› › Non Obvious Guide To Mastering Linkedin For Networking Selling And Personal Branding

Non-Obvious Guide to Mastering LinkedIn (for Networking, Selling and Personal Branding)

Author : Ash Kumra

Publisher : Ideapress Publishing

Page : pages

File Size : 50,16 MB

Release : 2021-04-06

Category :

ISBN : 9781646870479

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Book Description

An immediately useful handbook for building your personal brand, growing your network and getting more done on LinkedIn, from renowned business expert Ash Kumra How can you use the world's largest professional network to earn more money, attract great talent, and you're your personal reputation and brand by shari ideas with a community of experts in your industry? If you have ever heard anyone talk about how powerful LinkedIn can be as a tool to promote your business or your career, but have struggled to know where to start ... this guide is for you. Read this book to learn: How to be more genuine and present your real self on LinkedIn. Find a great new job or use the platform effectively for recruiting. Connect with people you don't know and grow your network authentically. Produce engaging content that demonstrates your expertise. Use the platform for strategic selling in a way that really generates results. Grow your personal brand and develop a more powerful reputation. Build relationships with LinkedIn Influencers and thought leaders. When used right, LinkedIn can be the secret weapon to propel your career forward. No matter whether you have your own business or are trying to move up in the organization you currently work at, the practical advice, unusual tips and step by step advice in this guide will help you on your way there.



The Invisible Sale

Author : Tom Martin

Publisher : Que Publishing

Page : 272 pages

File Size : 33,25 MB

Release : 2013-09-24

Category : Business & Economics

ISBN : 0133431274

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Book Description

Build a High-Impact, Low-Hassle Digital Sales Prospecting System That Works! Hate cold calling? Stop doing it! Build a supercharged, highly automated digital sales prospecting system that attracts more qualified leads, shortens sales cycles, and increases conversion rates—painlessly! In The Invisible Sale, Tom Martin reveals techniques he’s used to drive consistent double-digit growth through good times and bad, with no cold calling. Martin’s simple, repeatable process helps you laser-target all your marketing activities, sales messages, and sales calls based on what your prospects are actually telling you. Martin boils complex ideas down to simple, straightforward language...real-life case studies...easy-to-understand templates...and actionable solutions! • Discover the “invisible funnel,” where self-educated buyers are making decisions before you know they exist • Leverage Funnel Optimized website design to identify your prospects’ key challenges before you ever speak to them • Integrate social media, content, and email to optimize the entire prospecting process • Make every sales call count with behaviorally targeted email prospecting • Leverage Twitter, Facebook, and LinkedIn to efficiently “prospect at scale” • Use the science of propinquity to choose “outposts,” strategize social networking, and drive offline campaigns • Save money by rightsizing production quality to each marketing requirement • Rapidly create keyword-rich text content, and use it widely to promote self-qualification • Create webinars and tutorials more easily and painlessly than you ever thought possible • Choose low-cost devices, apps, software, and accessories for quickly creating high-quality DIY media content • Learn how to apply Aikido Selling Techniques to close self-educated buyers



Non-Obvious 2017

Author : Rohit Bhargava

Publisher : IdeaPress Publishing

Page : 270 pages

File Size : 14,45 MB

Release : 2016-12-06

Category : Business & Economics

ISBN : 9781940858234

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Book Description

The Latest Edition Of The #1 Bestselling Trend Series Shared Online More Than 1 Million Times! The Non-Obvious series of books is an annual trend report on the top 15 trends likely to affect business and consumer behaviour in the upcoming year. The book has been a Wall Street Journal bestseller, the research has been viewed and shared online more by more than a million readers and the report has been a multi-year #1 best seller online.



Maximizing LinkedIn for Sales and Social Media Marketing: an Unofficial, Practical Guide to Selling and Developing B2B Business on LinkedIn

Author : Neal Schaffer

Publisher : Neal Schaffer

Page : 259 pages

File Size : 33,40 MB

Release : 2011-08-07

Category : Business & Economics

ISBN : 1456604619

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Book Description

Neal Schaffer helped revolutionize the way professionals utilize LinkedIn with his award-winning book Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn. He now does the same to enlighten companies how to develop business on LinkedIn with Maximizing LinkedIn for Sales and Social Media Marketing. Thought Linkedin was just for job seekers? Think again. Linkedin is the most important destination for your sales and social media marketing efforts if your company is selling products and services to other businesses. When looking at Linkedin's extensive functionality from a sales and marketing perspective as presented in this book, you'll soon understand how you can create new business from your Linkedin activities. After reading this book you'll learn how to master the Linkedin platform to develop business, including how to create a sales-oriented profile and connections policy to attract more leads, become an industry thought leader by establishing your own community within the lucrative Linkedin demographic, set up your Linkedin Companies Page to improve your reputation--and drive more traffic to your website, and optimize your Linkedin presence as part of your social media optimization efforts. This practical guide, supplemented by more than 15 case studies, will teach you and your employees everything you need to know on how to successfully develop leads and business on LinkedIn.



Personal Branding in the Digital Age

Author : Francine Beleyi

Publisher :

Page : pages

File Size : 16,26 MB

Release : 2017-11-26

Category :

ISBN : 9781999925901

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Book Description

What does it take to thrive in the digital age as a professional, expert or business owner? 81% of all buyers turn to the Internet to research the products and services they want to purchase. The question is: can you make yourself stand out during this search? This is where your 'personal brand' comes in. But how do you sell when you are the product? A decade ago, author Francine Beleyi became obsessed with these questions as she left her corporate job to start her consultancy: -Why are some people constantly given lucrative opportunities, advance faster in life, and are out there crushing it? -How to identify and package the unique value you can offer to others, and deliver it consistently? -How to build credibility as an expert in your chosen speciality and attract lucrative opportunities rather than chase them? As a business owner, coach, trainer, consultant, and having conversations with leading experts in the new economy, Francine found common patterns distilled in an easy and clear framework, YEANICC TM, with seven pillars anyone can use to lead in their chosen field and get highly paid. Each of the pillars is illustrated by real life stories, case studies, expert tips, thought-provoking exercises and action steps you can implement right now. If you've ever wanted a simple roadmap to build an influential personal brand and live a more rewarding life, this book is for you. Best of all, you are not left alone. A link to free resources, training and support is included in the book.



Personal Branding For Dummies

Author : Susan Chritton

Publisher : John Wiley & Sons

Page : 361 pages

File Size : 46,41 MB

Release : 2012-05-08

Category : Business & Economics

ISBN : 1118238184

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Book Description

The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>



Your Business Your Way

Author : Bernie Davies

Publisher : Discover Your Bounce Publishing

Page : 112 pages

File Size : 24,97 MB

Release : 2020-10-07

Category :

ISBN : 9780995678682

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Book Description

Your business will not surpass your own limitations - YOU are your most important product. Bernie takes you on a journey of self-discovery and helps you to embrace WHO you are. She offers a step by step guide to building your confidence in YOURSELF and your VISION. She also unpacks how important it is to engage with the different types of people in your marketplace by utilising key intuitions. There are several business tips and tools for new business startups and seasoned entrepreneurs; including all the 'first steps' through to visibility strategies. This companion book is a valuable tool to help you build your business on the foundations of excellent strategies executed in YOUR winning way!- WHO ARE YOU?You cannot confidently set up and promote a business if you are out of touch with your greatest product...YOU!Here we will unpack the importance of self-discovery to the success of our ventures.- CONFIDENCEWe will take a journey through key steps to building your confidence like a house from the foundations up and how to maintain a confident attitude.- BRANDWe will discover that WHO you decide you are becomes your personal brand and cannot be successfully extricated from your business brand. We will delve into how to establish a winning personal and business brand and or culture.- RELATIONSHIPSWe will explore how to use your knowledge of self, confidence and unique personal brand to engage effectively in the marketplace. We will look at behaviours and understanding personalities and how an expert understanding of these will give you a competitive edge.- MAINTAINING THE EDGEWe will develop on the previous points by looking at how we use them to build partnerships, collaborate, maintain referral funnels and keep visible.



The Visible Expert

Author : Lee W. Frederiksen

Publisher :

Page : 150 pages

File Size : 14,61 MB

Release : 2014-09-02

Category : Business & Economics

ISBN : 9780990445906

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Book Description

What does it take to become a well-known expert in your field - someone other practitioners and the media seek out for leadership and insight? We call these stars Visible Experts . And becoming one is easier than it looks. In this research-based book, you will learn how you or your colleagues can become Visible Experts and leverage this status to drive significant new growth and profits for your firm. You will discover which tools and techniques you need to build your reputation and ascend to prominence. And you will hear from real experts from across the professional services who have climbed from obscurity to the peak of their profession. The Visible Expert is the essential manual for any individual or firm that is ready to take their expertise to the highest level. Based on interviews with over 1,000 experts and buyers of their services, this book will take you higher, faster."



60 Days to LinkedIn Mastery

Author : Josh Steimle

Publisher :

Page : pages

File Size : 14,30 MB

Release : 2021-10-11

Category :

ISBN : 9781734718461

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Book Description

There's only one place in the world where you can find and connect with hundreds of millions of professionals every day, and that's on LinkedIn. Are you taking advantage of it? Or are you who Gary Vaynerchuk is talking about when he says, "So many . . . are missing out on the insane opportunity on LinkedIn right now."Tragically, too many of the almost 800 million people on LinkedIn are missing out because they use it the wrong way, but that spells opportunity for those who use it correctly. The good news is, with this book as your guide, you'll be an expert LinkedIn user in no time.Whether you're an employee who dreams of finding a new job, an executive who needs to hire star talent, or an entrepreneur who wants to grow a business, LinkedIn Mastery is the super-simple, straightforward, practical blueprint that will help you achieve your goals.This step-by-step guide to mastering LinkedIn will teach you how to:Optimize your LinkedIn profile so it's something you're proud to show off, rather than something you want to hideMake high-quality connections on LinkedIn with your ideal audience-the people you can serve and who can serve youCreate compelling content-quickly, easily, and affordably-that will bring your dream opportunities to youThis book contains 60 LinkedIn lessons, each short enough to understand and implement in 15 minutes or less. If you complete one each day, within 60 days you'll fully master LinkedIn. If you're looking to find a new job, your LinkedIn profile will attract the best employers and the best offers. If you're recruiting, you'll find and connect with top talent. And if you're generating leads and growing your business, you'll create content that brings your ideal customer to you.Are you ready for your first lesson?



The Ultimate LinkedIn Sales Guide

Author : Daniel Disney

Publisher : John Wiley & Sons

Page : 381 pages

File Size : 17,47 MB

Release : 2021-03-04

Category : Business & Economics

ISBN : 1119787890

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Book Description

Become a LinkedIn power user and harness the potential of social selling With the impact of COVID, remote working has become big, and so has the use of digital/virtual sales tools. More sales teams want and need to understand how to use social media platforms like LinkedIn to sell, and most do not use it properly. The Ultimate LinkedIn Sales Guide is the go-to book and guide for utilizing LinkedIn to sell. It covers all aspects of social and digital selling, including building the ultimate LinkedIn profile, using the searching functions to find customers, sending effective LinkedIn messages (written, audio & video), creating great content that generates sales, and all the latest tips and tricks, strategies and tools. With the right LinkedIn knowledge, you can attract customers and generate leads, improving your sales numbers from the comfort and safety of your computer. No matter what you are selling, LinkedIn can connect you to buyers. If you’re savvy, you can stay in touch with clients and generate more repeat sales, build trust, and create engaging content that will spread by word-of-mouth—the most powerful sales strategy around. This book will teach you how to do all that and more. In The Ultimate LinkedIn Sales Guide you will learn how to: Use the proven 4 Pillars of Social Selling Success to improve your existing LinkedIn activities or get started on a firm footing Create the Ultimate LinkedIn Profile, complete with a strong personal brand that could catapult you to industry leader status Generate leads using LinkedIn, then build and manage relationships with connected accounts to turn those leads into customers Utilize little-known LinkedIn “power tools” to grow your network, send effective messages, and write successful LinkedIn articles And so much more! The Ultimate LinkedIn Sales Guide is a must read for anyone wishing to utilise LinkedIn to improve sales.