Network and Communication Technology Innovations for Web and IT Advancement


Book Description

With the steady stream of new web based information technologies being introduced to organizations, the need for network and communication technologies to provide an easy integration of knowledge and information sharing is essential. Network and Communication Technology Innovations for Web and IT Advancement presents studies on trends, developments, and methods on information technology advancements through network and communication technology. This collection brings together integrated approaches for communication technology and usage for web and IT advancements.




Funding a Revolution


Book Description

The past 50 years have witnessed a revolution in computing and related communications technologies. The contributions of industry and university researchers to this revolution are manifest; less widely recognized is the major role the federal government played in launching the computing revolution and sustaining its momentum. Funding a Revolution examines the history of computing since World War II to elucidate the federal government's role in funding computing research, supporting the education of computer scientists and engineers, and equipping university research labs. It reviews the economic rationale for government support of research, characterizes federal support for computing research, and summarizes key historical advances in which government-sponsored research played an important role. Funding a Revolution contains a series of case studies in relational databases, the Internet, theoretical computer science, artificial intelligence, and virtual reality that demonstrate the complex interactions among government, universities, and industry that have driven the field. It offers a series of lessons that identify factors contributing to the success of the nation's computing enterprise and the government's role within it.




Technological Advancements and the Impact of Actor-Network Theory


Book Description

Actor-Network Theory (ANT) has existed as a topic of interest among social theorists for decades. Due to the prevalence of technology in modern society, discussions over the influence of actor-network theory on the changing scope of technology can assist in facilitating further research and scientific thought. Technological Advancements and the Impact of Actor-Network Theory focuses on cross-disciplinary research as well as examples of the use of actor-network theory in a variety of fields, including medicine, education, business, engineering, environmental science, computer science, and social science. This timely publication is well-suited for reference use by academicians, researchers, upper-level students, and theorists.




Smart Intelligent Computing and Communication Technology


Book Description

Recent developments in the fields of intelligent computing and communication have paved the way for the handling of current and upcoming problems and brought about significant technological advancements. This book presents the proceedings of IConIC 2021, the 4th International Conference on Intelligent Computing, held on 26 and 27 March 2021 in Chennai, India. The principle objective of the annual IConIC conference is to provide an international scientific forum where participants can exchange innovative ideas in relevant fields and interact in depth through discussion with their peer group. The theme of the 2021 conference and this book is ‘Smart Intelligent Computing and Communication Technology’, and the 109 papers included here focus on the technological innovations and trendsetting initiatives in medicine, industry, education and security that are improving and optimizing business and technical processes and enabling inclusive growth. The papers are grouped under 2 headings: Evolution of Computing Intelligence; and Computing and Communication, and cover a broad range of intelligent-computing research and applications. The book provides an overview of the cutting-edge developments and emerging areas of study in the technological fields of intelligent computing, and will be of interest to researchers and practitioners from both academia and industry.




Handbook of Research on Information Communication Technology Policy: Trends, Issues and Advancements


Book Description

The Handbook of Research on Information Communication Technology Policy: Trends, Issues and Advancements provides a comprehensive and reliable source of information on current developments in information communication technologies. This source includes ICT policies; a guide on ICT policy formulation, implementation, adoption, monitoring, evaluation and application; and background information for scholars and researchers interested in carrying out research on ICT policies.







Handbook of Research on Narrative Advertising


Book Description

Narration can be conceptualized as conveying two or more events (or an event with a situation) that are logically interrelated and take place over time and have a consistent topic. The concept includes every storytelling text. The advertisement is one of the text types that includes a story, and the phenomenon conceptualized as advertising narration has gained new dimensions with the widespread use of digital media. The Handbook of Research on Narrative Advertising is an essential reference source that investigates fundamental marketing concepts and addresses the new dimensions of advertising with the universal use of digital media. Featuring research on topics such as branding, mobile marketing, and consumer engagement, business professionals, copywriters, students, and practitioners will find this text useful in furthering their research exposure to evolutionary techniques in advertising.







Information and Communication Technologies and Sustainable Development


Book Description

The book highlights the most important research areas in ICT, their impact on e-society, environment sustainable development, namely analytics, security, geoinformation systems, and mathematical modeling. The studies contain a discussion on artificial intelligence in various spheres of society, practical implementation of the IoT, geoinformation systems, and remote sensing of the earth. The book focuses on improving services providing, system architecture for SDN, forecasting social and environment sustainable development based on global information space, a new approach to radio electronics systems for the novel cloud infrastructure implementation. The results are used for novel systems and to promote new approaches for e-societies. The book offers a valuable resource for specialists of R&D organizations, the management of state administration who are involved in sustainable society development, professors, university lecturers, Ph.D. students, and bachelor and master degree students.




Research Anthology on Social Media Advertising and Building Consumer Relationships


Book Description

Social media has become a key tool that businesses must utilize in all areas of their practices to build relationships with their customer base and promote their products. This technology is no longer optional as those who do not take advantage of the many benefits it offers continue to struggle with outdated practices. In order for businesses to flourish, further study on the advantages social media provides in the areas of marketing and developing consumer relationships is required. The Research Anthology on Social Media Advertising and Building Consumer Relationships considers best practices and strategies of utilizing social media successfully throughout various business fields to promote products, build relationships, and maintain relevancy. This book also discusses common pitfalls and challenges companies face as they attempt to create a name for themselves in the online world. Covering topics such as marketing, human aspects of business, and branding, this major reference work is crucial for managers, business owners, entrepreneurs, researchers, scholars, academicians, practitioners, instructors, and students.