Mobile Phones: Pricing Structures and Trends


Book Description

By providing the latest information on mobile phone pricing structures and trends, this book highlights a number of areas for policy review and decision.




Mobile Phones : Pricing Structure and Trends


Book Description




Cellular Mobile Pricing Structures and Trends


Book Description

Mobile communications is one of the tremendous success stories of the telecommunications industry. By June 1999 there were 293 million mobile subscribers in the OECD area, or around one mobile phone for every four inhabitants.










Factors Determining the Price of Mobile Phones in the UK Market


Book Description

Seminar paper from the year 2018 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1, , language: English, abstract: The UK mobile phone market is one of the most competitive markets in the world. This sector has developed and also expanded over the years and the increasing competition has resulted into falling consumer prices of the mobile phones. The increased competition in the UK mobile phone market has underpinned decline in their prices despite the increasing demand from the mobile users (Ofcom, 2014). New investments and innovations have been witnessed in the mobile market in the UK which has resulted into new products and network services hence increasing the choice by the consumers. The consumers view on the mobile market in the UK is that the prices of these products are favorable, and the prices are competitive because of the increasing number of players in the market (Ofcom, 2014). Research in the UK market, therefore, shows that the mobile phones prices have continued to fall despite the increasing demand from the mobile phones users. This forms the basis of this research to explain the factors that determine the prices of mobile phones in the UK an also examine why the prices have continued to fall despite the increasing demand from the users in the UK.




Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy


Book Description

As business paradigm shifts from a desktop-centric environment to a data-centric mobile environment, mobile services provide numerous new business opportunities, and in some cases, challenge some of the basic premises of existing business models. Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. This book is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.




Getting Smart about Phones


Book Description

This paper addresses two measurement issues for mobile phones. First, we develop a new mobile phone price index using hedonic quality-adjusted prices for smartphones and a matched-model index for feature phones. Our index falls at an average annual rate of 17 percent during 2010-2018, close to the rate of decline in the price index used in the GDP Accounts. Given relatively flat average prices over this period, our index points to substantial quality improvement. Second, we propose a methodology to disentangle purchases of phones and wireless services when they are bundled together as part of a long-term service contract. Getting the allocation right is especially important for real PCE because the price deflators for phones and wireless services exhibit very different trends. Our adjusted estimates suggest that real PCE spending currently captured in the category Cellular Phone Services increased 4 percentage points faster than is reflected in published data.




The Strategy of the Smartphone Industry. A Comparative Analysis of Apple, Sony and Xiaomi


Book Description

Seminar paper from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 1,7, University of applied sciences, Munich (Wirtschaft - MBA), course: Strategic Management, language: English, abstract: Mobile phones have become an everyday necessity in peoples’ lives and the Smartphone market attracts a lot of companies and has become a highly competitive environment. Apple, Sony and Xiaomi apply different strategies to sell smartphones, as this essay demonstrates. This assignment begins with a basic understanding of the mobile phone industry. It gives an overview of the market size, market share and the future growth projections. The following chapters use common strategic management tools to analyze the smartphone industry and its driving forces. This work also provides current data about business units with respect to sales, revenue and market shares for the core products of Apple, Sony and Xiaomi. The similarities, differences, advantages and disadvantages of each strategy are discussed in chapter three. Apple, Sony and Xiaomi apply different strategies in their smartphone business units. The three competitors achieve different numbers in sales or profitability. Some brands seem to be more attractive for customers than others. Their disadvantages and advantages are discussed and compared here.




Cellular


Book Description

Tracks the evolution of the international cellular industry from the late 1970s to the present. The development of the mobile-phone industry into what we know today required remarkable cooperation between companies, governments, and industrial sectors. Companies developing cellular infrastructure, cellular devices, cellular network services, and eventually software and mobile semiconductors had to cooperate, not simply compete, with each other. In this global history of the mobile-phone industry, Daniel D. Garcia-Swartz and Martin Campbell-Kelly examine its development in the United States, Europe, Japan, and several emerging economies, including China and India. They present the evolution of mobile phones from the perspective of vendors of telephone equipment and network operators, users whose lives have been transformed by mobile phones, and governments that have fostered specific mobile-phone standards. Cellular covers the technical aspects of the cellphone, as well as its social and political impact. Beginning with the 1980s, the authors trace the development of closed (proprietary) and open (available to all) cellular standards, the impact of network effects as cellular adoption increased, major technological changes affecting mobile phone hardware, and the role of national governments in shaping the industry. The authors also consider the changing roles that cellular phones have played in the everyday lives of people around the world and the implications 5G technology may have for the future. Finally, they offer statistics on how quickly the cellular industry grew in different regions of the world and how firms competed in those various markets. Cellular is published in the History of Computing Series. This distinguished series has played a major role in defining scholarship in the history of computing. Hallmarks of the series are its technical detail and interpretation of primary source materials.