MySpaceTM For Dummies®


Book Description

MySpace has more than 100 million active users. For many of them, MySpace is their central hub for connecting and communicating. They come to meet new people, keep up to date with family members, learn about new products and services, or catch up on the latest news. They come to check out blogs or to share their music. Don’t you just love the MySpace community? What — you don’t have a MySpace page yet? Well, we can fix that! Whether you’ve just decided to join MySpace, need to give your profile more pizzazz, or simply want to find out as much about MySpace as your teenager already knows, MySpace For Dummies, Second Edition has what you’re looking for. Find out how to get started, use MySpace safely, customize your page, start a blog, showcase your skills, and lots more. This friendly guide will help you: Open an account and set up your profile Turn on and use the MySpace safety and security tools Find and add friends to your profile Stay in touch by e-mail, bulletins, and profile comments Sell, buy, and market on MySpace Show off your talents as a filmmaker, author, comic, or musician Upgrade your profile with photos, music, and a whole new look Everything’s arranged to help you quickly find what you’re looking for. With MySpace For Dummies, Second Edition, you can easily make your MySpace experience truly exceptional!




Advanced Selling For Dummies


Book Description

Advanced Selling For Dummies® is a terrific resource that can energize your business performance and boost your bottom line. An excellent guide for both seasoned salespeople who want to take their productivity to the next level and small- and large-business entrepreneurs who are missing the advanced selling strategies that they really need to generate business and revenue. This book is packed with practical advice on how to boost sales, productivity and profits through the full-court-press approach to marketing and sales. Unlike other books that claim to reveal the "secret" to selling, Advanced Selling For Dummies is based on the premise that no single secret exists. You need a positive attitude, a strong work ethic, a creative mind, and the "sticktoitism" to survive and thrive in today's competitive marketplace. In the book, Ralph R. Roberts and a select group of the top sales people and trainers across the country give readers the necessary tools to become top-producers. Stressing the importance of focusing on your innate skill sets and creating a distinctive brand for yourself, Advanced Selling For Dummies teaches the tricks and habits that can benefit you both in your professional and personal life--things like: · Believing in and motivating yourself · Planning the work and then working the plan · Techniques for honing your sales skills · Hour of Power-100 phone calls, one hour a day · Personal branding through shameless self-promotion · Credibility building through websites, blogging, and social media · Personal partnering for inspiration and accountability · Tapping the un-served and under-served multicultural marketplace · Embracing change and taking risks · Implementing the latest productivity-boosting technologies · Hiring an assistant so you can pursue your passions · Tapping the power of R-Commerce (Relationship-Commerce Roberts also tackles the process of running a sales operation, which requires deft maneuvering. Here, you'll learn to create solid partnerships with like-minded, talented people; set the right goals and reward yourself properly when you reach them; embrace change in your industry (and the world at large) to grow your business; create your own USP, a kind of personal resume and mission statement; "seed" your business cards; take a weekly "Hour of Power" to keep in touch with your contacts; and use the latest technology such as the Internet and blogs to grow sales.




Social Media Marketing All-in-One For Dummies


Book Description

Face Facebook, link up with LinkedIn, and tweet with Twitter using this all-in-one guide! Marketing your business through social media isn't rocket science. Here's how to apply the marketing savvy you already have to the social media your prospects are using, helping you get and keep more customers, make more sales, and boost your bottom line. Find the business side — explore the variety of social media options and research where your target audience hangs out Collect your tools — discover ways to simplify posting in multiple locations and how to monitor activity Establish your presence — start a blog or podcast to build a following Follow and be followed — find the right people to follow on Twitter and get them to follow you Fan out — showcase your company with a customized Facebook business page Follow up — use analytics to assess the success of your social media campaign Open the book and find: Tips for finding your target market Important legal considerations Step-by-step guidance for setting up a campaign Lots of helpful technology tools Blogging and podcasting advice How to make Twitter pay off for your business Tools for analyzing your success in each medium When to move forward and when to pull back




Encyclopedia of Play in Today's Society


Book Description

Selected as an Outstanding Academic Title by Choice Magazine, January 2010 The Encyclopedia of Play: A Social History explores the concept of play in history and modern society in the United States and internationally. Its scope encompasses leisure and recreation activities of children as well as adults throughout the ages, from dice games in the Roman empire to video games today. As an academic social history, it includes the perspectives of several curricular disciplines, from sociology to child psychology, from lifestyle history to social epidemiology. This two-volume set will serve as a general, non-technical resource for students in education and human development, health and sports psychology, leisure and recreation studies and kinesiology, history, and other social sciences to understand the importance of play as it has developed globally throughout history and to appreciate the affects of play on child and adult development, particularly on health, creativity, and imagination.




Millennial Makeover


Book Description

This new in paperback edition includes a new afterword written specifically for this volume. Morley Winograd and Michael D. Hais review the developments of the 2008 presidential election and demonstrate how the coming of age of a millennial generation and the expansion of a new communication technology produced another realignment, just as these twin forces of change have done throughout U.S. history.




Medical Librarian 2.0


Book Description

Widespread use and acceptance of the World Wide Web in the home and office has eclipsed many other technological advances. Next-generation applications like wikis, podcasting, streaming video, virtual reference, RSS feeds, and blogs sit on the cutting edge of changes that will—and have already begun to—transform librarianship. Medical Librarian 2.0 is a vital groundbreaking resource for understanding and implementing these technologiesin reference services. Medical Librarian 2.0 is both an examination of current technology and a resource for practical applications as well. This important collection includes informative chapters that cover the evolving spectrum of digital tools. Through detailed explorations of current technologies, as well as the ways institutions have implemented them to better serve both patrons and staff, this text provides the insight and necessary awareness required for librarians who want to stay current with these technologies and to make their services relevant to the newer generation of users. With a wealth of informative tables, diagrams, Web site illustrations, online resources, photographs, and references, Medical Librarian 2.0 is an essential resource that looks at the pervasive Web technologies medical libraries—and other libraries—are successfully adapting to both update old services and provide new ones. Contributors to Medical Librarian 2.0 discuss: • the tools and applications shaping Web 2.0 • extending these vibrant technologies into librarianship with Library 2.0 • virtual reference services in academic health science libraries • e-mail, chat, and web forms in the changing landscape of reference services • syndicated information delivery via RSS and its integration • producing, using, organizing, and distributing podcasts • challenges to and successes of streaming video in health sciences libraries • social networking, social media sharing, and social bookmarking tools • tagging, peer production, blogs, and folksonomy • open source software and content management systems like Drupal • wikis and the organizational knowledgebase • creating and utilizing blended applications and mashups • current concerns over data and security • and many other important topics! With a wealth of tables, diagrams, Web site illustrations, online resources, photographs, and references, Medical Librarian 2.0 offers readers clear examples of these applications put into practice. Medical Librarian 2.0 is an essential resource for librarians, especially those in medical settings, library science educators and students, and those looking to stay at the forefront of emerging reference technology.




Billboard


Book Description

In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.




Web Marketing All-in-One Desk Reference For Dummies


Book Description

Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover: Establishing a Web Presence Search Engine Optimization Web Analytics E-Mail Marketing Blogging and Podcasting Social Media Marketing Online Advertising & Pay-Per-Click Mobile Web Marketing Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It’s a one-stop guide to Maximizing Internet potential for your business and ranking high in searches Tracking how your ads, pages, and products perform Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read Creating a blog or podcast that helps you connect with clients Using social media outlets including StumbleUpon, Facebook, and Twitter Leveraging mobile technology Generating traffic to your site and writing ads that get clicks Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today.




La Croche Lune


Book Description




Billboard


Book Description

In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.