Author : Tom Ruff
Publisher : Tom Ruff Company
Page : 236 pages
File Size : 49,59 MB
Release : 2007
Category : Drugs
ISBN : 0978607015
[This book is an] organized 'formulary' written for those who are considering a specific field - 'drug reps', as they are known in the industry.-Introd.
Author : Todd Bearden and Larry Martin
Publisher : iUniverse
Page : 102 pages
File Size : 30,60 MB
Release : 2008-12
Category : Business & Economics
ISBN : 1440109451
The most updated, comprehensive, real world, field manual on modern day pharmacuetical sales available today. This handbook was written by reps for reps. It was designed with you in mind, those that are out in the field everyday; selling and driving business for your company. This is not a handbook for getting into the industry or how to interview for your next pharmaceutical sales job, it is a boots on the ground field manual for success in this field, updated to include what the environment is like today and what it will be like in 5 years. As a retired military officer, I wish I had this book when I entered the industry eight years ago. Now you have the opportunity to hit the ground running with this field book, providing detailed information from being a standout in training to driving your sales beyond the competition in your first year in the field.
Author : Sergio Sismondo
Publisher : John Wiley & Sons
Page : 293 pages
File Size : 35,89 MB
Release : 2015-05-11
Category : Social Science
ISBN : 1118488830
The Pharmaceutical Studies Reader is an engaging survey of the field that brings together provocative, multi-disciplinary scholarship examining the interplay of medical science, clinical practice, consumerism, and the healthcare marketplace. Draws on anthropological, historical, and sociological approaches to explore the social life of pharmaceuticals with special emphasis on their production, circulation, and consumption Covers topics such as the role of drugs in shaping taxonomies of disease, the evolution of prescribing habits, ethical dimensions of pharmaceuticals, clinical trials, and drug research and marketing in the age of globalization Offers a compelling, contextually-rich treatment of the topic that exposes readers to a variety of approaches, ideas, and frameworks Provides an accessible introduction for readers with no previous background in this area
Author : Susan Postnikoff
Publisher : UniversityOfHealthCare
Page : 131 pages
File Size : 27,86 MB
Release : 2005-08
Category :
ISBN : 1594912645
A guide for the medical device and pharmaceutical sales representative on sales skills to use with doctors and hospitals while observing correct procedures and building trust. It covers the structure of a hospital, medical staff, the hospital pharmacy, hospital-based pharmacist, the nursing service, policies and procedures for hospital vendors.
Author : Kosta Tzavaras
Publisher : Trafford
Page : 273 pages
File Size : 16,47 MB
Release : 2003
Category : Medical
ISBN : 9781412002707
Author : Jamie Reidy
Publisher : Andrews McMeel Publishing
Page : 242 pages
File Size : 28,80 MB
Release : 2010-09-14
Category : Biography & Autobiography
ISBN : 0740788868
Jamie Reidy is the guy who's been there, done that, and walked away with the insider stories. Inside Hard Sell: Now a Major Motion Picture LOVE and OTHER DRUGS, you'll find yourself rooting for Reidy and shocked by the realities of the world that paid his salary. This comedic expose traces Reidy's experiences from Pfizer training to life as the "V-Man," when Reidy became Pfizer's number-one drug rep during the Viagra craze. With equal parts self-confidence and self-mockery, Reidy takes the reader on a hilarious romp through pharma-culture while revealing the controversial side of the drug industry. From viewing a circumcision to gaining a doctor's rapport to providing insight on why doctors choose to prescribe Drug X over Drug Y, and from how to bargain "sigs" and "scripts" to why the Viagra pill is shaped as a diamond, Reidy discloses everything. A witty, behind-the-scenes look at an industry that touches everyone in America with a prescription, Hard Sell uncovers truths about the pharmaceutical industry you'd rather not know and practices you'd like to believe weren't employed. Hard Sell has been adapted into a major motion picture starring Jake Gyllenhaal and Anne Hathaway.
Author : Mace Horoff
Publisher :
Page : pages
File Size : 13,78 MB
Release : 2010-02-02
Category :
ISBN : 9780615330358
The essential elements of selling in healthcare, using real-world examples to guide the reader through the process of creating more predictable sales outcomes.
Author : Douglas T. Kenrick
Publisher : OUP USA
Page : 206 pages
File Size : 36,81 MB
Release : 2012-02-10
Category : Psychology
ISBN : 0199743053
Over the course of the last four decades, Robert Cialdini's work has helped spark an intellectual revolution in which social psychological ideas have become increasingly influential. The concepts presented in his book, Influence: The Psychology of Persuasion, have spread well beyond the geographic boundaries of North America and beyond the field of academic social psychology into the areas of business, health, and politics. In this book, leading authors, who represent many different countries and disciplines, explore new developments and the widespread impact of Cialdini's work in research areas ranging from persuasion strategy and social engineering to help-seeking and decision-making. Among the many topics covered, the authors discuss how people underestimate the influence of others, how a former computer hacker used social engineering to gain access to highly confidential computer codes, and how biology and evolution figure into the principles of influence. The authors break new ground in the study of influence.
Author : Vivek Mehrotra
Publisher : Cambridge India
Page : 260 pages
File Size : 36,37 MB
Release : 2007-05
Category : Pharmaceutical industry
ISBN : 8175964928
. What is my role as a Pharmaceutical Field Manager? . How do I keep my MRs motivated? . How do I plan and provide on-the-job training? . How do I keep the customers happy? . How do I achieve my target? Are these some of the questions that worry you while working in an extremely competitive pharmaceutical market? Essentials of Pharmaceutical Sales Management attempts to answer these and many more related questions. Key topics discussed: . Joint fieldwork and on-the-job training . Management of key/difficult customers . Performance appraisal and counselling . Organising successful meetings and symposia . Interfacing with marketing department
Author : Mickey C. Smith
Publisher : CRC Press
Page : 444 pages
File Size : 19,23 MB
Release : 1991-10-24
Category : Medical
ISBN : 9781439810910
Reflecting the fascinating and dramatic changes in pharmacy, pharmaceutical education, and the pharmaceutical industry in recent years, this authoritative volume focuses on the practice of marketing both prescription and nonprescription medications. In a dozen comprehensive chapters, author Mickey Smith highlights the economic social, and
