Newspaper Promotion
Author : National Newspaper Promotion Association
Publisher :
Page : 168 pages
File Size : 34,63 MB
Release : 1958
Category : Advertising
ISBN :
Newspaper Promotion Handbook
Author : Daniel K. Stern
Publisher :
Page : 180 pages
File Size : 38,8 MB
Release : 1966
Category : Newspapers
ISBN :
Book Description
Editor & Publisher
Author :
Publisher :
Page : 950 pages
File Size : 32,77 MB
Release : 1964
Category : Journalism
ISBN :
Book Description
The fourth estate.
National Union Catalog
Author :
Publisher :
Page : 616 pages
File Size : 31,55 MB
Release : 1978
Category : Union catalogs
ISBN :
Book Description
Includes entries for maps and atlases.
The National Union Catalog, 1952-1955 Imprints
Author :
Publisher :
Page : 712 pages
File Size : 21,29 MB
Release : 1961
Category : American literature
ISBN :
Book Description
Catalog of the Communications Library, University of Illinois
Author : University of Illinois at Urbana-Champaign. Library
Publisher :
Page : 702 pages
File Size : 39,39 MB
Release : 1975
Category : Communication
ISBN :
Book Description
Catalog of the Communications Library
Author : University of Illinois (Urbana-Champaign campus). Library
Publisher :
Page : 694 pages
File Size : 20,40 MB
Release : 1975
Category : Communication
ISBN :
Book Description
The National Union Catalog, Pre-1956 Imprints
Author : Library of Congress
Publisher :
Page : 630 pages
File Size : 18,47 MB
Release : 1981
Category : Catalogs, Union
ISBN :
Book Description
Modern Newspaper Practice
Author : F W Hodgson
Publisher : Routledge
Page : 258 pages
File Size : 50,64 MB
Release : 1996-04-25
Category : Language Arts & Disciplines
ISBN : 1136025618
Book Description
An introduction to all aspects of newspaper journalism and the journalist's world. The book examines in detail not only day-to-day practice but also the role of the editor and the reading public, and the running and printing of newspapers. Close attention in this new edition is paid to the effect of technological advance on news gathering, news and feature writing, page planning and design and the production, advertising and commercial side of newspapers. This book is widely used on journalism and media-related courses, including degrees and those run by newspaper companies and the NCTJ, and the many training schemes abroad that look at British practice.
Strategic Newspaper Management
Author : Conrad C. Fink
Publisher : SIU Press
Page : 420 pages
File Size : 10,14 MB
Release : 1988
Category : Business & Economics
ISBN : 9780809313334
Book Description
The time is right for bright, aggressive newspaper managers to influence and prosper, but bleak indeed for those newspapers whose managers lack the requisite knowledge. Using case studies and examples from the business, Fink shows why some newspapers change with the times and surge ahead and why some continue to publish to an eroding market base and fail. The difference between success and failure, he concludes, is in "long-range planning and in daily operating methodology—in, simply, the professionalism of management at all levels."
