Multimedia


Book Description

Thoroughly updated for newnbsp;breakthroughs in multimedia nbsp; The internationally bestselling Multimedia: Making it Work has been fully revised and expanded to cover the latest technological advances in multimedia. You will learn to plan and manage multimedia projects, from dynamic CD-ROMs and DVDs to professional websites. Each chapter includes step-by-step instructions, full-color illustrations and screenshots, self-quizzes, and hands-on projects. nbsp;




Multimedia: Making it Work, Seventh Edition


Book Description

Thoroughly Updated for the Latest Advances in Multimedia Learn the fundamental concepts and essential skills required for a successful career in multimedia from this bestselling guide. Multimedia: Making It Work, Seventh Edition shows you how to use text, images, sound, and video to deliver compelling messages and content in meaningful ways. You will learn to design, organize, and produce multimedia projects such as CD-ROMs, DVDs, and professional web sites. Each chapter includes step-by-step instructions, full-color illustrations and screenshots, self-quizzes, and hands-on projects. Inside this book, you will learn how to: Master the building blocks of multimedia, including text, images, audio, video, and animation Record, process, and edit digital audio Work with bitmap, vector, and 3-D images Create vivid computer animations Shoot and edit digital video Select the best hardware, software, and authoring tools for your needs Design dynamic Web content Determine the scope and cost of a multimedia project Acquire the appropriate content and best talent Prepare and deliver a professional multimedia project Each chapter includes: Learning objectives Full-color illustrations Helpful notes, tips, and warnings Chapter summaries and key term lists End-of-chapter quizzes and lab projects




A Pocket Guide to Public Speaking


Book Description

This best-selling brief introduction to public speaking offers practical coverage of every topic typically covered in a full-sized text, from invention, research and organization, practice and delivery, to the different speech types. Its concise, inexpensive format makes it perfect not only for the public speaking course, but also for any setting across the curriculum, on the job, or in the community. This newly redesigned full-color edition offers even stronger coverage of the fundamentals of speechmaking, while also addressing the changing realities of public speaking in a digital world. It features fully updated chapters on online presentations and using presentation software, and a streamlined chapter on research in print and online.




How Children Develop


Book Description

The authors emphasize the fundamental principles and enduring themes underlying children's development and focus on key research. This new edition also contains a new chapter on gender, as well as recent work on conceptual development.




Operating System Concepts


Book Description

Operating System Concepts continues to provide a solid theoretical foundation for understanding operating systems. The 8th Edition Update includes more coverage of the most current topics in the rapidly changing fields of operating systems and networking, including open-source operating systems. The use of simulators and operating system emulators is incorporated to allow operating system operation demonstrations and full programming projects. The text also includes improved conceptual coverage and additional content to bridge the gap between concepts and actual implementations. New end-of-chapter problems, exercises, review questions, and programming exercises help to further reinforce important concepts, while WileyPLUS continues to motivate students and offer comprehensive support for the material in an interactive format.




WordPress 5 Complete


Book Description

An in-depth and comprehensive take on WordPress, covering everything about the platform such as WordPress posts, pages, themes, plugins, and more. Key FeaturesGet up to date with the latest WordPress 5.0 (Bebo) and all its new featuresBeginner-friendly layout and advice you can apply from day one with loads of screenshots and examplesEnrich your development experience with the new block-based editor GutenbergBook Description Back in the day, when you wanted to launch a new website, you either had to learn web programming yourself or hire a professional who would take care of the whole process for you. Nowadays, with WordPress, anyone can build an optimized site with the least amount of effort possible and then make it available to the world in no time. Here, in the seventh edition of the book, we are going to show you how to build great looking and functional websites using WordPress. The new version of WordPress – 5.0 – comes with a few important changes, and we tell you all about how to use them effectively. From crafting content pages using the block editor, and customizing the design of your site, through to making sure it's secure, we go through it all. The book starts by introducing WordPress and teaching you how to set it up. You are then shown how to create a blog site, start writing content, and even use plugins and themes to customize the design of the site and add some unique elements to set it apart. If you want to get more in-depth, we also show you how to get started creating your own themes and plugins. Finally, we teach you how to use WordPress for building non-blog websites. By the end of the book, you will be sufficiently skilled to design high-quality websites and will be fully familiar with the ins and outs of WordPress. What you will learnLearn to adapt your plugin with the Gutenberg editorCreate content that is optimized for publication on the webCraft great looking pages and posts with the use of block editorStructure your web pages in an accessible and clear wayInstall and work with plugins and themesCustomize the design of your websiteUpload multimedia content, such as images, audio, and video easily and effectivelyDevelop your own WordPress plugins and themesUse WordPress to build websites that serve purposes other than blogsWho this book is for The ideal target audience for this book would be PHP developers who have some basic knowledge of working with WordPress and who want to get a comprehensive practical understanding of working with WordPress and create production-ready websites with it.




Macroeconomics


Book Description

When it comes drawing on enduring economic principles to explain current economic realities, there is no one readers trust more than Paul Krugman. With his bestselling introductory textbook (now in a new edition) the Nobel laureate and New York Times columnist is proving to be equally effective in the classroom, with more and more instructors in all types of schools using Krugman’s signature storytelling style to help them introduce the fundamental principles of economics to all kinds of students.







Advertising Media Planning, Seventh Edition


Book Description

The industry standard for 30 years—updated to include the newest developments in digitization and the three screens of video Apply the latest advertising technologies Build your brand in every medium Create the right budget for each campaign Through six previous editions, Advertising Media Planning has proven essential to the success of both practicing and aspiring media planners. Now in its seventh edition, it continues to provide valuable insight into the construction of media plans that most effectively achieve marketing objectives. Advertising Media Planning, seventh edition, retains all the critical information you need to know about traditional media—including TV, radio, and print--while exploring the latest media forms, illustrated with major advertiser case histories. You’ll find comprehensive coverage of the latest media planning and digital technologies, including: • Organic and sponsored Google search • Digital out-of-home video • Internet banners • Computerized media channel planning • Cell phone mobile-media • DVR’s impact on TV commercial viewing • New online and traditional media measurement technologies • Interactive television • Cross-media planning • Data fusion • International competitive spending analysis This is an exciting time for media planners. Those with the most creativity, strategic insight, and knowledge of the market are sure to find the greatest rewards. Providing firm grounding on the fundamentals and bringing you up to speed on the latest developments in digitization, this updated classic is the best and most complete companion available for navigating the new frontier of media planning.




Chemistry in Focus


Book Description

What does matter look like at the molecular and atomic level? Why are leaves green? Why do colored fabrics fade upon repeated exposure to sunlight? Why does a pencil leave a mark when dragged across a sheet of paper? All of these basic questions have molecular answers that teach and illustrate chemical principles. Nivaldo Tro introduces each concept with a thought experiment, then develops the chemical principles and concepts involved in a molecular understanding of the experiment. Once students have grasped the basic concepts, they are introduced to consumer applications and environmental problems related to the concepts. Mathematical aspects of chemistry are optional.