One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work


Book Description

Turn your great idea into millions—without lifting a finger! Yes, a good idea is enough to build a fortune! Too many people think production, marketing, and distribution are essential to the entrepreneurial process. As One Simple Idea shows, you can hand these tasks off to others—and make big money in doing so. Stephen Key, a highly successful entrepreneur whose creations have generated billions of revenue, offers the simple, effortless secret to success: license your simple idea and let others do the work. Breaking down the process of generating and licensing a product idea to a large company, he explains why you don’t need to reinvent the wheel: Simple improvements to existing products can be very successful endeavors—and the most lucrative. The old method of bringing products to market through prototyping and patents doesn’t work anymore. It’s cheaper and more profitable to do it Key’s way. One Simple Idea gives you everything you need to tap into the marketing and sales power of partners and licensors for maximum profit.




One Simple Idea


Book Description

From the millions-strong audiences of Oprah and The Secret to the mass-media ministries of evangelical figures like Joel Osteen and T. D. Jakes, to the motivational bestsellers and New Age seminars to the twelve-step programs and support groups of the recovery movement and to the rise of positive psychology and stress-reduction therapies, this idea--to think positively--is metaphysics morphed into mass belief. This is the biography of that belief. No one has yet written a serious and broad-ranging treatment and history of the positive-thinking movement. Until now. For all its influence across popular culture, religion, politics, and medicine, this psycho-spiritual movement remains a maligned and misunderstood force in modern life. Its roots are unseen and its long-range impact is unacknowledged. It is often considered a cotton-candy theology for New Agers and self-help junkies. In response, One Simple Idea corrects several historical misconceptions about the positive-thinking movement and introduces us to a number of colorful and dramatic personalities, including Napoleon Hill and Norman Vincent Peale, whose books and influence have touched the lives of tens of millions across the world.




One Simple Idea for Startups and Entrepreneurs: Live Your Dreams and Create Your Own Profitable Company


Book Description

From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller One Simple Idea Stephen Key is back, and he’s delivering a proven, straightforward process for starting, growing, and running a business—without the need for an MBA or millions of dollars in funding. Key draws on his own experience as a billion-dollar inventor to offer how-tos and other takeaways you can use to get off the ground and into the black. Case-studies of his most successful students and other innovators further underscore “key” principles from the book, while strategies for testing, protecting, and marketing a product make it easier than ever for you to follow achieve your business and life dreams. Stephen Key has successfully licensed more than 20 simple ideas that have generated billions of dollars of revenue. The course he teaches has attracted more than ten thousand students around the world.




One Simple Idea, Revised and Expanded Edition: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work


Book Description

With must-have updates, a new edition of the bestselling method that shows how anyone can turn their one simple idea into millions – without lifting a finger! Stephen Key is an award-winning inventor who has licensed more than 20 product ideas. In 2011, he shared the secrets to his success in the bestselling book One Simple Idea. Since that time, many changes have occurred in the entrepreneurial world. One Simple Idea, Revised and Expanded Edition has been revised and updated to reflect current trends and practices in the industry. In addition to teaching readers how to turn their ideas into marketable products that companies will want to license, Key expands upon his cutting-edge product development, sales, and negotiation strategies, making note of the new opportunities and technologies available to creative people today. The book also features real-life success stories from people who have used the author’s strategies.




A Beautiful Mess Photo Idea Book


Book Description

Ready to show your photos some love? Whether it’s of your sister’s smile, your morning coffee, or your new puppy, photos are a way to connect on Facebook and Instagram, keep a visual diary of our lives, and create momentos for future generations. Elsie Larson and Emma Chapman, creators of the mega-popular DIY style blog A Beautiful Mess, are in love with photographing everyday life. Here, they share that love with 95 all-new tips and photo challenges that will inspire you to style and snap better photos and then transform them into simple yet stunning projects and gifts. You’ll learn how to: • Take the most flattering self-portraits • Be your own stylist to turn dull, cluttered photos into pretty lifestyle photography • Capture adorable couple portraits • Turn everyday moments, hobbies, and rituals into amazing photos • Show off your favorite photos by turning them into handmade jewelry, home décor, and gifts Packed with Elsie and Emma’s happy spirit and unique style, A Beautiful Mess Photo Idea Book will inspire you to capture your days, your friends, and your dreams in beautiful photos!




Sell Your Ideas with Or Without a Patent


Book Description

Provides insight into intellectual property protection. Know what it takes to protect an idea - and it isn't always with a patent.




Become a Professional Inventor


Book Description

You have decided the job of your dreams is to be able to share your creativity with the world while creating a nice income. You long to see your product idea come to fruition so you never have to work for anyone else again. Stephen Key has been living this dream for over 30 years and has provided the roadmap for others in his best-selling book about licensing inventions, One Simple Idea. One Simple Idea has helped thousands license their product ideas. Stephen has reinvented the inventing process. Forget the patents, forget the prototypes, forget starting a business. Sell the benefit first instead! Today it's all about selling first and selling fast. His roadmap for licensing success is now being taught in major universities. Become a Professional Inventor is the follow-up to One Simple Idea because people are now asking... I love being creative and I want to do this for the rest of my life, how can I become a full-time professional inventor? How can I go from amateur to professional full-time inventor? What industries create the largest revenue? What is the best way to work with these companies so I build a successful long-term relationship? How can I license even more products ideas? Why aren't companies getting back to me? How do I get the highest royalty rate? Why are my product ideas getting rejected? What type of protection do I actually need? What is the best way to submit my product ideas? How can I tell if a company is truly inventor friendly? How do I use non-disclosure agreements? How do I license ideas without any intellectual property? How do I negotiate a licensing agreement to make sure I get paid regardless of intellectual property? For the first time ever, Stephen has uncovered the consumer product licensing industry from the inside. He has interviewed 28 leading experts across 17 different industries, as well as professional inventors, to share their knowledge with you -- so you too can now become a full-time professional inventor. Here are a few industries included in this book: Kitchen Hardware Automotive As Seen On TV Pet Dental Hospitality Toy and Game Cannabis Novelty Gift Health and Beauty and more! Stephen peels back the curtain to give you an insider's guide to how companies evaluate your product submissions so you can become a professional inventor. Also included: Sample Sell Sheets Sample Non-Disclosure Agreements Sample Term Sheets Sample Licensing Agreement Sample Calling Scripts Sample LinkedIn Contact Scripts




One Simple Idea


Book Description

The power of positive thinking. It is an idea deeply rooted in American culture, from Oprah to The Secret to the mass-media ministries of Joel Osteen and T.D. Jakes. Yet no one has examined how this one simple idea—to think positively—has morphed from metaphysics into mass belief. In One Simple Idea, Mitch Horowitz tracks the history of the positive-thinking movement from its pioneers to its most dramatic personalities, including Dale Carnegie and Norman Vincent Peale. Positive thinking has been the root of studies on the placebo effect, the 12-step approach to overcoming addition, and the mind-body connection in treating illness. And it is central to the American idea of success, as seen in political messages like Ronald Reagan’s “Nothing is impossible” or President Obama’s “Yes, we can” and slogans such as the U.S. Army’s “Be all you can be” and Nike’s “Just do it.” This paperback edition includes new exercises and methods, which readers can use to test the validity of positive-mind mechanics in their daily lives. One Simple Idea answers the age-old question—Does it work?—and shows that, yes, positive thinking can change the world.




Not My Idea


Book Description

People of color are eager for white people to deal with their racial ignorance. White people are desperate for an affirmative role in racial justice. Not My Idea: A Book About Whiteness helps with conversations the nation is, just now, finally starting to have.




Game Changer


Book Description

"It all began with one small step.Game Changer is the story of how a twenty-three-year-old waiter from Seattle had the outrageous dream of beating industry giants Milton Bradley and Mattel at their own game. With no experience, Rob Angel used his guts, drive, and intuition to create one of the most beloved board games of all time: Pictionary. Rob did it his way. He produced the first 1,000 games by hand in his tiny one- bedroom apartment, disrupted the market by selling to nontraditional retail outlets, and did countless demonstrations at the bottom of the escalator at Nordstrom-a store with no game department. Anything to succeed.Getting there wasn't easy; Rob had to navigate his way through production mishaps, cash flow troubles, and countless copycats trying to scratch their way past Pictionary. Still, within three years, Pictionary became the bestselling board game in North America, and shortly after, the world. When Mattel acquired Pictionary in 2001, a staggering 38,000,000 games had been sold in 60 countries.In Game Changer, Rob shares the remarkable inside story of taking Pictionary from simple idea to iconic global brand by breaking rules and breaking records, never giving up or giving in, and working harder when most would walk away all while having the time of his life. Candid and compelling, Game Changer is as much a captivating memoir as it is a blueprint to personal and professional success."