Mastering Point of View


Book Description

Shows readers how to create the most effective point of view and how to control and manipulate it to create conflict, depth and suspense.




Who Says?: Mastering Point of View in Fiction


Book Description

A thorough, illuminating, and entertaining guide to crafting point of view, a fiction writer’s most essential choice. Who is telling the story to whom is the single most important question about any work of fiction; the answer is central to everything from style and tone to plot and pacing. Using hundreds of examples from Jane Austen to Chimamanda Ngozi Adichie, Leo Tolstoy to Stephen King, novelist and longtime MFA professor Lisa Zeidner dives deep into the points of view we are most familiar with—first and third person—and moves beyond to second-person narration, frame tales, and even animal points of view. Engaging and accessible, Who Says? presents any practicing writer with a new system for choosing a point of view, experimenting with how it determines the narrative, and applying these ideas to revision.




Success in Art: Mastering Perspective


Book Description

Ready to take your drawing skills to the next level? Success in Art: Mastering Perspective allows beginning artists to master the challenges of creating depth and realism with one-, two-, and three-point perspective. Perspective is a necessity for realistic drawing. Whether you are drawing people, still life, architecture, or landscapes, you must have a thorough understanding of perspective in order to create depth and dimension in your subject. Mastering Perspective explains one-, two-, and three-point perspective in a fresh, approachable way, through the eyes of an experienced graphic artist. Learn how to use vanishing points and foreshortening to build scenes and compositions and render subjects in proportion. With clear, step-by-step instructions and illustrations outlining horizon lines, field of vision, point of view, and more, Mastering Perspective teaches artists how to master this basic, and often challenging, technique. More than a basic step-by-step drawing guide, the Success in Art series focuses on subject matter that is often challenging for artists, regardless of skill level. From highly foundational art concepts, such as proportion and perspective, light and shadow, and composition to mastering textures and the human figure, Success in Art covers difficult subject matter in an approachable way using easy-to-grasp techniques and step-by-step exercises.




Mastering the World of Marketing


Book Description

The best of the best strategies from leading marketers There are millions of ways to speak to your market today; this makes choosing the best approach all the more important. With methods, tricks, techniques, strategies, and platforms suited for companies and budgets of all sizes, Mastering the World of Marketing reveals how 50 of the top marketers working today generate leads, create brand recognition, and capture new customers. Covering both offline and online channels, this comprehensive guide examines traditional, alternative, and hybrid approaches, giving you the full range of what works today so you can choose what suits your business needs best. Includes networking, word of mouth marketing, customer referrals, yellow page directories, radio, print, email marketing, direct mail, internet marketing, social media marketing, public relations, and advertising Includes chapters from contributors such as Chris Brogan, Tony Hsieh, Jack Trout, David Meerman Scott, Guy Kawasaki, Peter Shankman, Scott Stratten, Mari Smith, Gary Vaynerchuck, and more! A value-packed resource that offers unparalleled access to today's brightest marketing stars, Mastering the World of Marketing gives you all the marketing tools you need to reach your audience with compelling, winning messages




Deep Point of View


Book Description

Do you want readers to be so caught up in your book that they forget they're reading? Then you need deep POV. Deep POV takes the reader and places them inside of our characters-hearing their thoughts, feeling their emotions, and living the story through them. Compared to other writing styles, it builds a stronger emotional connection between the reader and our characters, creates the feeling of a faster pace, and helps avoid point-of-view errors and telling rather than showing. In "Deep Point of View," writing instructor and fiction editor Marcy Kennedy brings her years of experience into showing you how to write deep POV. You'll learn specific, practical things you can do immediately to take your fiction to the next level. Each book in the "Busy Writer's Guide" series is intended to give you enough theory so that you can understand why things work and why they don't, but also enough examples to see how that theory looks in practice. In addition, they provide tips and exercises to help you take it to the pages of your own story, with an editor's-eye view. Most importantly, they cut the fluff so that you have more time to write and to live your life.




Mastering the Process


Book Description

As the author of twenty-four novels, Elizabeth George is one of the most successful--and prolific--novelists today. In Mastering the Process, George offers readers a master class in the art and science of crafting a novel. This is a subject she knows well, having taught creative writing both nationally and internationally for over thirty years. "I have never before read a book about writing that is so thorough, thoughtful, and most of all, helpful." --Lisa See, New York Times bestselling author of The Island of Sea Women For many writers, the biggest challenge is figuring out how to take that earliest glimmer of inspiration and shape it into a full-length novel. How do you even begin to transform a single idea into a complete book? In these pages, award-winning, number one New York Times bestselling author Elizabeth George takes us behind the scenes through each step of her writing process, revealing exactly what it takes to craft a novel. Drawing from her personal photos, early notes, character analyses, and rough drafts, George shows us every stage of how she wrote her novel Careless in Red, from researching location to imagining plot to creating characters to the actual writing and revision processes themselves. George offers us an intimate look at the procedures she follows, while also providing invaluable advice for writers about what has worked for her--and what hasn't. Mastering the Process gives writers practical, prescriptive, and achievable tools for creating a novel, editing a novel, and problem solving when in the midst of a novel, from a master storyteller writing at the top of her game.




Mastering Customer Value Management


Book Description

There is an emerging art and science of customer value management that is proving its worth inincreased market share and shareholder value for the companies that practice it. Customer value management is about: choosing value (determining what customers really value and developing your value proposition ) delivering value (making sure business processes are aligned with value proposition) communicating value (educating the market on your value proposition)The concepts of customer value management and the practical tools that have been developed to support them are the subject of this book.




Mastering the Dynamics of Innovation


Book Description

In developing this model, Utterback examines industries over long periods of time to discover patterns in the way innovation is introduced, adopted, and then replaced by yet further innovation.




Mastering Your Hidden Self


Book Description

Huna philosophy is about learning to become a conscious cocreator with the Universe. Hawaiian shaman King uses Kahuna healing methods to help us access the hidden energy of life, develop powers of concentration, and make friends with the deepest aspect of our being. Learn how your Higher Self, or aumakua, is contacted in the dream dimension. Get in touch with the Mana, the hidden energy of life. Develop higher powers of concentration by utilizing the tikis, created images of sight, sound, and feeling in meditation. Become aware of your subconscious, an integral part of your being, which impatiently awaits communion with the ego.




The Urban Sketching Handbook: Understanding Perspective


Book Description

A good sketch starts with good bones—this guide from an architectural illustrator shows how to think like an architect and master accurate perspective. This book in the Urban Sketching Handbook series uses drawings and simple steps to explain the often challenging and overwhelming concepts of perspective in practical and useful ways for on-site sketching. Most books are either too abstract or don’t provide enough information that relates to what you actually do when you’re out in the busy, wide world about to start a drawing. Where do you start? How do you edit what you see to flatten and shrink it onto your paper? How does perspective work? The Urban Sketching Handbook: Understanding Perspective helps you learn to think like an architect, to draw buildings and spaces by reducing what you see to simple, basic shapes, then adding layers in simple steps, and finally finishing your sketch with detail, tone, and color—in accurate perspective. Full of helpful tips, it even deconstructs sketches to show you how to create them! Once you understand perspective, it will change the way you see the world—you’ll see perspective everywhere. Key concepts explored in this volume include: Basic Terms * Basic Spatial Principles * Types of Perspective * Building a Sketch in Layers * Special Conditions