Speaking for the Unborn: 30-Second Pro-Life Rebuttals to Pro-Choice Arguments


Book Description

The Pro-Life cause is a winning one, and Pro-Life advocates must be able to articulate our powerful and persuasive reasons to anyone who asks. Speaking for the Unborn: 30-Second Pro-Life Rebuttals to Pro-Choice Arguments is designed to make sure Pro-Life advocates are fully prepared for this great challenge. It presents the best rebuttals to every Pro-Choice argument made in support of abortion—rebuttals based on science, the law, reason, social justice and morality. This handbook (and its companion website, SpeakingForTheUnborn.org) is all you will ever need to powerfully and persuasively speak up for those who have no voice of their own.




The Case for Life (Second edition)


Book Description

Pro-Life Advocate Scott Klusendorf Answers the Important Question: "What Are the Unborn?" Pro-life Christians, take heart: the pro-life message can compete in the marketplace of ideas if Christians properly understand and articulate that message. In light of the 50th anniversary of Roe v. Wade, too many Christians do not understand the essential truths of the pro-life position, making it difficult for them to articulate a biblical worldview on issues like abortion, cloning, and embryo research. This second edition of The Case for Life, now with added content, provides intellectual grounding for the pro-life convictions that most evangelicals hold. Author Scott Klusendorf simplifies the debate—the sanctity of life is not a morally complex issue. The debate turns on one key question: What is the unborn? In this timely ebook, Klusendorf teaches readers what the role of the pro-life Christian should be and how to lovingly and winsomely engage in questions and objections. Timely: Covers current hot-button topics related to abortion, cloning, and embryo research Ideal for Christians or Anyone Curious about the Pro-Life Movement: Written for those looking to learn more about the pro-life argument and why it matters Logically Grounded: Klusendorf explains the core of the argument and how to engage in a thoughtful and loving way Additional Content: Includes two new chapters on how to organize material for a pro-life talk and what it means to be pro-life




Rehumanize


Book Description

Who deserves human rights? The answer to this question is the crux of all moral and political action in society, and defines our character as individuals and as nations. Aimee Murphy seeks to answer this vital question in this accessible and succinct handbook on the Consistent Life Ethic, a moral philosophy whose central principle is that each and every human being has inherent dignity from conception to natural death, and therefore deserves to live free from violence. Rehumanize: A Vision to Secure Human Rights for All includes a digestible yet systematic analysis of the history, ethics, and public policy surrounding modern issues of dehumanization, and casts a rehumanizing vision of a world beyond violence. Beyond the confines of political parties or religious exclusion, the founder of Rehumanize International communicates an aspiration to an inclusive ideal of a consistent movement of every human standing for every human. Activists, scholars, and leaders young and old will find this resource an indispensable cornerstone for their outreach and advocacy for decades to come.




Persuasive Pro-Life: How to Talk about Our Culture's Toughest Issue


Book Description

Don't worry-almost everyone is. Either we think the subject is too impolite, or we don't want to be branded an intolerant fanatic, or we worry that we won't represent the pro-life side well enough. You can overcome this fear, says Trent Horn in his new book, Persuasive Pro-Life-With a little knowledge and a few proven techniques, you can become a bold and effective apologist for the unborn. Drawing on over a decade as a pro-life activist Horn helps you cut through the diversions and obfuscations of the "pro-choice" side in order to accurately frame the legal, historical, and medical issues. Using vivid real-life examples, he drives home the critical importance of charity-no matter how loud the debate gets. For we must be not just warriors for the pro-life cause, he says, but ambassadors for it. Then Horn leads you on a guided tour of the many types of pro-abortion opponent or inquirer ("the pragmatist" "the skeptic," "the conflicted"), along with more true stories from the field. In each case he teaches you specific approaches-what to say, what not to say, and how to bear yourself-that are custom-tailored to every situation. The struggle over abortion has never been hotter, and the stakes could not be higher. Read Persuasive Pro-Life today and never again be afraid to speak up for the precious and fundamental right to life. Book jacket.




Tearing Us Apart


Book Description

The political philosopher Ryan T. Anderson, bestselling author of When Harry Became Sally: Responding to the Transgender Moment, teams up with the pro-life journalist Alexandra DeSanctis to expose the catastrophic failure—social, political, legal, and personal—of legalized abortion. Hope in the Ruins of Roe Now that the Supreme Court has overturned Roe v. Wade and returned abortion law to the democratic process, a powerful new book reframes the coming debate: Our fifty-year experiment with unlimited abortion has harmed everyone—even its most passionate proponents. Women, men, families, the law, politics, medicine, the media—and, of course, children (born and unborn)—have all been brutalized by the culture of death fostered by Roe v. Wade. Abortion hollows out marriage and the family. It undermines the rule of law and corrupts our political system. It turns healers into executioners and “women’s health” into a euphemism for extermination. Ryan T. Anderson, a compelling and reasoned voice in our most contentious cultural debates, and the pro-life journalist Alexandra DeSanctis expose the false promises of the abortion movement and explain why it has made everything worse. Five decades after Roe, everyone has an opinion about abortion. But after reading Tearing Us Apart, no one will think about it in the same way.




Postmodern Times


Book Description

The modern era is over. Assumptions that shaped twentieth-century thought and culture, the bridges we crossed to this present moment, have blown up. The postmodern age has begun. Just what is postmodernism? The average person would be shocked by its creed: Truth, meaning, and individual identity do not exist. These are social constructs. Human life has no special significance, no more value than animal or plant life. All social relationships, all institutions, all moral values are expressions and masks of the primal will to power. Alarmingly, these ideas have gripped the nation's universities, which turn out today's lawyers, judges, writers, journalists, teachers, and other culture-shapers. Through society's influences, postmodernist ideas have seeped into films, television, art, literature, politics; and, without his knowing it, into the head of the average person on the street. Christ has called us to proclaim the gospel to a culture grappling with postmodernism. We must understand our times. Then, through the power that Christ gives, we can counter the prevailing culture and proclaim His sufficiency to our society's very points of need.




Persuasion in Advertising


Book Description

Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades consumers, setting out the strategies for advertisers to adopt and illustrating the theories at work. Offering not only a conceptual and theoretical grounding in persuasive techniques, this book also provides concrete empirical research that is uniquely incorporated into a marketing textbook format. The authors cover topics including: difficulties of persuasion, rationality and emotion in persuasion, positive reinforcement techniques and cognitive approaches to persuasion. To illuminate these theories, the authors include original case-studies on campaigns as diverse as Death Cigarettes, Mecca Cola, The Oxo Family and Renault Clio, as well as recent advertisements from BMW, McDonalds, Omega and Silk Cut. A genuinely fresh text on the art of persuasion in advertising, this book is essential reading for all marketing students and academics.




Persuasive Pro Life, 2nd Ed: How to Talk about Our Culture's Toughest Issue


Book Description

Not sure how to defend pre-born life? Whatever the reason for this fear, it causes many of us to pass up opportunities to speak out on behalf of the unborn. You can overcome this fear, says Trent Horn in this new and revised edition of his bestselling classic. In Persuasive Pro-Life- 2nd Edition, you can become a bold and effective apologist for life. Drawing on the latest developments in the post-Roe landscape, Horn helps you cut through the rhetoric of the pro-choice side in order to accurately frame the legal, historical, and scientific issues surrounding abortion. Then he demonstrates--with vivid personal examples from his years of campus activism, how to be charitable, he offers real-life examples on what to say, and what not to say. We must be not just warriors for the pro-life cause, he says, but ambassadors for it. Read Persuasive Pro-Life- 2nd Edition today, and never again be afraid to speak up for the precious and fundamental right to life.




Just Being Difficult?


Book Description

Is academic writing, particularly in the disciplines of literary theory and cultural studies, needlessly obscure? The claim has been widely circulated in the media and subject to passionate debate, but it has not been the subject of serious discussion. Just Being Difficult? provides learned and thoughtful analyses of the claim, of those it targets, and of the entire question of how critical writing relates to its intended publics and to audiences beyond them. In this book, a range of distinguished scholars, including some who have been charged with willful obscurity, argue for the interest and importance of some of the procedures that critics have preferred to charge with obscurity rather than confront in another way. The debate on difficult writing hovers on the edges of all academic writing that seeks to play a role in the public arena. This collection is a much-needed contribution to the discussion.




Advertising Theory


Book Description

Advertising Theory provides detailed and current explorations of key theories in the advertising discipline. The volume gives a working knowledge of the primary theoretical approaches of advertising, offering a comprehensive synthesis of the vast literature in the area. Editors Shelly Rodgers and Esther Thorson have developed this volume as a forum in which to compare, contrast, and evaluate advertising theories in a comprehensive and structured presentation. With new chapters on forms of advertising, theories, and concepts, and an emphasis on the role of new technology, this new edition is uniquely positioned to provide detailed overviews of advertising theory. Utilizing McGuire’s persuasion matrix as the structural model for each chapter, the text offers a wider lens through which to view the phenomenon of advertising as it operates within various environments. Within each area of advertising theory—and across advertising contexts—both traditional and non-traditional approaches are addressed, including electronic word-of-mouth advertising, user-generated advertising, and social media advertising contexts. This new edition includes a balance of theory and practice that will help provide a working knowledge of the primary theoretical approaches and will help readers synthesize the vast literature on advertising with the in-depth understanding of practical case studies and examples within every chapter. It also looks at mobile advertising in a broader context beyond the classroom and explores new areas such as native advertising, political advertising, mobile advertising, and digital video gaming.