Mastering LinkedIn in 7 Days Or Less


Book Description

Provides an introduction and overview of LinkedIn, as well as tips for various users on making the resource meet their goals.




60 Days to LinkedIn Mastery


Book Description

There's only one place in the world where you can find and connect with hundreds of millions of professionals every day, and that's on LinkedIn. Are you taking advantage of it? Or are you who Gary Vaynerchuk is talking about when he says, "So many . . . are missing out on the insane opportunity on LinkedIn right now."Tragically, too many of the almost 800 million people on LinkedIn are missing out because they use it the wrong way, but that spells opportunity for those who use it correctly. The good news is, with this book as your guide, you'll be an expert LinkedIn user in no time.Whether you're an employee who dreams of finding a new job, an executive who needs to hire star talent, or an entrepreneur who wants to grow a business, LinkedIn Mastery is the super-simple, straightforward, practical blueprint that will help you achieve your goals.This step-by-step guide to mastering LinkedIn will teach you how to:Optimize your LinkedIn profile so it's something you're proud to show off, rather than something you want to hideMake high-quality connections on LinkedIn with your ideal audience-the people you can serve and who can serve youCreate compelling content-quickly, easily, and affordably-that will bring your dream opportunities to youThis book contains 60 LinkedIn lessons, each short enough to understand and implement in 15 minutes or less. If you complete one each day, within 60 days you'll fully master LinkedIn. If you're looking to find a new job, your LinkedIn profile will attract the best employers and the best offers. If you're recruiting, you'll find and connect with top talent. And if you're generating leads and growing your business, you'll create content that brings your ideal customer to you.Are you ready for your first lesson?




Mastering LinkedIn


Book Description

We use the model of inbound/outbound marketing to see how LinkedIn works and how you can use it for your business. We cover Sales Navigator, a powerful tool with advanced filters so you can search millions of members to find the ones for your business, learn about your leads, watch their activity, contact them, and develop business connections with them.You'll also learn how to write posts that get thousands of views and how the LinkedIn ranking algorithm works. The book is written in accessible English for everyone.How to Use LinkedIn for B2B Business DevelopmentUse LinkedIn for Inbound and Outbound MarketingUse Your LinkedIn Profile for Inbound MarketingUse Your Company Pages for Inbound MarketingUse Your Connections for Inbound MarketingUse Posts and Articles for Inbound MarketingUse LinkedIn Sales Navigator for Outbound MarketingUse LinkedIn Ads for Outbound Marketing




Maximizing Lead Generation


Book Description

The Hands-On, Up-to-the-Minute Guide to Generating Better-Qualified, Quicker-to-Close B2B Leads! Lead generation is "Job One": B2B marketers' single most important objective. Maximizing Lead Generation brings together everything you need to know to do it right. Fast-paced and 100% practical, it will help you achieve outstanding results in any B2B marketplace from enterprise technology to industrial equipment to professional services. World-renowned expert Ruth P. Stevens helps you bring science and systematization to all facets of lead generation, building on process, best practices, continuous testing, and ongoing improvement. You'll learn how to maximize the value of tried-and-true B2B tools and the newest social, web, and search technologies. Stevens offers indispensable insights for the entire lead lifecycle, including qualification, nurturing, measurement, and tracking. Organized for clarity, usability, and speed, this book will help you supercharge salesforce productivity and company profits. You'll Learn How To: · Develop and refine rules that consistently lead to higher-quality leads · Gain deeper insights into your customers and their buying processes · Build sophisticated, accurate marketing databases · Identify the media most likely to work for you · Execute highly effective campaigns · Drive huge ROI improvements · Use BANT and other qualification criteria · Apply new "nurturing" techniques to convert "duds" into "diamonds" · Track results and quantify the business value of campaigns · Utilize best practices content marketing and marketing automation · Integrate continuous improvement into lead generation · Discover 10 trends that will transform the way you prospect




LinkedIn For Dummies


Book Description

Make LinkedIn your number one professional branding tool LinkedIn is the premiere social network for professionals looking to discover new opportunities, enhance personal branding, connect with other professionals, and make career advancements. With LinkedIn For Dummies, you’ll have step-by-step instructions on how to take advantage of the latest tools and features to do all of this and more. This book will teach you how to create an attractive profile that employers will notice, as well as ways to expand your network by making connections around the globe. You'll also learn how to best navigate the new user interface, write recommendations, take a course with LinkedIn Learning, and conduct your job search. Create an appealing, detailed profile Establish your credibility and personal brand Connect with employers and find jobs Request and write recommendations Whether you’re one of LinkedIn’s 500 million global members or brand new to the site, this authoritative resource helps you get the most out of the world’s largest professional network.




Using LinkedIn, Enhanced Edition


Book Description

*** This USING LinkedIn book is enhanced with 2 hours of FREE step-by-step VIDEO TUTORIALS and AUDIO SIDEBARS! *** LinkedIn is a popular, fast-growing social media and online collaboration used to develop business, find clients, recruit staff, and much more. USING LinkedIn is a media-rich learning experience designed to help new users master LinkedIn quickly, and get the most out of it, fast! EVERY chapter has multiple video and audio files integrated into the learning material which creates interactive content that works together to teach everything mainstream LinkedIn users need to know. You’ll Learn How to: - Use LinkedIn to Find a Job or Promote Your Business Online - Participate in LinkedIn Groups - Create a Profile that Achieves Targeted Goals - Customize LinkedIn Privacy Settings Examples of Topics Covered in VIDEO TUTORIALS, which Walk You Through Tasks You’ve Just Got to See! - Use LinkedIn Answers and Groups for Research and Marketing - Perform an Advanced Job Search - Extend the Power of LinkedIn with Applications and Tools Examples of Topics Covered in AUDIO SIDEBARS, which Deliver Insights Straight From the Experts! - Create a LinkedIn Profile that Generates Results - Keep your LinkedIn Profile Current - Learn about LinkedIn Recruitment Options Please note that due to the incredibly rich media included in your Enhanced eBook, you may experience longer download times. Please be patient while your product is delivered. This Enhanced eBook has been developed to match the Apple Enhanced eBook specifications for the iPad and may not render well on older iPhones or iPods or perform on other devices or reader applications.




Mastering LinkedIn


Book Description

"Mastering LinkedIn: A Guide to Writing Engaging Posts" is a comprehensive, step-by-step handbook that will transform your LinkedIn presence from ordinary to exceptional. Authored by Chasity Bailey and Tomos Archer, seasoned professionals with extensive social media expertise, this book is a must-have resource for professionals, entrepreneurs, and job seekers who want to harness the true potential of LinkedIn through captivating and impactful posts. In this book, you will uncover the secrets to writing engaging LinkedIn posts that capture attention, drive meaningful conversations, and create valuable connections. Whether you are new to LinkedIn or have been using it for some time, this guide is designed to take your content creation skills to the next level, improving your personal brand, and maximizing your professional opportunities. Inside "Mastering LinkedIn: A Guide to Writing Engaging Posts," you will discover: Understanding the LinkedIn Landscape: Unlocking the full potential of LinkedIn's unique features and functionalities to achieve your professional goals. Identifying Your Target Audience: Defining your ideal audience and tailoring your posts to resonate with their interests and needs. Crafting Compelling Storylines: Mastering the art of storytelling to captivate and engage your LinkedIn connections, leaving a lasting impression. Writing Engaging Copy: Exploring proven strategies to craft concise, persuasive, and compelling copy that drives action and stimulates discussions. Incorporating Visual Elements: Leveraging the power of images, videos, and infographics to enhance your posts' impact and encourage greater engagement. Optimizing Post Formats: Understanding the strengths and opportunities each post format (articles, text, images, videos, etc.) offers, and selecting the most effective option for your desired outcome. Utilizing LinkedIn Features and Tools: Harnessing the full potential of LinkedIn's features, such as hashtags, mentions, and tagging, to increase post visibility and expand your network. Enhancing Post Discoverability: Applying proven SEO techniques to optimize your LinkedIn posts and ensure they are easily discoverable by relevant audiences. Analyzing Performance and Iterating: Implementing a data-driven approach to analyzing post performance, understanding audience behavior, and fine-tuning your content strategy for continuous improvement. "Mastering LinkedIn: A Guide to Writing Engaging Posts" provides a comprehensive roadmap for creating highly engaging and impactful posts that resonate with your target audience on LinkedIn. Packed with practical tips, real-life examples, and actionable advice, this book empowers you to not only master the art of crafting LinkedIn posts but also build a strong personal brand, foster valuable professional relationships, and unlock a world of new opportunities. If you are ready to harness the immense power of LinkedIn to boost your professional success, "Mastering LinkedIn: A Guide to Writing Engaging Posts" is your invaluable companion on this exciting journey.







How to Master Linkedin


Book Description

A true playbook that will give you a step by step guide on How to Master Linkedin. Are you happy in your current company? Do you want to aim for a larger role with more responsibilities? This playbook will allow you to Brand yourself, Stand out, and give you all of the necessary tips needed to make a huge Impact on Linkedin. Linkedin is the new Resume. Your Linkedin speaks before you do.




The 7 Day Startup


Book Description

From generating ideas to gaining your first paying customers. This is the bootstrapper's bible for launching your next product. 1. Why validation isn't the answer 2. How to evaluate your business idea 3. How to choose a business name fast 4. How to build a website in 1 day for under $100 5. 10 proven ways to market a business quickly