On Improving Econometric Analyses of Generic Advertising Impacts
Author : William G. Tomek
Publisher :
Page : 18 pages
File Size : 14,25 MB
Release : 1999
Category : Advertising
ISBN :
Author : William G. Tomek
Publisher :
Page : 18 pages
File Size : 14,25 MB
Release : 1999
Category : Advertising
ISBN :
Author : Olan D. Forker
Publisher :
Page : 92 pages
File Size : 15,49 MB
Release : 1991
Category : Advertising
ISBN :
Author : John McGee
Publisher :
Page : 212 pages
File Size : 42,70 MB
Release : 1972
Category : Advertising
ISBN :
Author : Yu Wang
Publisher :
Page : 218 pages
File Size : 40,94 MB
Release : 2005
Category :
ISBN :
Author : Herbert Baum
Publisher : iUniverse
Page : 232 pages
File Size : 14,51 MB
Release : 2005
Category : Business & Economics
ISBN : 0595377084
"Baum's book provides a wealth of heretofore unavailable information on marketing in the strawberry industry. It contains invaluable insights by an insider gleaned from many years of experience. It is required reading for anyone with an interest in the industry." -Dr. George Tolley, professor emeritus, University of Chicago "Quest is an important resource for anybody involved in production and marketing of strawberries. [It] provides a needed analysis of commodity board marketing plans, but it also chronicles much history of California agriculture by recording the development of the strawberry industry from a localized, fragmented small farm economy into a corporate age production system." -Tom Am Rhein, strawberry grower and Vice President of Operations, Naturipe Berry Growers "The history of the California strawberry industry, captured by Herb Baum, must be studied to appreciate the economic dilemma of California farmers and the seemingly inadequate support of commodity boards and university research programs. Ten years from now, as a new generation becomes farmers and industry leaders, Quest will be even more important." -Larry Galper, retired strawberry grower and industry leader/activist
Author : William G. Tomek
Publisher : Cornell University Press
Page : 484 pages
File Size : 16,93 MB
Release : 2014-05-08
Category : Business & Economics
ISBN : 0801471109
Published continuously since 1972, Agricultural Product Prices has become the standard textbook and reference work for students in agricultural and applied economics, buyers and sellers of commodities, and policymakers, clearly explaining conceptual and empirical models applicable to agricultural product markets. The new fifth edition uses up-to-date information and models to explain the behavior of agricultural product prices. Topics include price differences over market levels (marketing margins), price differences over space (regionally and internationally) and by quality attributes, and price variability with the passage of time (seasonal and cyclical variations, trends, and random behavior). William G. Tomek and Harry M. Kaiser review and adapt microeconomic principles to the characteristics of agricultural commodity markets and then apply these principles to the various dimensions of price behavior. They also provide an in-depth discussion of prices established for futures contracts and their relationship to cash (spot) market prices; cover the influential roles of price discovery institutions, such as auctions and negotiated contracts, and government policies regulating trade and farms; and discuss the specification, use, and evaluation of empirical models of agricultural prices, placing emphasis on the challenges of doing high-quality, useful analyses and interpreting results.
Author :
Publisher :
Page : 660 pages
File Size : 25,75 MB
Release : 1999
Category : Agriculture
ISBN :
Author : Michael R. Baye
Publisher : Elsevier
Page : 310 pages
File Size : 12,38 MB
Release : 2001-10-04
Category : Business & Economics
ISBN : 0762308230
This volume of papers develops the competence perspective on learning and dynamic capabilities development. The first two papers explore how organizational competence and dynamic capabilities can support the competitive position of a firm. The next two papers are devoted to strategic, organizational, and behavioral perspectives on processes of competence development. The final four papers explore the intellectual challenges that managers face in striking a strategic balance between processes of competence building and competence leveraging. Taken together, the papers in this volume provide a bridge between many traditional management concepts, frameworks, and theoretical perspectives. [Resumen de editor].
Author : Todd Michael Schmit
Publisher :
Page : 286 pages
File Size : 11,30 MB
Release : 2003
Category :
ISBN :
Author : John McGee (Ph. D.)
Publisher :
Page : 448 pages
File Size : 12,87 MB
Release : 1972
Category : Advertising
ISBN :