for media education.




Mass Communication


Book Description

Transform your students into smart, savvy consumers of the media. Mass Communication: Living in a Media World (Ralph E. Hanson) provides students with comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis, robust pedagogy, and fun, conversational writing. In every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape. This newly revised Sixth Edition is packed with contemporary examples, engaging infographics, and compelling stories about the ways mass media shape our lives. From start to finish, students will learn the media literacy principles and critical thinking skills they need to become savvy media consumers.