Social Media


Book Description

Within the past ten years, social media such as Twitter, Facebook, MySpace, YouTube, Flickr, and others have grown at a tremendous rate, enlisting an astronomical number of users. Social media have inevitably become an integral part of the contemporary classroom, of advertising and public relations industries, of political campaigning, and of numerous other aspects of our daily existence. Social Media: Usage and Impact, edited by Hana S. Noor Al-Deen and John Allen Hendricks, provides a comprehensive and scholarly analysis of social media. Designed as a reader for upper-level undergraduate and graduate level courses, this volume explores the emerging role and impact of social media as they evolve. The contributors examine the implementation and effect of social media in various environments, including educational settings, strategic communication (often considered to be a merging of advertising and public relations), politics, and legal and ethical issues. All chapters constitute original researchwhile using varied research methodologies for analyzing and presenting information about social media. Social Media: Usage and Impact is a tremendous source for educators, practitioners (such as those in advertising, PR, and media industries), andlibrarians, among others. This collection is an essential resource for any media technology course. With the rapid proliferation and adoption of social media, it is a juggernaut that must be addressed in the higher education curriculum and research.







Successes and Setbacks of Social Media


Book Description

Discover the real-life impacts of social media use through a collection of fascinating academic perspectives Successes and Setbacks of Social Media: Impact on Academic Life rigorously explores the positive and negative impacts of social media as a communication tool. The book incorporates a diverse group of opinions and perspectives, all of which reflect on how social media might influence academic success, relationships, self-worth, and engagement with virtual networks. Accomplished academic and editor Dr. Cheyenne Seymour delivers an insightful examination of the different ways that social media can catapult people into success or failure. Four key areas are explored: academics, authenticity, relationships, and self-worth. Each area contains a synthesis of the latest research, supplemented with contributions that explore the negative and positive aspects of each area. The editor also includes perspectives that discuss emerging technologies, the impact they have on social media, and the impacts they might have in the future. The book offers readers a wide variety of benefits, including: An informative synthesis of peer-reviewed research about the impact of social media on individuals today Chapters that investigate both positive and negative aspects of social media across multiple demographics and usage scenarios Illuminating reports on experiences with several social media platforms, including Facebook, Instagram, and Snapchat An analysis of potential future developments and emerging technologies in social media and the coming social and ethical concerns that might arise Perfect for advanced undergraduate and graduate level students across a variety of disciplines, but particularly in courses on social media, mass communication, relational communication, and strategic communication, Successes and Setbacks of Social Media also belongs on the bookshelves of anyone with even a passing interest in the real-world impacts of social media usage.




Social Media News and Its Impact


Book Description

With creative designs, this book contains important contributions to our understanding of social media news’s effects on political engagement, political knowledge, willingness to engage in self-censorship, and political disaffection. In recent years, social media has emerged as a major source of news and other information. The unique nature of social media and the variety of platforms available to individuals present challenges for those who want to study and understand its psychological impact. Fortunately, many innovative studies on this subject have appeared in publications in the last few years. This edited volume features a collection of recently published studies focusing on the effects of social media news as well as the framing of social issues on these platforms. The authors of these studies used surveys, experiments, and content analysis to explore their research questions. Each chapter provides valuable insights on the growing influence of social media news. The chapters in this book were originally published in the journal Mass Communication and Society.




Indian Journalism and the Impact of Social Media


Book Description

This book is a pan-India study that examines social media’s impact on Indian journalism, highlights emerging challenges, and discusses the way forward for India’s newsrooms. A result of three years of field work, the project uses mixed-methods research – a survey of nearly 300 journalists from 15 Indian cities, followed by in-depth interviews with 25 senior editors – to analyze and explain journalists’ perceptions about social media’s usefulness and credibility, factors that influence their online news sourcing and sharing decisions, resultant challenges for newsrooms, and ways to address those challenges. The findings offer unique insights into how newer forces are influencing journalistic practices in an online-first era. Key differences emerge in perceptions between Indian journalists and their Western compatriots about who or what influence their actions. The findings also raise questions about Gatekeeping as a term to describe journalistic work in 21st Century India's newsrooms. The findings and the conclusions will hopefully help journalists, educators, and anyone interested in Indian journalism gain a deeper, more meaningful understanding about social media’s impact on Indian journalism, and the way ahead for India’s newsrooms.




Media Impact


Book Description




Story Money Impact: Funding Media for Social Change


Book Description

Story Money Impact: Funding Media for Social Change by Tracey Friesen is a practical guide for media-makers, funders, and activists who share the common goal of creating an impact with their work. Today, social-issues storytellers are sharpening their craft, while funders with finite resources focus on reach, and strategic innovators bring more robust evaluation tools. Friesen illuminates the spark at the core of these three pursuits. Structured around stories from the front lines, Story Money Impact reveals best practices in the areas of documentary, digital content, and independent journalism. Here you will find: • Twenty-one stories from people behind such powerful works as CITIZENFOUR, The Corporation, Virunga, Being Caribou, Age of Stupid, and Food Inc. • Six key story ingredients for creating compelling content. • Six possible money sources for financing your work. • Six impact outcome goals to further your reach. • Seven practical worksheets for your own projects. • A companion website located at www.storymoneyimpact.com containing up-to-date information for those seeking the tools and inspiration to use media for social change.




Global Perspectives on the Impact of Mass Media on Electoral Processes


Book Description

The media play active roles in politics with different media channels serving as bridges that link the politicians and citizens together. It is clear that what the media emphasize as important may be seen as such by the public. Hence, it is likely that the media may impact voter decisions during electoral processes and even during the elections. As such, it is imperative that research is collected on the impact of the media and the role it plays in strengthening party loyalty, improving public knowledge on elections, and swaying apathetic citizens to become involved in the electoral process. Global Perspectives on the Impact of Mass Media on Electoral Processes provides relevant theoretical frameworks and research findings that evidence the impact of the media in specific elections in different countries around the world. The book supports professionals who want to improve their understanding of the strategic roles that the media play in electoral politics as well as political candidates who may want to know if their heavy expenditures in paying the media to carry their political messages bring in returns on their investment. Covering topics that include social media, political cartoons, and media influence, this book seeks to provide fresh insights on the media’s impact on elections whether at the national, regional, or local levels. It is ideal for politicians, campaign managers, media analysts, government officials, professionals, researchers, students, academicians, and individuals involved in electoral management, political parties, advertising agencies, and marketing companies.




The Impact of the Media on National Security Policy Decision Making


Book Description

The author considers history and current research on the media, public opinion, and communications technology to provide both a view of the present and some suggestions for the future. He examines current claims that CNN-like mass appeal television broadcasting can dictate the march to war, and provides counter evidence that calls the direct connection of the media and policy decision making into question. The author seeks to identify the roles of the principal players and considers the effect of the growing capabilities of the public to be led by the media in national security policy issues. He raises additional questions that suggest considerable further research is required into this very important relationship. Media, First Amendment, National security, Public opinion, Media-public opinion interaction, Information age.




Handbook of Research on the Global Impact of Media on Migration Issues


Book Description

In today’s culture, media outlets have as much influence on the general public as ever. Migration is an issue that has sparked commentary throughout the globe, leading to many dissimilar viewpoints. These news systems have the ability to convey mass messages regarding these disputes, which could lead to a wide range of socio-cultural implications depending on the intent and nature of these reports. The Handbook of Research on the Global Impact of Media on Migration Issues provides emerging research exploring the theoretical and practical aspects of media structures and implications of media institutions tackling migration issues and related problems. Featuring coverage on a broad range of topics such as human trafficking, global peace, and modern slavery, this book is ideally designed for reporters, journalists, policymakers, government officials, communication specialists, industry professionals, students, and scholars seeking current research on the modern development of migration.