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Creative Motion Graphic Titling for Film, Video, and the Web

Author : Yael Braha

Publisher : Taylor & Francis

Page : 411 pages

File Size : 38,77 MB

Release : 2011

Category : Performing Arts

ISBN : 0240814193

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Book Description

Captivate your audience and enhance your storytelling with this tutorial based 4-color cookbook, featuring dozens of solutions to your titling needs. Each chapter includes case studies and interviews with the pros, lending cutting insight and lessons learned that will have you creating inspired title sequences in no time. The book features genre-based tutorial sections, with step by step instructions for creating effective horror, comedy, drama, and suspense titling sequences. Tutorials for creating some of the most popular title sequences in blockbuster movies are included (Se7en, The Sopranos, 24, The Matrix). Other tutorials teach you how to effectively use sound and VFX in your titles, and also included is instruction on editing your title sequence. These techniques, as well as chapters on the essentials of typography allow you to apply these lessons to your title sequence regardless of whether it's for TV, the web, or digital signage. Also included is a DVD with sample clips, as well as project files that allow you to refine the techniques you learned in the book. As an added bonus we've included 3 titling chapters from other Focal books, with specific instructions on titling within certain software applications. Cover images provided by MK12, from The Alphabet Conspiracy. Learn more at www.MK12.com



Designing Interface Animation

Author : Val Head

Publisher : Rosenfeld Media

Page : 241 pages

File Size : 21,3 MB

Release : 2016-07-26

Category : Computers

ISBN : 1933820160

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Book Description

Effective interface animation deftly combines form and function to improve feedback, aid in orientation, direct attention, show causality, and express your brand’s personality. Designing Interface Animation shows you how to create web animation that balances purpose and style while blending seamlessly into the user’s experience. This book is a crash course in motion design theory and practice for web designers, UX professionals, and front-end developers alike.



The History of Motion Graphics

Author : Michael Betancourt

Publisher : Wildside Press LLC

Page : 313 pages

File Size : 41,99 MB

Release : 2020-04-20

Category : Art

ISBN : 1479450235

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Book Description

Expand your knowledge of the aesthetics, forms and meaning of motion graphics as well as the long-running connections between the American avant-garde film, video art and TV commercials. In 1960 avant-garde animator and inventor John Whitney started a company called "Motion Graphics, Inc." to make animated titles and logos. His new company crystalized a relationship between avant-garde film and commercial broadcast design/film titles. Careful discussion of historical works puts them in context, allowing their reappearance in contemporary motion graphics clear. This book includes a thorough examination of the history of title design from the earliest films through the present, including Walter Anthony, Saul Bass, Maurice Binder, Pablo Ferro, Wayne Fitzgerald, Nina Saxon, and Kyle Cooper. This book also covers early abstract film (the Futurists Bruno Corra and Arnaldo Ginna, Leopold Survage, Walther Ruttmann, Viking Eggeling, Hans Richter, Oskar Fischinger, Mary Ellen Bute, Len Lye and Norman McLaren) and puts the work of visual music pioneers Mary Hallock-Greenewalt and Thomas Wilfred in context. The History of Motion Graphics is the essential textbook and general reference for understanding how and where the field of motion graphic design came from and where it's going.



Creating Motion Graphics with After Effects

Author : Chris Meyer

Publisher : CRC Press

Page : 769 pages

File Size : 31,36 MB

Release : 2013-02-11

Category : Performing Arts

ISBN : 1136059741

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Book Description

After Effects CS5.5 Update: /tv.adobe.com/show/after-effects-cs55-new-creative-techniques/ Chris and Trish Meyer have created a series of videos demonstrating how to use their favorite new and enhanced features in After Effects CS5.5. Virtually all of these videos use exercise files from Creating Motion Graphics with After Effects (5th Edition for CS5) as their starting point, extending the usefulness of this book for its owners. These videos may be viewed for free on AdobeTV. * 5th Edition of best-selling After Effects book by renowned authors Trish and Chris Meyer covers the important updates in After Effects CS4 and CS5 * Covers both essential and advanced techniques, from basic layer manipulation and animation through keying, motion tracking, and color management * The downloadable resources are packed with project files for version CS5, source materials, and nearly 200 pages of bonus chapters Trish and Chris Meyer share over 17 years of hard-earned, real-world film and video production experience inside this critically acclaimed text. More than a step-by-step review of the features in AE, readers will learn how the program thinks so that they can realize their own visions more quickly and efficiently. This full-color book is packed with tips, gotchas, and sage advice that will help users thrive no matter what projects they might encounter. Creating Motion Graphics 5th Edition has been thoroughly revised to reflect the new features introduced in both After Effects CS4 and CS5. New chapters cover the revolutionary new Roto Brush feature, as well as mocha and mocha shape. The 3D section has been expanded to include working with 3D effects such as Digieffects FreeForm plus workflows including Adobe Repoussé, Vanishing Point Exchange, and 3D model import using Adobe Photoshop Extended. The print version is also accompanied by downloadable resources that contain project files and source materials for all the techniques demonstrated in the book, as well as nearly 200 pages of bonus chapters on subjects such as expressions, scripting, and effects. Subjects include: Animation Techniques; Layer Management; Modes, Masks, and Mattes; Mastering 3D Space; Text Animation; Effects & Presets; Painting and Rotoscoping; Parenting, Nesting, and Collapsing; Color Management and Video Essentials; Motion Tracking and Keying; Working with Audio; Integrating with 3D Applications; Puppet Tools; Expressions; Exporting and Rendering; and much more.



MotionGraphics Web

Author : Kathleen Ziegler

Publisher : Watson-Guptill

Page : 164 pages

File Size : 10,95 MB

Release : 2002

Category : Computers

ISBN :

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Book Description

Learn how to make a digital masterpiece by following the lead of the hippest designers working on the web. In MotionGraphics: Web, graphic arts experts Kathleen Ziegler and Nick Greco showcase 25 designers with literally hundreds of full-color spreads that represent the phenomenal visual effects currently in use on the web-interactive portals, animations, and much more. Filled with scores of case studies, this indispensable manual demonstrates how to incorporate cutting-edge technologies with design fundamentals. It also examines the new media culture of the web while giving readers a beautiful look at the endless design possibilities available in cyberspace.



Motion Graphic Design

Author : Jon Krasner

Publisher : Taylor & Francis

Page : 819 pages

File Size : 12,7 MB

Release : 2013-05-29

Category : Art

ISBN : 113614661X

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Book Description

Enhance your knowledge of motion graphic design aesthetics and history with this authoritative look at the evolution of the art form. Motion Graphic Design, Third Edition provides a historical and critical overview of how the language of traditional graphic design is combined with the dynamic visual language of cinema in film, television, and interactive media. It features works from highly acclaimed animators and motion graphics studios from across the globe. This new edition has been updated to include: Thorough analysis of motion graphics designed for websites, informational kiosks, desktop and mobile touchscreen applications, DVD menus, and games Inspiring examples of how motion graphics continue to shape our visual landscape by transforming interior and exterior spaces into more engaging, immersive environments Coverage of conventional frame-by-frame animation techniques including stop-motion, cutout, and freehand by contemporary animators and motion design studios Instruction in how to create continuity or discontinuity and maintain the interest of viewers with frame mobility and rhythmic editing Discussion of pictorial and sequential aspects of motion graphics compositions and how they are choreographed to enhance messages and enrich stories downloadable resources featuring new professional and student work from around the globe, as well as figures from the textbook This is a must-have whether you are a student who is learning the principles of motion graphics or a professional in need of inspiration and new ways to impress your clients. Anyone working in or aspiring to work in the motion media industry will benefit greatly from this valuable resource.



The Theory and Practice of Motion Design

Author : R. Brian Stone

Publisher : Routledge

Page : 351 pages

File Size : 50,39 MB

Release : 2018-06-19

Category : Art

ISBN : 1351034537

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Book Description

This collection offers an expansive, multiplatform exploration of the rapidly-expanding area of motion design and motion graphics, taking into account both theoretical questions and creative professional practice. Spanning interaction design, product interfaces, kinetic data visualizations, typography, TV and film title design, brand building, narrative storytelling, history, exhibits and environments, editors R. Brian Stone and Leah Wahlin offer an interdisciplinary range of academic essays and professional interviews that together form a dialogue between motion design theory and professional practice. Written for both those critically engaged with motion design as well as those working or aspiring to work professionally in the field, the book features a range of international contributors and interviews with some of the best-known designers in the field, including Kyle Cooper, Karin Fong, and Daniel Alenquer. The Theory and Practice of Motion Design seeks to illuminate the diverse, interdisciplinary field of motion design by offering a structured examination of how motion design has evolved, what forces define our current understanding and implementation of motion design, and how we can plan for and imagine the future of motion design as it unfolds. An accompanying online resource site, www.motionresource.com, contains visual representations of the examples described in the text.



Exploring Motion Graphics

Author : Rebecca Gallagher

Publisher : Delmar Thomson Learning

Page : 0 pages

File Size : 16,84 MB

Release : 2007

Category : Computer animation

ISBN : 9781418014216

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Book Description

"Motion graphics design - designing with moving imagery and type - is fast becoming an essential skill in the contemporary designer's portfolio. Authors Gallagher & Paldy explore this fascinating art form in depth in this definitive text. - They show how to apply the design elements of color, typography, movement, and sound to a full range of digital media - from film and television to the web, DVDs, and newly emerging technologies. They encourage readers to experiment with motion graphics while expanding their range to include such non-traditional media as the interactive menus of cell phones and digital billboards. - Their extensive coverage of the design process develops a sound understanding of the principles of motion graphics whatever the media in which they appear. - A back-of-book DVD features supporting visuals that make the concepts behind motion graphics come alive."--Jacket.



The Animator's Survival Kit

Author : Richard Williams

Publisher : Macmillan

Page : 393 pages

File Size : 38,28 MB

Release : 2012-09-25

Category : Art

ISBN : 086547897X

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Book Description

"A manual of methods, principles and formulas for classical, computer, games, stop motion and internet animators"--Cover.



Web Animation using JavaScript

Author : Julian Shapiro

Publisher : Peachpit Press

Page : 424 pages

File Size : 43,85 MB

Release : 2015-03-13

Category : Computers

ISBN : 0134096673

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Book Description

We’ve come a long way since the days of flashing banner ads and scrolling news tickers. Today, the stunning motion design of iOS and Android dramatically improves a user’s experience — instead of detracting from it. The best sites and apps of today leverage animation to improve the feel and intuitiveness of their interfaces. Sites without animation are starting to feel antiquated. This book provides you with a technical foundation to implement animation in a way that’s both visually stunning and programmatically maintainable. Throughout, we consider the balance between enriching a page with motion design while avoiding unnecessary flourishes Readers will learn how to design loading sequences that ensure users stay fully engaged instead of tuning out, how to leverage simple physics principles to make apps respond naturally to users’ input (just like motion behaves in the real world), how to exploit CSS transforms to create rich depth in animations, and how to fully leverage JavaScript animation libraries like Velocity.js to streamline animation programming. From animation performance to theory, we cover everything needed to become a professional web animator. Whether you're a novice or professional web developer, this book is for everyone. Why is all of this so important? Why is it worth your time to become a professional motion designer? For the same reason that designers spend hours perfecting their pages’ font and color combinations, motion designers perfect their animations’ transition and easing combinations: Refined products feel superior. They leave users whispering to themselves, “Wow, this is cool”, right before they turn to a friend and exclaim, “You gotta try this.”