Of the Just Shaping of Letters


Book Description

DigiCat Publishing presents to you this special edition of "Of the Just Shaping of Letters" by Albrecht Dürer. DigiCat Publishing considers every written word to be a legacy of humankind. Every DigiCat book has been carefully reproduced for republishing in a new modern format. The books are available in print, as well as ebooks. DigiCat hopes you will treat this work with the acknowledgment and passion it deserves as a classic of world literature.
















The Life and Art of Albrecht Dürer


Book Description

This classic text presents the life, times, and works of Albrecht Dürer. Through the skill and immense knowledge of Erwin Panofsky, the reader is dazzled not only by Dürer the artist but also Dürer in a wide array of other roles, including mathematician and scientific thinker. Originally published in 1943 in two volumes, The Life and Art of Albrecht Dürer met with such wide popular and scholarly acclaim that it led to three editions and then, in 1955, to the first one-volume edition. Without sacrifice of text or illustrations, the book was reduced to this single volume by the omission of the Handlist and Concordance. The new introduction by Jeffrey Chipps Smith reflects upon Panofsky the man, the tumultuous circumstances surrounding the creation of his masterful monograph, its innovative contents, and its early critical reception. Erwin Panofsky was one of the most important art historians of the twentieth century. Panofsky taught for many years at Hamburg University but was forced by the Nazis to leave Germany. He joined the faculty at the Institute for Advanced Study in 1935, where he spent the remainder of his career and wrote The Life and Art of Albrecht Dürer. He developed an iconographic approach to art and interpreted works through an analysis of symbolism, history, and social factors. This book, one of his most important, is a comprehensive study of painter and printmaker Albrecht Dürer (1471-1528), the greatest exponent of northern European Renaissance art. Although an important painter, Dürer was most renowned for his graphic works. Artists across Europe admired and copied his innovative and powerful prints, ranging from religious and mythological scenes to maps and exotic animals. The book covers Dürer's entire career in exacting detail. With multiple indexes and more than three hundred illustrations, it has served as an indispensable reference, remaining crucial to an understanding of the work of the great artist and printmaker. Subsequent Dürer studies have necessarily made reference to Panofsky's masterpiece. Panofsky's work continues to be admired for the author's immense erudition, subtlety of appreciation, technical knowledge, and profound analyses.




A Typographic Workbook


Book Description

Lavishly illustrated with more than 450 images, A Typographic Workbook, Second Edition explains the process successful designers use to select, space, and creatively integrate fonts. This essential text demonstrates the use of type as a dynamic and expressive communication tool. This edition provides new and updated coverage of a broad range of topics–from a logical, clear historical overview of the craft to the latest digital technologies. Known for its highly interactive format, this Second Edition continues to include helpful review questions and multiple-choice quizzes, as well as many new projects and skill-building exercises that help readers immediately apply what they have learned. A Typographic Workbook, Second Edition is a valuable professional resource for working designers and an indispensable training tool for graphic design students.




The Typographic Medium


Book Description

An innovative examination of typography as a medium of communication rather than part of print or digital media. Typography is everywhere and yet widely unnoticed. When we read type, we fail to see type. In this book, Kate Brideau considers typography not as part of "print media" or "digital media" but as a medium of communication itself, able to transcend the life and death of particular technologies. Examining the contradiction between typographic form (often overlooked) and function (often overpowering), Brideau argues that typography is made up not of letters but of shapes, and that shape is existentially and technologically central to the typographic medium. After considering what constitutes typographic form, Brideau turns to typographic function and how it relates to form. Examining typography's role in both the neurological and psychological aspects of reading, she argues that typography's functions exceed reading; typographic forms communicate, but that communication is not limited to the content they carry. To understand to what extent the design and operations of the typographic medium affect the way we perceive information, Brideau warns, we must understand the medium's own operational logic, embodied in the full diversity of typographic forms. Brideau discusses a range of topics--from intellectual property protection for typefaces to Renaissance and Enlightenment ideal letterforms--and draws on a wide variety of theoretical work, including phenomenological ideas about comprehension, German media archaeology, and the media and communication theories of Vilém Flusser and others. Hand-drawn illustrations of typographic forms accompany the text.




Monograms and Ciphers


Book Description

In laying out this book I have put into it the experience of many years of actual work in the designing of Monograms, Ciphers, Trade-Marks, and other letter devices. I have given the work much careful thought in order to present the most useful material, to give that material on a good workable scale, and in such a way that any design can be quickly found. By the arrangement of the designs the plates form their own index. ..A. A. TURBAYNE.




How Invention Begins


Book Description

In How Invention Begins, Lienhard reconciles the ends of invention with the individual leaps upon which they are built, illuminating the vast web of individual inspirations that lie behind whole technologies. He traces, for instance, the way in which thousands of people applied their combined inventive genius to airplanes, railroad engines, and automobiles. As he does so, it becomes clear that a collective desire, an upwelling of fascination, a spirit of the times--a Zeitgeist--laid its hold upon inventors. The thing they all sought to create was speed itself. Likewise, Lienhard shows that when we trace the astonishingly complex technology of printing books, we come at last to that which we desire from books--the knowledge, the learning, that they provide. Can we speak of speed or education as inventions? To do so, he concludes, is certainly no greater a stretch than it is to call radio or the telephone an "invention." Throughout this marvelous volume, Lienhard illuminates these webs of insight or inspiration by weaving a fabric of anecdote, history, and technical detail--all of which come together to provide a full and satisfying portrait of the true nature of invention.