Motor Cars of the 1930s


Book Description

The car came of age during the 1930s. It ceased to be a successor to the horse-drawn cart and no longer was it a rich man's toy. This book charts the development made in the decade prior to the Second World War, during which the means of construction, materials, engineering and the companies themselves became established. Variety was the essence of the period and the public could take its pick from hundreds of models. It is a story of engineering improvement, the rationalisation of sales and service in vehicles and components, and of change even to the roads themselves.




Magic Motors 1930


Book Description

In 1930, roughly two dozen U.S. automotive firms vied for the dollars of America's wealthiest. Ten short years later, only four manufacturers remained.




Art Deco and British Car Design


Book Description

The Art Deco movement influenced design and marketing in many different industries in the 1930s, and the British motor industry was no exception. This fascinating book is divided into two parts; the first explains and illustrates the Art Deco styling elements that link these streamlined car designs, describing their development, their commonality, and their unique aeronautical names, and is liberally illustrated with contemporary images. The book then goes on to portray British streamlined production cars made between 1933 and 1936, illustrated with colour photographs of surviving cars. This is a unique account of a radical era in automotive design.




Classic Cars of the 1930's and 1940's


Book Description

The 30's and 40's mark the beginning of the age of the motor car. This richly illustrated volume chronicles the exciting era with a look at the international moor industry, automobile manufacturing and advertising, specialist machines and much more.




American Automobile Advertising, 1930-1980


Book Description

This book provides a comprehensive history of American print automobile advertising over a half-century span, beginning with the entrenchment of the "Big Three" automakers during the Depression and concluding with the fuel crises of the 1970s and early 1980s. Advances in general advertising layouts and graphics are discussed in Part One, together with the ways in which styling, mechanical improvements, and convenience features were highlighted. Part Two explores ads that were concerned less with the attributes of the cars themselves than with shaping the way consumers would perceive and identify with them. Part Three addresses ads oriented toward the practical aspects of automobile ownership, concluding with an account of how advertising responded to the advance of imported cars after World War II. Illustrations include more than 250 automobile advertisements, the majority of which have not been seen in print since their original publication.




Cars, 1886-1930


Book Description




Roads Were Not Built for Cars


Book Description

In Roads Were Not Built for Cars, Carlton Reid reveals the pivotal—and largely unrecognized—role that bicyclists played in the development of modern roadways. Reid introduces readers to cycling personalities, such as Henry Ford, and the cycling advocacy groups that influenced early road improvements, literally paving the way for the motor car. When the bicycle morphed from the vehicle of rich transport progressives in the 1890s to the “poor man’s transport” in the 1920s, some cyclists became ardent motorists and were all too happy to forget their cycling roots. But, Reid explains, many motor pioneers continued cycling, celebrating the shared links between transport modes that are now seen as worlds apart. In this engaging and meticulously researched book, Carlton Reid encourages us all to celebrate those links once again.




Hitler's Motorcars


Book Description

Many are the photographs of Hitler standing proudly in the passenger seat of a midnight blue Mercedes, arm outstretched in his famous salute to the adoring German crowds. Hitler loved cars and loved to be seen in and next to the special automobiles he purchased or was presented with through friends and Nazi Party funds. His first car was a 1920 green Selve 8/30, purchased in 1922, which was soon disposed of in favor of a Daimler-built Mercedes 15/70/100 – and from that moment on every car in which Hitler was chauffeured around the Third Reich and occupied countries would be a Mercedes. Indeed, even while in Landsberg prison following his failed putsch in 1923, he was writing to a Mercedes-Benz car salesman in Munich about his next car, concerning the merits of the Benz 11/40 versus the larger 16/50. It was a grey 11/40 in which Hitler was driven away from Landsberg on his release in 1924. It was in his next car – a super-charged Mercedes-Benz 15/70/100 – that Hitler was involved in an accident with a large truck in March 1930. The truck was completely wrecked while the large Mercedes suffered only minor damage. This prompted Hitler to remark: ‘It was then I decided to use only a Mercedes for the rest of my life.’ From 1930 onwards, Hitler was driven around in a Mercedes-Benz 770, also known as the Grosser Mercedes. Only 205 of these huge, luxury cars were manufactured with many of those being used by top-ranking Nazis. Such was Hitler’s interest in cars, he arranged state sponsorship for Mercedes and Porsche (Auto Union) to participate in Grand Prix racing (today’s F1). So strong was the resulting financial support that German teams swept all before them between 1935 and 1939. Security was always a great concern of Hitler and his entourage and his 770 was protected with bullet-proof windows and steel armor-plate built into all metal work. Wartime brought increased security fears, resulting in another Mercedes entering the German leader’s car collection. This was the heavily armored, six-wheel G4, the first off-road Mercedes, in which Hitler could safely parade through the streets of conquered lands. As well as providing photographs of Hitler’s cars and the men who became his chauffeur, John Starkey lists the technical specifications of those cars, and describes many of the journeys undertaken by the German leader over the course of two dramatic decades.




Concept Cars


Book Description

Concept vehicles are cars we can't drive - and only in rare cases are we allowed to touch them. Just to have a look at them we have to stand in line at the motor shows. Even so, concept vehicle creators reach millions of people through the major international motor shows in Tokyo, Frankfurt, Geneva, Paris or Birmingham or the ones that take place in the big conference centers in New York, Chicago, Detroit and Los Angeles. It's sufficient for us to admire these prototypes from far away or to have the chance to brush up against them and to dream about the day we will get into one or two of them. Concept vehicles are dream cars, vehicles that we passionately hope one day will be part of our cars-to-come dream. These are the cars of the future, or at least, of a future that some creative mind imagines. In their bold new shapes, concept vehicles show us the future through the designer's artistic eye and creative imagination. Some of these models announce the arrival of cars under production, others are design and technology experiments.




Motor Auto Repair Manual


Book Description