Message—Attitude—Behavior Relationship


Book Description

Message-Attitude-Behavior Relationship explores the relationship between messages, attitudes, and behaviors. Emphasis is on alternative conceptualizations of various message strategies, cognitive and information processing models, and their relevance to the study of behavior. Innovative mathematical models are discussed to highlight stochastic and deterministic mathematical operators case in coextensive, sequential, and multidimensional arrays of systems state. Message strategies are cast in terms of social, psychological, and information processing constructs. Comprised of 11 chapters, this book begins with an overview of the research tradition dealing with messages, attitudes, and behaviors. The following chapters provide in-depth justification, supported by data analysis, for the use of various theoretical and methodological approaches to the message-attitude-behavior relationship. An atomized, stochastic model of the behavioral effects of message campaigns is then described, along with the foundations of cognitive theory and a constructivist analysis of the relationship between attitudes and behavior. An information-processing explanation of attitude-behavior inconsistency is also outlined. The link between mental states and social action is analyzed with respect to Ludwig Wittgenstein's 1953 book Philosophical Investigations. This monograph should be a valuable resource for both social and behavioral scientists engaged in behavioral research.







Communication Yearbook 6


Book Description

First published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.




Communication Yearbook 5


Book Description

Published under the auspices of the International Communication Association, this volume, the fifth in the Communication Yearbook series, provides an annual overview and synthesis of developments in the science of communication. Disciplinary reviews and commentaries on general topics in all subdivisions of communication accompany analyses of developments in communication theory and research in specialized areas within the communication sciences. Among the areas covered are information systems, interpersonal communication, political communication, instructional communication, health communication, mass communication, organizational communication, and intercul-tural communication. Reviews and commentaries are commissioned by the editor, and divisional overviews are prepared by scholars in each area of specialization. Articles presenting current research are selected through competitive judging processes within each interest area.




Attitudes, Behavior, and Social Context


Book Description

The reasons why people do not always act in accord with their attitudes has been the focus of much social psychological research, as have the factors that account for why people change their attitudes and are persuaded by such influences as the media. There is strong support for the view that attitude-behavior consistency and persuasion cannot be well understood without reference to the wider social context in which we live. Although attitudes are held by individuals, they are social products to the extent that they are influenced by social norms and the expectations of others. This book brings together an international group of researchers discussing private and public selves and their interaction through attitudes and behavior. The effects of the social context on attitude-behavior relations and persuasion is the central theme of this book, which--in its combination of theoretical exposition, critique, and empirical research--should be of interest to both basic and applied social psychologists.




Communication Yearbook 18


Book Description

Communication Yearbook 18 originally published in 1995 focuses on cognitive approaches to the study of human communication, examining topics such as the formation of interaction goals, cognitive models of message production, mindfulness and minlessness in message processing and attention to televised messages. Sections two and three concentrate on the communicative management of health and environmental risks, critical analyses of classical approaches to risk communication and the ways in which people are connected through diverse forms of communicative behavior, including supportive relationships, electronic mail systems and ideologies. Commentaries in each section provide alternative perspectives on the state of research, extend issues of significance and help engage the reader with contemporary debates.







User's Guide to CHEAPO II


Book Description

Since its introduction in 1979, CHEAPO, a computer based economic analysis program, has allowed users of the Stand Prognosis Model to evaluate silvicultural alternatives from an economic point of view. Subsequent modifications to the Prognosis Model have rendered CHEAP0 obsolete. This users guide covers a new computer model, CHEAP0 II, which is compatible with version 5.1 of the Prognosis Model and expands its economic analysis capabilities.




Proceedings-- National Wilderness Research Conference


Book Description

This second volume of conference proceedings includes over 70 reports of current wilderness research presented at the National Wilderness Conference, 1985. Topics covered include wilderness fire, air quality, soil and vegetation, fish and wildlife, water, wilderness use and user characteristics, visitor attitudes and behaviour; management concepts, etc.




Communication Yearbooks Vols 6-33 Set


Book Description

The Communication Yearbook annuals originally published between 1977 and 2009 publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Topics dealt with include Communication as Process, Research Methodology in Communication, Communication Effects, Taxonomy of Communication and European Communication Theory, Information Systems Division, Mass Communication Research, Mapping the Domain of Intercultural Communication, Public Relations, Feminist Scholarship, Communication Law and Policy, Visual Communication, Communication and Cross-Sex Friendships Across the Life Cycle, Television Programming and Sex Stereotyping, InterCultural Communication Training, Leadership and Relationships, Media Performance Assessment, Cognitive Approaches to Communication.